CBS students present TV Ads

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CBS students present TV Ads

  1. 1. Analysis of Advertisements <br /> Submitted by:-<br /> Group name:- The yokes<br /> Group members:-Sahilsetia<br />Anupam<br />Darpan<br />Ashish<br />Submitted to:-<br />Dr. Sandhir Sharma<br />
  2. 2. Thums up Advertisement <br />Best aspects of Thums up AD by Akshaykumar.<br /><ul><li>Effective use of Celebrity.
  3. 3. Macho image.
  4. 4. Attract youth.
  5. 5. Showing the passion for the product.
  6. 6. Energetic.</li></li></ul><li>Cont.<br />Worst aspect of Thums up ad<br /><ul><li> Aggressive stunts.
  7. 7. Missing the quality of the product.</li></li></ul><li>Nirma ad<br /><ul><li>Best impact of Nirma Ad
  8. 8. Best use of effective time.
  9. 9. Showing the quality of the product.
  10. 10. Attract the rural customers.</li></ul>worst impact of Nirma<br />No evidence.<br />Only focused on rural customers.<br />
  11. 11. Pulsar 220<br />Best impact of Pulsar 220 Ad<br />Able to attract youth customers.<br />Showing the change according to market.<br />Competition <br /> worst impact<br />Focus only on speed.<br />Youngsters may try to follow the stunts. <br />
  12. 12. Maruti Suzuki Ritz<br />Best impact of Maruti (Ritz) Ad<br /><ul><li>Smooth driving.
  13. 13. Royalty.
  14. 14. Attractive look.
  15. 15. Worst impact of Ritz Ad
  16. 16. Focus on only Exterior Design.
  17. 17. Missing the connectivity with Customers.
  18. 18. Performance Efficiency missing.</li></li></ul><li>Pepsi Ad<br />Best impact of Pepsi Ad<br />Creativity<br />Connection with the customer.<br />More enthusiastic and zeal (user of the product)<br />Worst impact<br />Not able to capture the illiterate people.<br />Less effective according to time.<br />
  19. 19. Advertisement of LPU<br />Best impact of this Ad<br />Good information in short time.<br />Able to convey their message to target Customers.<br />Worst impact of the Ad<br />It is only making aware.<br />They have mentioned out of 24,000 students 5000 is placed, so it may impact the negative image .<br />Missing the Quality of Education.<br />
  20. 20. Advertisement of RIN<br />Best impact of this Ad<br />Good Connectivity with the customers.<br />Ability to change the Perception of the people.<br />Creating Brand Value& Brand Confidence.<br />Worst impact of the Ad<br />Unidentified the target Customers.<br />Focus only on Quality.<br />Missing comparative analysis.<br />
  21. 21. Advertisement of Samsung G800<br />Good impact<br />Able to convey message.<br />Identified the target customers.<br />Worst impact<br />Less effective according to time.<br />Focus only on the Picture Quality.<br />Missing proper connection.<br />

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