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Media140 Sydney Marketing & Media Coverage

Media140 Sydney Marketing & Media Coverage



A snapshot of coverage received in the lead up to and during Media140 Sydney, held in partnership with the ABC at the ABC Studios in November 2009....

A snapshot of coverage received in the lead up to and during Media140 Sydney, held in partnership with the ABC at the ABC Studios in November 2009.

Sarah Allen Consulting acted as Marketing, Communications, PR and Social Media lead, as well as working on event logistics and media partnerships.

All in all, a fantastic project to be involved in!



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    Media140 Sydney Marketing & Media Coverage Media140 Sydney Marketing & Media Coverage Presentation Transcript

    • Sydney Media 140 Marketing & Media Measurement
    • ABC Tas (launceston)
    • Digital-Media.net.au http://www.digital-media.net.au/article/media140-sydney-to-discuss-the-future-of-journalism/493570.aspx
    • Mumbrella.com.au http://mumbrella.com.au/twitter-conference-media140-first-in-australia-8401
    • Mumbrella E-newsletter
    • Australiatravel1.info http://www.australiatravel1.info/twitter-conference-media140-first-in-australia-mumbrella.html
    • DigitalMedia.net.au (17 Aug) http://www.digital-media.net.au/article/sydney-round-of-media140-twitter-conference-extended/494570.aspx
    • Ping Micro Blog (17 Aug) http://pingmicro.wordpress.com/2009/08/17/42108/
    • Wot News (17 Aug) http://wotnews.com.au/like/sydney_round_of_media140_twitter_conference_extended/3830112/ /
    • Eventful (directory listing) http://eventful.com/sydney/events/media140-sydney-/E0-001-024172199-6@2009090509
    • Wooly Days Blog http://nebuchadnezzarwoollyd.blogspot.com/2009/08/is-media140-abandoning-twitter.html
    • Media140 Response – Wooly Days http://nebuchadnezzarwoollyd.blogspot.com/2009/08/is-media140-abandoning-twitter.html
    • s2m
    • CBS - http://www.cbsinteractive.com.au/
    • ZDNet - http://www.zdnet.com.au/reviews/
    • New Matilda
    • MEAA
    • Mumbrella http://mumbrella.com.au/events?event_id=56
    • Mumbrella
    • Mumbrella
    • Brandfreeze.com http://brandfreeze.com/25-inspirational-designs-for-website-footers/
    • Katecarruthers.com http://katecarruthers.com/blog/2009/09/media140-and-the-future-of-journalism-in-the-social-media-age/
    • Barrysaunders.com http://barrysaunders.com/2009/09/my-paper-at-media140/
    • Media 140 on Linked In
    • Media 140 on Linked In http://www.linkedin.com/groups?gid=2298959&trk=myg_ugrp_ovr
    • Rachel Hills Blog http://rachelhills.tumblr.com/post/189750132/media-140-comp
    • Rachel Hills Blog (..contd) http://rachelhills.tumblr.com/post/189750132/media-140-comp
    • Rachel Hills Blog (..contd) • In addition to my 600 RSS subscribers, the post got another 230 unique visitors • Promoted on high profile Australian blogs Larvatus Prodeo, Girl With A Satchel and Wordsmith Lane • Plus promoted and RT’d extensively on Twitter • A number of people commented to me that they had not heard about Media140 until now à boost ticket sales?
    • Larvatus Prodeo http://larvatusprodeo.net/2009/09/17/win-a-free-pass-to-the-media140-conference/
    • Thought Factory http://www.sauer-thompson.com/archives/opinion/2009/09/media140-sydney.php
    • Media 140 Sydney
    • Media140 Blog
    • @Sydney140
    • @Sydney140 @replies
    • CP Communications
    • Ethical Martini http://ethicalmartini.wordpress.com/2009/10/02/media-140-sydney-social-media-journalism-conference-looks-interesting/
    • ABC South QLD (Julie Posetti Radio) http://blogs.abc.net.au/queensland/2009/10/what-is-the-future-of-journalism-in-the-social-media-age.html
    • The Australian http://www.theaustralian.news.com.au/story/0,25197,26208893-16947,00.html
    • The Australian http://www.theaustralian.news.com.au/story/0,25197,26208893-16947,00.html
    • The Australian Andrew Gregson is the London-based founder of Media140 which, with the ABC, is holding a conference in Sydney in November to debate the question "What is the future of journalism in the social media age?". The conference, versions of which are being held across the globe, will bring together journalists, broadcasters and academics. Speaking from his London home, Gregson says it's too early to tell what effects Twitter will have on mainstream news. "I think Twitter has generated communication challenges but also opportunities (for journalism)," he says. On the one hand, he explains, it can supplant news services; on the other, it is creating a new breed of citizen journalists. More generally, Gregson argues that Twitter has extended people's social reach to an unprecedented degree: "People can connect in real time without encountering any social or geographical boundaries. Typically, that has been unheard of or unseen." Still, he agrees there are risks for those who grow up in the age of online social media. Noting how his five-year- old son can install applications on an iPhone, he says: "This is a generation who will take this as a given, that (using social media networks) is how you communicate with people." http://www.theaustralian.news.com.au/story/0,25197,26208893-16947,00.html
    • Force Fox Five http://www.foxforcefive.com/2009/10/twitter-in-the-news-and-the-media140-event-in-sydney/
    • Fox Force Five http://www.foxforcefive.com/2009/10/twitter-in-the-news-and-the-media140-event-in-sydney/
    • StreetDirectory.com.au http://www.streetdirectory.com.au/sd_new/events.cgi?UrlSD=Australia/NewSouthWales/GreaterSydney/Sydney/Ultimo/C ommunityEvents/Media140Sydney&EventID=1023&StateID=2&RegionID=7&CouncilID=112&SuburbID=3713&Searc hType=Title&DateType=Anytime&SearchWhere=
    • Walkley Magazine http://www.walkleys.com/features/478/
    • Walkley Magazine http://www.walkleys.com/features/478/
    • Mumbrella http://mumbrella.com.au/social-media-twins-10623
    • CBS Interactive E-Letter
    • CBS Interactive E-letter
    • MEAA (Future of Journalism) http://www.thefutureofjournalism.org.au/administratorindex.php?option=com_content&view=article&id=115
    • MEAA (Future of Journalism) http://www.thefutureofjournalism.org.au/administratorindex.php?option=com_content&view=article&id=115
    • ABC Radio National (Sat 31 Oct) http://www.abc.net.au/rn/saturdayextra/stories/2009/2728712.htm
    • FBI Radio (Sun 1 Nov) http://twitter.com/canvas_on_fbi
    • FBI Radio (Sun 1 Nov) http://twitter.com/canvas_on_fbi
    • The Australian http://www.theaustralian.news.com.au/business/story/0,,26290324-7582,00.html
    • The Big Issue
    • The Australian http://www.theaustralian.news.com.au/story/0,25197,26290301-7582,00.html
    • Gary’s Guide http://sydney.garysguide.org/events/2593898/media-140-sydney
    • Strawberry Communications http://strawberrycommunications.com.au/my-stuff/media140-when-social-media-and- traditional-media-collide.htm