Social Media and Job Hunting 2011

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sam mutimer presented at the tourism all

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Social Media and Job Hunting 2011

  1. 1. the 2011 student summit job hunting in 2011:why everything you thought you knew has changedpresented by sam mutimer thinktank media social media | digital | website design
  2. 2. who is thinktank media?who? Values- social media agency - Enthusiasm- team of 14 staff - Creativity- 7 social - Simplicity- 7 web/design/app development - Consistency - Care - Social thinktank media social media | digital | website design
  3. 3. 93% of thinktank media’s team is a direct result of social media recruitment thinktank media social media | digital | website design
  4. 4. thinktank media workplace culture.recruitment is defined by our workplaceculture.we are a social workplace that is drivenby social media. thinktank media social media | digital | website design
  5. 5. thinktank mediaworkplace culture is built up of personal brands social media | digital | website design
  6. 6. “workplace culture is likeyour brand. you don’t defineit, it’s how others perceive it” filip sarna Insights Analyst, thinktank media thinktank media social media | digital | website design
  7. 7. when we are lookingfor who we need:- education- skil-set- experience...a CVthinktank us this shows media social media | digital | website design
  8. 8. but what you can’t show on a CV is- personality- attitude- connections- values thinktank media social media | digital | website design
  9. 9. Insights into the personPersonal insight thinktank media social media | digital | website design
  10. 10. how do we choose the candidate that best matches our corporate culture?or... do they choose us? thinktank media social media | digital | website design
  11. 11. candidate gains company gainsinsights into... insights into...- the company - the candidate- personality - personality- communication - communication- style - style- attitude - attitude- connections - connections- values - values thinktank media social media | digital | website design
  12. 12. personal brandthinktank media social media | digital | website design
  13. 13. scouting on social media thinktank media social media | digital | website design
  14. 14. “social media assists us tounderstand the person and their potential fit into our workplace culture” ben acott Director, thinktank media thinktank media social media | digital | website design
  15. 15. hiring: 3 staff Profiles | twitter | prezi | recruitment site thinktank media social media | digital | website design
  16. 16. staff profile name: matt bannon job title: head developer & strategist hired: 2009 first contact: twitter second contact: tweetup third contact: face to face in the office hired: after 4 weeks skills: highly skilled web developer with a sound cultural fit with thinktank media and its vision. WE APPROACHED HIM thinktank media social media | digital | website design
  17. 17. staff profile name: warren davies job title: senior account manager hired: 2010 first contact: twitter second contact: thinktank media event third contact: prezi and email hired: after 8 weeks skills: Highly experienced within PR and social media, strategy development and campaign creative HE APPROACHED US thinktank media social media | digital | website design
  18. 18. senior account manager -warren daviesPrezi.com thinktank media social media | digital | website design
  19. 19. staff profile name: justine leonard job title: junior web developer hired: 2009 first contact: recruitment site - seek.com second contact: phone third contact: interview hired: after 6 weeks skills: CMS and PHP WE APPROACHED HER thinktank media social media | digital | website design
  20. 20. Oooh... (Got the skills to pay the bills)Your website’s so fly! (And if you need that, I’m freelance)Pullin’ mad ROIYour customers will spend their cheese!Conversion rates... conversion rates so high! thinktank media social media | digital | website design
  21. 21. social media has allowed us to reverse the recruiting process– you can now get picky and have more choices– you can showcase your talents and what you are looking for in a job– you can become “sticky” and recruiters become attracted to you thinktank media social media | digital | website design
  22. 22. social media adoption has increased amongst executiveswhen asked the question – in the last 12 months, which of the following activities have you done to enhance your career and employment prospects? – the majority of respondents (53.4%) indicated that they have registered on social networking sites. even a small group of 5.7% have started a blog (see chart one). clearly, social media and networkshave registered on the consciousness of executives, who are traditionally conservative on emerging technology and ‘new ways of doing things’. source: executive monitor study 2011 thinktank media social media | digital | website design
  23. 23. job seekers adoption of social media to find jobs - thinktank mediaexecutive monitor study social media | digital | website design
  24. 24. customise online resume toreflect your presonal brandmultimedia elementssharing optionssocial network feedscome up in search - eg. google/linkedin thinktank media social media | digital | website design
  25. 25. how to get noticed:stand out from the rest thinktank media social media | digital | website design
  26. 26. confidence, certainty and substance approach who you want to work for eventhough there may not be a job on offer yet! thinktank media social media | digital | website design
  27. 27. stand out with a website,blog or prezifree serviceswordpress.com - freetemplates to make it look the part -whoo themes, theme forest, templatemonstergo daddy - domain and hosting
  28. 28. get your name as your URL yourname.com - eg. sammutimer.com or if that’s taken then.... yournamecv.com or .com.au or .netuse this url on social networks such as twitter, linkedin, facebook page thinktank media social media | digital | website design
  29. 29. split the site up into your cv eg. have pages about/bio, career highlights, skills, consulting, portfolio, contact, wiki, awards, photos, videos, clubs, strengths, volunteer projects, news, downloadable cvdesign website/ blog to who you want to attract - look, feel, language, tone thinktank media social media | digital | website design
  30. 30. enhance with multimediainteractivityface to a cvvideo of youvideo of you in action - eg. speaking, designing etcvideo testimonialsuse youtube - 2nd biggest search engine in the worldpodcastbe authentic - real - from the heart
  31. 31. social profileslinkedinlinkedin badge on your websitetwitterupdatestwitter badgeyoutubeadd personality to paper and work ethic thinktank media social media | digital | website design
  32. 32. it’s not who you know anymore, it’s who knows you make your cv shareable create opportunitiesuse “share this” and embed into your site thinktank media social media | digital | website design
  33. 33. approach companies you wish to work for.... hunt for the company on linkedin - find the name & connect use linkedin business account (possibility) - mail direct is the company on twitter? - connect and get noticed do they have a facebook page? connect and get noticedthey may not need someone now, yet the seed has been planted - follow up thinktank media social media | digital | website design
  34. 34. job seeking qualities for 2011stand outbe confidentbe certainbe passionatebe patientbe consistentbe creativeuse technologytake a risktake actiondeliver with substance thinktank media social media | digital | website design
  35. 35. connect and contact we’d love to hear how you’re going or maybe even connect you with the right people. get connected with thinktank media on:facebook - http://facebook.com/thinktankmedia.au twitter - @sammutimer @thinktankmedia our blog http://thinktankmedia.com.au/blog thinktank media social media | digital | website design

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