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Human Centered Design

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This is an abridged version of IDEO's recent HCD Toolkit. Some of the information in this presentation are not representative of IDEO's perspective, as it has been translated to fit RISD's Design for …

This is an abridged version of IDEO's recent HCD Toolkit. Some of the information in this presentation are not representative of IDEO's perspective, as it has been translated to fit RISD's Design for Social Entrepreneurship Course- www.de-se.blogspot.com.

In collaboration with Gates Foundation and IDE, IDEO created and JUST released a Human Centered Design toolkit. This resource was created to help organizations working with smallholder farmers but can definitely be translated to the work we are doing in class!

Published in: Design, Technology, Business

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  • 1. Design Challenge: How can we design a product and or service in partnership with a local organization to increase their social impact? this challenge will be redefined according to each project
  • 2. :Timeline
  • 3. participate observe compare interview draw your job Who to talk to November 4th How to gain empathy How to capture stories :We are- HEAR
  • 4. observe putting yourself in someone’s shoes enables you to get beyond what people say to what they think and feel
  • 5. interview Open Specific Go Broad Probe Deep
  • 6. draw your job *note- drawing in a group setting might change the results due to peer pressure and feeling the need to meet expectations. :gain insight through reflection
  • 7. DELIVER -Identify Required Resources -Create Implemen- tation Plan -Scope out Finan- cial Sustainability CREATE -Making sense of data November 4th November 20th December 11th -Identifying Patterns -Defining Opportunities -Creating Solutions :Where we’re going
  • 8. participate opportunity identification observe interview build a team brainstorm synthesize prototype draw your job November 4th November 20th December 11th :Where we’re going
  • 9. synthesize Identify Patterns: This process can be messy and difficult at times, but ultimately very rewarding. Gather your notes, photos, any artifacts, interviews, mind maps and research. Put them on the WALL. Extract Key Insights- What are the unexpected things that make you sit up and pay attention ? Select Key Information Aggregate Big Thoughts Work at Same Level Find Themes- What are the commonalities, differences and relationships between pieces of information ? Look for categories and buckets Consider the relationship between categories Group and Re-Group Get input from the team
  • 10. Recruit a Team Build a Team -select a diverse group of participants( ) benefactors and organizers. Gauge interest and respect time. -establish a SPACE to work -create deadlines
  • 11. Opportunity Identification Opportunity Identification -Re articulation of a problem or need in a generative, future facing way. -An opportunity is not a solution. Rather it suggests more than one solution. It defines a space of possibility in which to generate solutions. -Ask yourself, HOW MIGHT WE...?
  • 12. Brainstorm Brainstorm Defer Judgement Encourage Wild Ideas Build on the ideas of others Stay focused on topic Be visual One conversation at a time Go for quantity.
  • 13. Prototype Prototype BuIlD TO THInK ROuGH, RAPID, RIGHT AnSWER quESTIOnS GET FEEDBACK ITERATE
  • 14. DELIVER -Identify Required Resources -Create Implementation Plan -Scope out Financial Sustainability participate opportunity identification observe interview build a team brainstorm synthesize prototype draw your job November 4th November 20th December 11th :Where we’re going
  • 15. HEAR CREATE DELIVER -Making sense of data -Identify Required Who to talk to Resources -Identifying Patterns How to gain empathy -Create Implemen- -Defining Opportunities tation Plan How to capture stories -Creating Solutions -Scope out Finan- cial Sustainability participate opportunity identification observe interview build a team brainstorm synthesize prototype draw your job November 4th November 20th December 11th