Define Your Enterprise Mobililty Strategy


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Define a cohesive enterprise mobility road map for your company to drive value, manage IT costs and risk, and extend business operations and analytics to mobile devices. Learn how to implement enterprise mobility through architecture, governance, strategy, and apps. Find out how SAP can help you serve business users and increase software value.

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Define Your Enterprise Mobililty Strategy

  1. 1. Define Your EnterpriseMobility StrategyRichard Campitelli, Global Vice President Mobile Services, SAP @SAPMobileNovember 13, 2012
  2. 2. Systems of engagement. . . and the urgency of mobility Customers Partners Smart products Systems of engagement touch people Employees  Empowering people  New user experiences with personalized context  Enabled by smartphones, tablets, and smart products  Leveraging social and cloud Systems of record  Short, rapid release  Focus on in-the-moment host processes cycles tasks and decisions  ERP packages and large databases  Employee focus  Transaction-based core business processes  Long development and deployment cyclesForrester Research © 2012 SAP AG. All rights reserved. 2
  3. 3. Strategy is the top challenge for enterprises going mobileA comprehensive mobile strategy is key for success Enterprises say developing a mobile strategy is their top mobility challengeIDG Research poll 2012 and White Paper, Mobile in the Enterprise: The Gap between Expectations and Expertise (, Enterprise Mobility Exchange andYankee Group 2012 © 2012 SAP AG. All rights reserved. 3
  4. 4. Enhance your use casesEndless opportunities Business leaders Plant operators Virtual boardroom on a tablet Track assets, work orders, and inventory Managers Warehouse staff Approve travel, leave, expenses Eliminate manual steps in receiving and shipping Knowledge workers Field technicians Communicate and collaborate Eliminate failed calls Marketers Partners Execute campaigns Eliminate lag in supply/demand chain Sales Consumers Close faster with instant access Engage and transact with new generation© 2012 SAP AG. All rights reserved. 4
  5. 5. Use case–driven approach to an enterprise mobility strategyBest practices from SAP Services Risk and security Analyze Identify and assess business value risks to define a TCO and value analysis for security concept a strategic business case Leverage SAP’s Capitalize on SAP Value experience in securing Engineering approach based on your mobile infrastructure industry benchmarking Enhance use cases People-centric and use case–driven approach Governance and Derive architecture transformation Design platform and Define mobile CoE to application architecture manage transformation of incl. backend integration business, people and skills Business process impact Driven by SAP architecture and market-leading product portfolio Benefit from our lessons Define business opportunity with mobile to learned and best practices – understand impact on business process SAP runs SAP Fueled by SAP industry and process library © 2012 SAP AG. All rights reserved. 5
  6. 6. DONG EnergyMobility platform and strategyJan Staack, Lead IT Architect - Business Partnering & Enterprise Architecture, Dong EnergyNovember 13, 2012
  7. 7. DONG Energy – one of the leading energy groupsin Northern Europe Our business is based on procuring, producing, distributing and trading in energy and related products in Northern Europe. We have approximately 6,000 employees and generated DKK 57 billion (EUR 7.6 billion) in revenue in 2011. Exploration and production Wind power Thermal power Energy markets Sales and distribution© 2012 SAP AG. All rights reserved. 7
  8. 8. Requirements for wind turbine mobile maintenanceWork order Check list Service manual Time reg Work order completed with maintenance data© 2012 SAP AG. All rights reserved. 8
  9. 9. TCO of a mobile platform Capex Key areas of savings with MEAP 160,0 140,0 120,0 100,0  Only one integration platform has to be % TCO 80,0 60,0 established, tested and operated – one shared 40,0 20,0 mobile middleware setup for all mobile apps 0,0 Sales Service Logistics Warehouse  The CAPEX for sales and service are lower – Stand Alone Application MEAP Application can share the same environment Opex 200,0 180,0 160,0  Decreased efforts for application support and 140,0 applications enhancements – apps can share% TCO 120,0 100,0 common components 80,0 60,0 40,0  Increase economy of scale and cost – same 20,0 0,0 set of skills for support and changes independent Sales Service Logistics Warehouse of app; eases outsourcing of MEAP Stand Alone Application MEAP Application© 2012 SAP AG. All rights reserved. 9
  10. 10. Four key areas to address The selection of a mobile Mobile strategy platform for DONG Energy (IT2GO) Mobile solution Technical road map for guideline mobility© 2012 SAP AG. All rights reserved. 10
  11. 11. Mobile POC location finder© 2012 SAP AG. All rights reserved. 11
  12. 12. Thank youContact information:Richard CampitelliHead Global Mobile ServicesFollow @SAPMobile on Twitter
  13. 13. © 2012 SAP AG. All rights reserved.No part of this publication may be reproduced or transmitted in any form or for any purpose Google App Engine, Google Apps, Google Checkout, Google Data API, Google Maps,without the express permission of SAP AG. The information contained herein may be Google Mobile Ads, Google Mobile Updater, Google Mobile, Google Store, Google Sync,changed without prior notice. Google Updater, Google Voice, Google Mail, Gmail, YouTube, Dalvik and Android are trademarks or registered trademarks of Google Inc.Some software products marketed by SAP AG and its distributors contain proprietarysoftware components of other software vendors. INTERMEC is a registered trademark of Intermec Technologies Corporation.Microsoft, Windows, Excel, Outlook, PowerPoint, Silverlight, and Visual Studio are Wi-Fi is a registered trademark of Wi-Fi Alliance.registered trademarks of Microsoft Corporation. Bluetooth is a registered trademark of Bluetooth SIG Inc.IBM, DB2, DB2 Universal Database, System i, System i5, System p, System p5, System x,System z, System z10, z10, z/VM, z/OS, OS/390, zEnterprise, PowerVM, Power Motorola is a registered trademark of Motorola Trademark Holdings LLC.Architecture, Power Systems, POWER7, POWER6+, POWER6, POWER, PowerHA, Computop is a registered trademark of Computop Wirtschaftsinformatik GmbH.pureScale, PowerPC, BladeCenter, System Storage, Storwize, XIV, GPFS, HACMP,RETAIN, DB2 Connect, RACF, Redbooks, OS/2, AIX, Intelligent Miner, WebSphere, Tivoli, SAP, R/3, SAP NetWeaver, Duet, PartnerEdge, ByDesign, SAP BusinessObjects Explorer,Informix, and Smarter Planet are trademarks or registered trademarks of IBM Corporation. StreamWork, SAP HANA, and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in GermanyLinux is the registered trademark of Linus Torvalds in the United States and other countries. and other countries.Adobe, the Adobe logo, Acrobat, PostScript, and Reader are trademarks or registered Business Objects and the Business Objects logo, BusinessObjects, Crystal Reports, Crystaltrademarks of Adobe Systems Incorporated in the United States and other countries. Decisions, Web Intelligence, Xcelsius, and other Business Objects products and servicesOracle and Java are registered trademarks of Oracle and its affiliates. mentioned herein as well as their respective logos are trademarks or registered trademarks of Business Objects Software Ltd. Business Objects is an SAP company.UNIX, X/Open, OSF/1, and Motif are registered trademarks of the Open Group. Sybase and Adaptive Server, iAnywhere, Sybase 365, SQL Anywhere, and other SybaseCitrix, ICA, Program Neighborhood, MetaFrame, WinFrame, VideoFrame, and MultiWin products and services mentioned herein as well as their respective logos are trademarks orare trademarks or registered trademarks of Citrix Systems Inc. registered trademarks of Sybase Inc. Sybase is an SAP company.HTML, XML, XHTML, and W3C are trademarks or registered trademarks of W3C®, Crossgate, m@gic EDDY, B2B 360°, and B2B 360° Services are registered trademarksWorld Wide Web Consortium, Massachusetts Institute of Technology. of Crossgate AG in Germany and other countries. Crossgate is an SAP company.Apple, App Store, iBooks, iPad, iPhone, iPhoto, iPod, iTunes, Multi-Touch, Objective-C, All other product and service names mentioned are the trademarks of their respectiveRetina, Safari, Siri, and Xcode are trademarks or registered trademarks of Apple Inc. companies. Data contained in this document serves informational purposes only. National product specifications may vary.IOS is a registered trademark of Cisco Systems Inc. The information in this document is proprietary to SAP. No part of this document may beRIM, BlackBerry, BBM, BlackBerry Curve, BlackBerry Bold, BlackBerry Pearl, BlackBerry reproduced, copied, or transmitted in any form or for any purpose without the express priorTorch, BlackBerry Storm, BlackBerry Storm2, BlackBerry PlayBook, and BlackBerry App written permission of SAP AG.World are trademarks or registered trademarks of Research in Motion Limited. © 2012 SAP AG. All rights reserved. 13