June 2013
through
December
2013
2013

Social Media Plan Overview
June ‘13

September ‘13

Social Media Day

Swap Ideas Day
Coffee Day
Ad Week

October ‘13...
June 30th, 2013

Social Media Day



Twitter: #socialmediais*, #smday, @mashSMday
Facebook: Each employee shares a blurb...
September 10th, 2013

Swap Ideas Day
 Twitter: #swapideasday


Ask followers to Tweet their creative ideas and
concepts
...
September 23rd- 27th, 2013

AdWeek


Twitter:



Facebook:

#AdWeek, @AdWeek, #AWX, @advertisingweek, #adweek201
3, #AWS...
September 29th, 2013

Coffee Day


Twitter: #coffeeday




Tweet facts about Coffee
Combining AdWeek &
Coffee Day



...
October 4th, 2013

Smile Day




Twitter: #smileday
Facebook:







Have everyone at The Byne Group share what
make...
October 16th, 2013

Boss’s Day
 Twitter: #Boss’sDay
 Facebook:




Take the company owner out to lunch, take
pictures...
December 16th, 2013

Chocolate Covered
Anything Day


Twitter:



Facebook:

#ChocolateCoveredAnythingDay,
#chocolate

...
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Social Media Plan Presentation

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Social Media Plan Presentation

  1. 1. June 2013 through December 2013
  2. 2. 2013 Social Media Plan Overview June ‘13 September ‘13 Social Media Day Swap Ideas Day Coffee Day Ad Week October ‘13 December ‘13 Smile Day Boss’s Day Chocolate Covered Anything Day
  3. 3. June 30th, 2013 Social Media Day   Twitter: #socialmediais*, #smday, @mashSMday Facebook: Each employee shares a blurb with their social media guilty pleasures  Content To Share:     Ten Mindful Ways To Share Social Media How To Use Social Media To Promote Your Small Business 10 Funny Or Thought Provoking Videos On Social Media *The Byne Group’s “#socialmediais” was retweeted by Mashable!
  4. 4. September 10th, 2013 Swap Ideas Day  Twitter: #swapideasday  Ask followers to Tweet their creative ideas and concepts  Facebook: Each employee writes a blurb about an idea they have (creative ideas, inventions, cooking recipes)  Content  To Share: Origins of Swap Ideas Day
  5. 5. September 23rd- 27th, 2013 AdWeek  Twitter:  Facebook: #AdWeek, @AdWeek, #AWX, @advertisingweek, #adweek201 3, #AWSC      Each employee shares their favorite advertisement or ad campaign of all time Post about speakers and events that are attending Create Infographic about advertising strategies to share with audience through e-newsletter and social media outlets Post about advertising strategies for clients Content To Share:    Smartest Media Agency Executives About AdWeek Webinars and Articles From AdWeek
  6. 6. September 29th, 2013 Coffee Day  Twitter: #coffeeday   Tweet facts about Coffee Combining AdWeek & Coffee Day   Ask followers to Tweet their favorite speakers at AdWeek and automatically be entered into a raffle to win an assortment of coffee prizes Facebook:  Coffee Giveaway: Host contest for followers to win coffee for their office for the day delivered by The Byne Group’s owner
  7. 7. October 4th, 2013 Smile Day   Twitter: #smileday Facebook:     Have everyone at The Byne Group share what makes them smile Ask followers share with us a time that day that they participated in acts of kindness or had someone else make them smile for a retweet by The Byne Group Post funny videos and pictures that make our followers smile Content To Share:  About Smile Day
  8. 8. October 16th, 2013 Boss’s Day  Twitter: #Boss’sDay  Facebook:    Take the company owner out to lunch, take pictures and post Donation in Ann’s name to her favorite charity Create basket full of treats Ann likes for her (picture and post “we love our boss!”)
  9. 9. December 16th, 2013 Chocolate Covered Anything Day  Twitter:  Facebook: #ChocolateCoveredAnythingDay, #chocolate    Host contest with chocolate covered fruit give away Ask followers “what kind of chocolate are you craving?” Ask people at the Byne group what their favorite chocolate is
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