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From Idea to Reality - Thinking Through your Business Idea
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From Idea to Reality - Thinking Through your Business Idea

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Presentation I gave to Mallya Aditi International School students on 15th September 2011

Presentation I gave to Mallya Aditi International School students on 15th September 2011

Published in: Technology, Business
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Transcript

  • 1. From Idea to Reality
    Sameer Mirchandani
    MAIS ‘01
  • 2. 2
    About Me
  • 3. From Idea to Reality
    3
  • 4. What is the idea?
    What is the problem/pain that you are going to be addressing?
    Is it a real problem/pain?
    From Idea to Reality – The Idea
    4
  • 5. Who are you going to sell this to?
    Customer segmentation
    Who has the biggest pain that will be solved by your idea?
    Who will be willing to pay for it?
    From Idea to Reality – The Customer
    5
  • 6. What is your solution to the problem/pain that you identified?
    From Idea to Reality – The Solution
    6
  • 7. How are you going to make money?
    From Idea to Reality – The Revenue Model
    7
  • 8. Is there a big enough market for your solution?
    Is your solution scalable?
    Is this going to be a viable business?
    From Idea to Reality – Market Size
    8
  • 9. How do I let potential customers know about my offering?
    From Idea to Reality – Marketing
    9
  • 10. Who else is doing something similar?
    Are they addressing the same problem/pain?
    Direct vs. Indirect competition
    From Idea to Reality – Competition
    10
  • 11. Why will customers come to me instead of my competition?
    What can I do better than everyone else?
    From Idea to Reality – Advantage
    11
  • 12. Idea
    Concept
    Prototype
    Alpha/Beta
    Actual Product
    Continuous customer feedback is key!
    The Product Startup Roadmap
    12
  • 13. YES and NO
    Can Anyone be an Entrepreneur?
    13
  • 14. Sameer Mirchandani
    Phone: +91 90089 76699
    Email: sameer@tripwhale.com
    Questions?
    14

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