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Raising Money Through Syndication   Youth Net 19th May 2008
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Raising Money Through Syndication Youth Net 19th May 2008

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  • 1. Innovative trading to diversify your income streams James Barradell-Smith Sam Thomas
  • 2.  
  • 3. £125,000
  • 4. Two websites, one aim: To create a socially inclusive environment where all young adults are engaged, informed and inspired to achieve their ambitions and dreams
  • 5. 850,000 opportunities to volunteer 250,000 registered users 60,000 visitors per month 18,000 opportunities applied for each month www.do-it.org.uk the UK’s first and only National Volunteering Database
  • 6. Each month, TheSite.org helps over 500,000 people access vital: Information… ...via no-nonsense fact sheets Support… … from peers via discussion boards Advice… … from experts via askTheSite
  • 7. ? Innovative trading - syndication “ Web syndication is where a section of a website is made available for another website to use, either by licensing content or by sending web feeds of certain content from one website to another.”
  • 8.
    • Develop your charity’s brand
    • Increase reach and service access
    • Develop services, drive change
    • Inspire confidence in your charity
    • Raise profile of charity partners
    Why syndicate?
  • 9.  
  • 10. What do we syndicate? What have we got that’s of value? Photo by Qtea http://www.flickr.com/photos/Qtea
    • Trusted content and services on TheSite.org
    • The UK’s electronic volunteering infrastructure behind do-it.org.uk
  • 11. What we syndicate – volunteering opportunities
  • 12. Opportunities from do-it.org.uk – examples Displayed in your look and feel…
  • 13. What we syndicate - articles from TheSite.org
  • 14. What we syndicate - articles from TheSite.org
  • 15.
      • What we syndicate - askTheSite
  • 16.  
  • 17.  
  • 18.
            • What we syndicate - research
  • 19.  
  • 20. Why us? Photo by Samhar Khuzam http://www.flickr.com/photos/samharkhuzam/ The Pepsi challenge... “ Log on to do-it.org.uk, choose mentoring from the scroll-down list, type in your postcode and, bingo, a host of mentoring opportunities come up immediately. This website is a marvellous resource and covers much more than mentoring.” THE TIMES Saturday 19 th April 2008
  • 21. The UK’s volunteering electronic infrastructure 850,000 opportunities to volunteer 400+ voluntary sector partners
  • 22. Trusted content from TheSite.org
  • 23. The “virtuous circle” £ Photo by rbh www.flickr.com/photos/rbh/
  • 24. http://www.socialsignal.com/web2-revenue
  • 25.
    • www.whatsonwhen.biz
    • Off-the-shelf travel and entertainment content feeds
  • 26.  
  • 27.  
  • 28.  
  • 29. Photo by warrenh http://www.flickr.com/photos/warrenh/ Things to think about
    • Value what you do
  • 30.
    • Things to think about
    • A strong proposition can compete in the commercial world
    Photo by hekkeller http://www.flickr.com/photos/alex_senson/
  • 31.
    • Things to think about
    • Aim for long term, sustainable income
    Photo by Lollie-Pop http://www.flickr.com/photos/lollie-pop/
  • 32.
    • Be flexible
    Things to think about Photo by evanosherow http://www.flickr.com/photos/evanosherow/
  • 33.
    • Be clear on your USPs and articulate them well
    Things to think about Photo by Tim Parkinson http://www.flickr.com/photos/tmiparkinson/
  • 34.
    • Be brave – say it with confidence
    • Try it out – nothing ventured, nothing gained!
    Things to think about Photo by r_neches http://www.flickr.com/photos/r_neches/
  • 35.
    • Spend time on your systems and processes
    Things to think about
  • 36.
    • Stop thinking in “sector silos”
    Things to think about Photo by Mike Sales http://www.flickr.com/photos/mikesales/
  • 37. Photo by Xip http://www.flickr.com/photos/xip/
  • 38. Thank you - any questions? [email_address] [email_address]