Project: Social Media SaralIntroduction        A social media consultancy, content creation, documentation and training pr...
the end of this project an organization / establishment would be able to have a digital identity of itsown and be able to ...
Upcoming SlideShare
Loading in...5
×

Social Media Saral a specially desinged consultancy service for small nonprofits and SMEs based out of Non metro cities & towns.

752

Published on

Broadband internet connection is rapidly penetrating the rural India. Many organizations across the non metro cities and towns already have the required infrastructures like computers, printers, scanners and broadband internet connections. But so far they have not been able to fully explore the internet. The result is a digital divide and a complete absence of localized content from rural India. The most common reasons why nonprofits don't use social media are related to some preconceived myths and notions about social media. Something its too costly, some would think its not relevant for them and so on.

Samyukta Media aims at demystifying these myths and preconceived notions for the NGOs / SMEs and help them derive benefit from Social Media.

Tell more people about it.

Be with us in taking Social Media beyond social borders.

Published in: Technology, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
752
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
5
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Social Media Saral a specially desinged consultancy service for small nonprofits and SMEs based out of Non metro cities & towns.

  1. 1. Project: Social Media SaralIntroduction A social media consultancy, content creation, documentation and training project for NGOs, social enterprises and MSMEs (Micro, Small and Medium Enterprises), specially those operating in non-metro, tier two cities and towns of India, to provide them online identity, help them showcase their work, and build their staff capacity, so that they can derive benefit from the use of social media, digital and online communications.Objectives: (1) To create a basic social media portfolio and online communication strategy to help local entities become a part of global online community. (2) Capacity building of an entity’s staff by providing them practical training and interactive workshops on social media.Social Media and its benefits Social Media is a collection of simple, freely available, easy to learn internet based tools and strategies which anyone can use to get connected to people all over the country and the world. This helps in finding bigger platforms and better opportunities for multiple purposes. With social media portfolio an entity would be able to find bigger online market, platform to showcase their work across nation & world. In spite of the easy availability of the technology required for social media, like computers, internet, scanners, printers etc., many organizations still have not started using it because of various myths and perceptions about internet and technology.The project aims at addressing each of these road blocks, demystifying pre conceived notions andsimplifying social media.Main activitiesThe project is conducted in house over 7-8 working days under four broad heads 1) Social MediaStrategy 2) Implementation 3) Creation of Content for Social Media Portfolio 4) Staff Training. ByContact: 1Sutradhaar, Sanjukta Basu; Phone: 9953936006, 01125087693;Mailto: admin@samyuktamedia.com, samyuktamedia@gmail.comwww.samyuktamedia.com
  2. 2. the end of this project an organization / establishment would be able to have a digital identity of itsown and be able to connect to global online audience.Cost and Logistics requirement  The minimum cost of this activity is Rs.25, 000 for small entities in tier two cities. The price may go up depending upon size of the entity and volume of work.  Cost of travel (from Delhi to city/town where organization is based), budget accommodation, food and local travel for one or two persons for duration of project is extra.  The project would have to be conducted on site by working closely with the organization staff.  The organization should preferably arrange for computers, internet connection, and projector for its staff. However, we also carry our own equipment.How to apply? To apply for this project please write to Sutradhaar, Sanjukta Basu at admin@samyuktamedia.com or samyuktamedia@gmail.com with your organization’s profile. You can also call Sanjukta Basu at 9953936006A Sample Case Study We have offered this service to a Kolkata based Micro enterprise and they have been greatly benefited from the same. Please find details of this case study in the link below: http://www.slideshare.net/sanjuktabasu/shilpa-niketans-social-media-portfolio-a-case- studyAbout Samyukta MediaSamyukta Media is a social enterprise which provides Social Media Communication Consultancy,Trainings and Media Outreach activities. We are dedicated to the cause of spreading the use of socialmedia amongst unlikely sectors like NGOs, SMEs, Rural and cottage industries etc. Our mission is to takesocial media, as a powerful tool of communication to every door step at the bottom of the social pyramid.For more details about Samyukta Media please visit www.samyuktamedia.comContact: 2Sutradhaar, Sanjukta Basu; Phone: 9953936006, 01125087693;Mailto: admin@samyuktamedia.com, samyuktamedia@gmail.comwww.samyuktamedia.com

×