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Libraries promoting economic development through collaboration

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This presentation was created by Victoria Bennett and Bethany Kennedy of Washtenaw Community College and Sara Wedell of the Chelsea District Library. It recounts the establishment of an organization ...

This presentation was created by Victoria Bennett and Bethany Kennedy of Washtenaw Community College and Sara Wedell of the Chelsea District Library. It recounts the establishment of an organization connecting libraries and business service organizations to help promote economic development and details the experiences of the Chelsea District Library as it introduces small business support programs into the Chelsea, MI community.

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Libraries promoting economic development through collaboration Libraries promoting economic development through collaboration Presentation Transcript

  • Library Partnerships: Promoting Economic Development through Collaboration
    • Mission statement:
    • To provide access to a network of business information and support services for new and existing small businesses.
    • We aim to:
    • Position public libraries as the local portal for economic development.
    • Connect average businesses to knowledge, data, training, and business counseling in an approachable environment.
    • Pool regional resources to benefit our local communities.
    LibraryBiz Connect
  • Who are we?
    • Libraries
    • Public Libraries
      • In and around Washtenaw County
    • Academic Libraries
      • Washtenaw Community College
      • University of Michigan and Eastern Michigan University
    • Michigan eLibrary
    • Small Business
    • Service Organizations
    • National Organizations
      • SBTDC
      • SCORE
    • Local Chambers
      • Ann Arbor/Ypsilanti
      • Milan
      • Chelsea
    • Local Organizations
      • Arts Meets Business
      • Business Consultants
      • SPARK Ann Arbor
      • Food System Economic Partnership
  • Who We Serve
  • A view from the outside: Loss of value
  • A view from the outside: Public Libraries Community College Library University Libraries Local Newspapers SBTDC Local Banks DDA Local First Movements Chambers of Commerce Business District Associations Rotary SCORE
  • National and/or Regional Business Service Organizations University Libraries Rotary Local Banks Chambers of Commerce Main Street Business Associations Local First Movements Local Newspapers DDA Local Entities that exist in most communities Entities that serve large geographic areas . Small Business Owners Entrepreneurs Local Public Library Washtenaw Community College
  • Small Business Resources Databases with industry and market data: Academic Libraries: WCC, MeL.org, Public Libraries: Ann Arbor , Chelsea, Ypsilanti Market Research Services: SBTDC (for clients) Revenue from Business Activities Business & Entrepreneurial Degree Programs: Cleary, Concordia, EMU, U of M, WCC Information Workshops are offered regularly by SBTDC, Ann Arbor SPARK, and NEF on a variety of business topics. Check the organizations websites for schedules, topics, and cost. Check your Public library schedule for workshops offered in partnership with business service organizations. SCORE Counseling Workshops Academics Funding Books, Periodicals, & Reference Materials on Business: Academic & Public Libraries, Book Stores Bank Loans SBTDC / SCORE Research Consultation with Librarian: WCC Market Research & Customer Profile: WCC © 2009 Victoria Bennett Washtenaw Community College Market Research & Customer Profile: WCC Food and Agriculture: FSEP, MSU Product Center Savings, Personal Credit, Friends & Family Government Backed Loans through local banks, Micro Loan Programs SBTDC: Small Business& Technology Development Center WCC : Washtenaw Community College FSEP : Food System Economic Partnership NEF : New Enterprise Forum Stages of Business Development Resources
  •  
  •  
  • What We Offer
  • Biz Resource Centers
    • Spring 2009
    • Fall 2010
    • WCC’s Bailey Library
    • Ypsilanti District Library
    • Chelsea District Library
    • Dexter District Library
    • Jackson District Library & Food System Economic Partnership (FSEP)
    • Brighton District Library
    48 miles 32 miles 57 miles
  • Roles & Responsibilities
  • Results So Far…one public library
    • Putting it to Use in a Public Library
    • Grow Your Business 1:1 Consulting monthly
    • Taking Care of Business Workshops
      • Fundamentals of Starting Your Own Business
      • Writing a Business Plan
      • Finance: What Your Small Business Must Know
      • Marketing Your Business Online
      • Borrow A Business Expert
      • Food, Farming and Business
  • Results So Far…one public library
    • It’s all about who you know!
    • Speakers found through contacts with organizations serving business
    • These contacts are crucial for successful marketing as well
    • Expanding your own contacts
    • Outreach to your audience
  • Results So Far…one public library Partnerships
  • Results So Far…one public library Directed Marketing
  • Results So Far…one public library
    • What I’ve Learned
    • Don’t do it by yourself because you don’t have to
    • The business world is about networking, and by networking libraries can better meet the needs of business owners
    • Ask to be asked
  • Local Recognition
    • Visible Asset to the Community
    • Chelsea named 5-Star City for entrepreneurial climate for our “work to foster economic development.”
    • Library’s partnership with SBTDC recognized alongside tax incentives and the Downtown Development Authority.
  • Action Steps
    • Start somewhere.
    • Ignore the naysayers.
    • Utilize your local connections.
    • Know your resources.
    • Outreach. Don’t wait to be asked.
    Public Library Point of View
  • Where do we go from here? Image courtesy of the MSU Land Policy Institute New Economy Initiative
  • Thank You! Contact us if you need a Cheerleader!
    • Bethany Kennedy
    • Washtenaw Community College
    • Bailey Library
    • [email_address]
    • (734) 477.8723
    • Sara Wedell
    • Chelsea District Library
    • [email_address]
    • (734) 475.8732 ext. 218
    • Victoria Bennett
    • Washtenaw Community College
    • [email_address]
    • (734) 973.3364