CloudBDC: Call Center Services for Automotive Direct Marketing

1,858 views

Published on

Increase campaign conversion and Dealer retention by adding CloudBDC Call Center Services to your next Direct Mail, Email, Digital. or traditional targeted response campaign.

Published in: Automotive, Business
0 Comments
2 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
1,858
On SlideShare
0
From Embeds
0
Number of Embeds
68
Actions
Shares
0
Downloads
13
Comments
0
Likes
2
Embeds 0
No embeds

No notes for slide

CloudBDC: Call Center Services for Automotive Direct Marketing

  1. 1. CALL CENTER SERVICES Specialized fulfilment services for the automotive industry
  2. 2. Shannon Page | (888) 481-0881 CALL CENTER SERVICES shannon@cloudone.com The History and Evolution of CloudBDC Service Menu “Turn Key” Implementation The CloudBDC “Brand Experience” What Makes Us Different Partnering With CloudBDC OUTLINE
  3. 3. Shannon Page | (888) 481-0881 CALL CENTER SERVICES shannon@cloudone.com HISTORY CloudBDC Since 2010, Cloud BDC has refined a proprietary call center scripting platform resulting in an ultra compatible infrastructure that bridges the gap between lead generation, showroom traffic and ROI. In 2013, CloudBDC outgrew its Downtown Portland Oregon location, and moved to a new 12,000 sq ft. facility in Vancouver, Washington. Our continued mission is to provide the highest level fulfillment possible for Direct Marketers and their dealers. BarNone Cloud BDC is a complete on-demand call center platform brought to you by Jim Crouse the, founder and former CEO of Bar None – the company that helped dealers put a car into one out of every 250 garages in the nation. The experience gained through handling more than 8 million customers over 10 years with Bar None translated to the “real world” knowledge and successful process improvement that form the rock solid foundation for Cloud BDC’s significant capabilities. 25+ years Experience delivering customers to dealers Over 8 million Calls received and processed 80 millionPieces of mail sent to customers ABOUT US
  4. 4. Shannon Page | (888) 481-0881 BUSINESS SUMMARYCALL CENTER SERVICES shannon@cloudone.com 100% US BASED – CloudBDC operates in a 14,000 sq. ft. facility in Vancouver, Washington. 24/7 – Cloud BDC provides inbound and outbound call center services 24 hours a day, seven days a week. SCALABLE – CloudBDC currently processes several thousand calls a day and is scalable to increased volume. COMPLIANT – Cloud BDC is an MDA Capital approved third party processor of direct mail data. Our processes and scripts have been vetted by Hudson and Cook, LLP. CRM COMPATIBLE – Cloud BDC currently emails or posts in required formats to every major CRM in the automotive industry. ADAPTIVE – The core of Cloud BDC is credit-driven call processing . In response to our marketers, we have developed other powerful scripts to facilitate varied marketing messages. We can adapt scripts to your company’s needs, or create new scripts specifically for you. WHAT MAKES US DIFFERENT
  5. 5. Shannon Page | (888) 481-0881 CALL CENTER SERVICES shannon@cloudone.com SERVICE MENU BEST IN CLASS SCRIPTS THAT DRIVE PROFIT REFINANCE CREDIT PRE-APPROVAL CREDIT PRE-QUALIFICATION VEHICLE BUY BACK BANKRUPTCY EVENT “Payment Swap” or “Re-Finance” campaigns target consumers in a slightly different way. The CloudBDC script designated for these campaigns speaks directly to the marketing offers and instills confidence in the consumer, resulting in increased conversion. Direct marketers who target consumers who are Pre- Approved can rest easy knowing that CloudBDC’s qualified agents will collect and verify all of the information necessary to pass along a complete credit profile to the Dealer with the appointment information. Cloud BDC follows all CFPB and FCRA regulations and guidelines. Campaigns that utilize credit bureau data to pre-qualify consumers for specific offers benefit from the thoroughly compliant and powerfully effective script developed specifically to motivate these consumers to go to the dealership. Utilizing current vehicle ownership information, marketers target consumers in an effort to supplement sales and pre-owned inventory. The CloudBDC script for Vehicle Buy Back campaigns was developed in conjunction with dealers who have been tremendously successful with this type of campaign. CloudBDC provides the consistent and effective phone handling to make these campaigns more successful. In direct response to requests from marketers who target recently discharged bankruptcies, CloudBDC developed a script that specifically targets these individuals and provides the agents with verbiage and answers to frequently asked questions in order in increase the conversion to appointment. Marketing offers are often time sensitive, and many offers are prize oriented. The CloudBDC Event Script has been designed to maximize the consumer response to these offers and to deliver maximum conversion results. % APPROVED
  6. 6. Shannon Page | (888) 481-0881 CALL CENTER SERVICES shannon@cloudone.com WE MAKE IT EASY “WHITE LABELED” TURN KEY CAMPAIGN GENERATION Phone Number Log in page Campaign provision page
  7. 7. Shannon Page | (888) 481-0881 CALL CENTER SERVICES shannon@cloudone.com SERVICE PROCESS Customer responds to advertising Customer responds by scanning QR code or going to PURL Customer responds by telephone Leads are qualified and called within 4 minutes Customer information is obtained / confirmed Customer receives appointment confirmation Inbound calls are answered immediately 24/7 Appointments are set Dealer receives complete application and appointment Dealer sells cars 24/7 Direct Mail HOW IT WORKS
  8. 8. Shannon Page | (888) 481-0881 CALL CENTER SERVICES shannon@cloudone.com BRAND EXPERIENCE HOW WE DELIVER Cloud BDC Call Center Services fulfillment has been designed to provide a consistent and superior brand experience for the Consumer, the Dealer, and our Direct Marketing Client. CUSTOMER DEALERSHIP AGENCY
  9. 9. Shannon Page | (888) 481-0881 CALL CENTER SERVICES shannon@cloudone.com Instant Response CONSUMER: INSTANT RESPONSE BRAND EXPERIENCE
  10. 10. Shannon Page | (888) 481-0881 CALL CENTER SERVICES shannon@cloudone.com Appointment Notification CONSUMER: APPOINTMENT NOTIFICATION BRAND EXPERIENCE Turn-by-turn directions
  11. 11. Shannon Page | (888) 481-0881 CALL CENTER SERVICES shannon@cloudone.com Sample Application DEALER: SAMPLE APPLICATION BRAND EXPERIENCE
  12. 12. Shannon Page | (888) 481-0881 CALL CENTER SERVICES shannon@cloudone.com BRAND EXPERIENCE DEALER: APPLICATION FUNCTIONALITY Interactive application options enable the dealer to communicate directives to the call center in real time
  13. 13. Shannon Page | (888) 481-0881 CALL CENTER SERVICES shannon@cloudone.com BRAND EXPERIENCE DEALER: DASHBOARD
  14. 14. Shannon Page | (888) 481-0881 CALL CENTER SERVICES shannon@cloudone.com BRAND EXPERIENCE DEALER: CAMPAIGN SUMMARY
  15. 15. Shannon Page | (888) 481-0881 CALL CENTER SERVICES shannon@cloudone.com BRAND EXPERIENCE CLIENT: CAMPAIGN SUMMARY
  16. 16. Shannon Page | (888) 481-0881 CALL CENTER SERVICES shannon@cloudone.com POWERFUL RESULTS COMPETITIVE ADVANTAGE WITH CLOUD BDC WITHOUT CLOUD BDC CUSTOMER CONTACTS APPOINTMENTS SHOWS DEALS145 100 LEADS
  17. 17. Shannon Page | (888) 481-0881 CALL CENTER SERVICES shannon@cloudone.com SUMMARY CloudBDC Call Center Services: Experience and Technology Immediate Brandable Campaign Fulfillment Consistent Brand Experience Enhanced Performance Price Competitive
  18. 18. Shannon Page | (888) 481-0881 BUSINESS SUMMARYCALL CENTER SERVICES shannon@cloudone.com PARTNERSHIP WITH CLOUDBDC Data FileForm Mail piece Contact (888) 481-0881 shannon@cloudone.com Shannon Page

×