What is Industrial Design?
What Can Industrial Design
Be?

What is Design?
Hear Create Deliver

Designing Change
Changing Design

What is Sustainability?
People
Sustainability
Planet Profit

90% of a designer’s time is spent on
the richest 10%”
- Paul Polak

morality
creativity
spontaneity
problem solving
lack of prejudice
acceptance of facts
Self-actualization
self-esteem, confidence,
Esteem achievement, respect of/by others
Love/Belonging friendship, family, intimacy
security of: body, employment, resources,
Safety morality, family, health, and property
breathing, food, water, procreation, sleep,
Physiological homeostasis, excretion

5
The
Challenge Design
At For
Hand Social
Impact
op
The problem is that this great form of Worksh
collaboration between design firms and
the social sector is still not affordable and
thus, not yet routine. Noted innovation expert
Clayton Christensen says that disruptive
innovation—the kind that makes the biggest
impact and goes on to reshape industries and
markets—democratizes scarce expertise.
It makes something that was once rare and
costly, routine and affordable.

The Designers Accord is a global
coalition of designers, educators,
researchers, engineers, and corporate
leaders, working together to create
positive environmental and social
impact.

www.designthatmatters.org

www.designthatmatters.org

ign History: 2003 Beta Prototype
n that matters I N N O VAT I O N
FOR SOCIAL ENTERPRISE
design that matters
TM
I N N O VAT I O N
FOR SOCIAL ENTERPRISE
www.designthatmatters.org

Incubator with neonate inside
25/39 design

According to literacy teacher, Martine Sogoba in Digani, Mali: “It is better,
because without [the Kinkajou], when the teacher is writing on the board,
students wait in the dark in vain, and they do nothing. We lose much time

The DeSE Studio
at RISD

ERADICATE EXTREME POVERTY AND HUNGER
ACHIEVE UNIVERSAL PRIMARY EDUCATION
PROMOTE GENDER EQUALITY AND EMPOWER WOMEN
Design for Social Entrepreneurship
Sustaining the Triple Bottom Line
REDUCE CHILD MORTALITY
IMPROVE MATERNAL HEALTH
COMBAT HIV/AIDS MALARIA AND DISEASES
ENSURE ENVIRONMENTAL SUSTAINABILITY
DEVELOP A GLOBAL PARTNERSHIP FOR DEVELOPMENT

Assemble on Site
Oxygen Concentrator
Pneumonia: Leading cause of Child Mortality
In Niger, 1 out of every 4 children born will not live to see their
6th birthday. The leading cause of these deaths for children
under the age of 5 is pneumonia. In more developed countries
pneumonia is rarely fatal, but in Niger, limited access to hospi-
tals, a lack of trained medical staff, and limited access to medical
oxygen allow pneumonia to cause 25% of child fatalities.
Affordable Medical Oxygen Will Save Lives
The AOS O2 concentrator is a concept of an oxygen generating
system that would cost 75% less than a high quality oxygen
concentrator without sacrificing any performance. Components
specific to oxygen concentrators would be purchased from a
company that specializes in refurbishing oxygen systems, like
Accurate Biomed in Missouri. The remaining components are
purchased off the shelf to eliminate all manufacturing costs. All
components will be packaged in plastic crates along with assem-
Accurate
bly instructions. The plastic shipping crate becomes the housing Biomed
for the new oxygen concentrator. Inc.
Packaging
Referbished Off the Shelf Package in Minimize becomes Assemble with
Components Components Plastic Crates Shipping Costs Housing Instructions
Assemble on Site Oxygen Concentrator
11
7
5 9
3
2
6 8
10
1
4
12
Cut Template 1
Leaving the assembling for the end users accomplishes two goals. The assembly
process will serve as a training exercise for the staff, while familiarizing them with
the working components of the system. Assembling on site will also reduce the
price significantly.

In honor of our new President...
How can we Design for America?
in “a new spirit of service and sacrifice”

Hear

Create

Deliver

ROOM
MOOR
by

ROOM
MOOR
by

How Can You Get Involved?

Read
Act Share

“I ask you to join in the work of re-
making this nation the only way it’s
been done in America for two-hun-
dred and twenty-one years -- block
by block, brick by brick, calloused
hand by calloused hand.”

Thank you.
www.de-se.com
sami@graindesign.com