Webcast best practices sankar venkatraman

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  • 1. Talent Solutions 7 Best Practices for an Engaging and Productive Webinar/Webcast Sankar Venkatraman Senior Product Marketer March 2014
  • 2. 1. Have a catchy invite… and be very clear on what your webcast is about
  • 3. 2. Update your LinkedIn profile… audience will gauge your expertise prior to spending time listening to you.
  • 4. 3. Leverage visuals, data and humor … it’s hard for attendees to focus on wordy slides
  • 5. 4. Learn to love pauses between slides… as uncomfortable as it maybe; audience need a break
  • 6. 5. Set the ground rules for engagement… let the listeners know when you will be taking Q&As
  • 7. 6. Be ready with “ringer” questions… for those uncomfortable moments when the listeners are shy
  • 8. 7. Let the Call to Action be your last slide… else the audience won’t know what’s expected of them 1. Complete the post-webcast survey 2. Check out lnkd.in/productupdates for add’l resources 3. Email sankar@linkedin.com for follow-up ques ons 4. Follow us @hiretowin