The Social Woman :community for Canadian women to make friends with women in their city and attend & plan local events. Create Profiles, Browse for events happening in their city and connect with other local members.Plan Events: Members can create events based on their own interestsOfficial SW Events: events held at different venues
It’s NOT a numbers game, you want people who are going to particpate and add value!
Warm fuzzy feelingShare these stories with other people who are looking to see that things are happening
People who are active..participating..Empower themIn our case it means not having to go through the event moderation, special recognition at our 1 year anniversary partyWe were lucky for this to happen early on…
Women age 25-40Looking for new activitiesDisposable IncomeNot necessarily super tech savvy/social media savvyBusy, most are professionalSingle or in a relationship
seek input, get feedback…and don’t take it personally.People will complain
People will leave and that’s okFocus on making the ones who stayUnderstand that some may drop off..Obviously be concerned overnight if something happens but I cannot stress more on making the experience for the ones who stuck around enjoyable..unforgettable..w
Our members didn’t join SW to be marketed at..I have built trust. Cannot abuse that trust..and also can’t just let anyone in front of my members because that ruins my credibility..So there has to be trust with the people who I work with and promote.
You can’t be part of every conversationyou have to learn to delegate and accept that not everything is in your controlIn my case..I can’t be at every member event, I can’t worry about what people say or don’t say..I can just try to do my best to support the community, give them resources…etc
Evaluate what works? What doesn’t?What generates a response?
Community Management Tips
COMMUNITY MANAGEMENT & THE SOCIAL WOMAN<br />@sandysidhu<br />www.sandyksidhu.com<br />November 30th, 2010<br />