It has created a revolution in the Indian jewellery trade and in jewellery buying behaviour, and continues to set new parameters of excellence for others to follow.
Pioneers to introduce Karatmeter.</li></li></ul><li>Integrated Marketing Communication<br /><ul><li>Started with parent company Titan and in 1997 came up with a campaign focused on 22karat pure gold.
May try coming up with some limited edition JV’s with other firms manufacturing accessories.</li></li></ul><li>Thank you<br />RECOIL<br />Anamika<br />Bhupinder<br />Jyoti<br />Harveen<br />Tanya<br />
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