Useful tips to market your business through social media networks


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Small business owners have to be smart about the ways they promote their company and rely on inexpensive methods like social media marketing, or SMMSocial Media Marketing, part 1 It can be difficult for small business owners to market their company on a budget.

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Useful tips to market your business through social media networks

  1. 1. Useful Tips To Market Your Business Through Social Media Networks by imjetred | on February 2, 2013 your-business-through-social-media-networks/?id=imjetred
  2. 2. “It can be difficult for small business owners to markettheir company on a budget. This means they have tobe smart about the ways they promote their companyand rely on inexpensive methods like social mediamarketing, or SMM.
  3. 3. SMM is a fresh, budget-friendly and excitingway for you to connect with moreconsumers. The following article will help youget started with social media marketing.
  4. 4. Run contests with incentivesRunning contests with incentives on social media sites,like Twitter and Facebook, is a valuable way to produce good publicity foryour company. The social aspect of this new online media makes it easierthan ever to quickly disseminate information.Be sure that it is creative, entertaining, and has something to do with whatyou’re selling. Try tapping into your customer’s creativity by suggesting thatthey help you create a logo or identity mark.
  5. 5. Participate in social media as a reader and commentator…Make sure you participate in social media as a reader andcommentator as well. This will really help your business build a strongerpresence online, as well as develop you as an expert on the topic.…Make sure the comments are necessary and informative, however.Being friendly is something to admire, but people will like you even more ifyou can help them, which in turn results in more traffic to your site.
  6. 6. Put a “Like” button for Facebook on your blog…Put a “Like” button for Facebook on your blog, so people don’t haveto exit your site to use this. Since the “like” button is in plain sight, viewersare much more likely to click on it.…When you make things easier for your consumers, you increase yourchances of getting those consumers to come back to your site, or visityour social media page, and read more.
  7. 7. Add visual interest…When you write a blog for your business, add visual interest to thecontent. Having nothing but text is great if you’re strictly a writer, but mostpeople like pictures and videos.…Add some non-text elements to break up the text,like logos, images or videos that your readers will want to look at. On theother hand, don’t make it that the only thing seen on your page isgraphics.
  8. 8. Be patientIt takes some time and patience to build apresence on any social media website.You won’t attract tens of thousands of followers ina day. Even though it has been known to happenin the past, the likeliness of you doing it is next tonothing.Make sure you are patient and you will getfollowers in time.
  9. 9. Create a strategy prior to starting with social media marketingWhat kind of layout do you want? Who is going to manage your page?You need deadlines when planning social media marketing, just likeyou do for other marketing campaigns, if you hope to accomplishanything.Stay dedicated and continue to refine your plan.
  10. 10. Post your interviews on YouTubePost your interviews on YouTube that have anything to do with yourbusiness. When your name becomes attached to leaders in your field in thisway, you not only provide interesting videos to your customers but youappear to be an authority in that niche also.This will be very helpful in selling your services or products in your niche.Inspiring Video: “A tale of 3 Daves” Play Now
  11. 11. Look closely to hire any social marketing companiesLook closely at any social marketing companies you may want to hire toexpand your presence. There are known frauds who take advantage ofa business who is not familiar already with how Internet marketing works.These companies use thousands of bogus Facebook, YouTube andTwitter accounts using proxy servers that automate registration at thesesites. Because these services use abusive tactics, your message isgenerally not seen by too many real people, as the view counts arefake and the fraudulent accounts are generally terminated fairlyquickly.
  12. 12. Proofread your contentProofread any content you’re going to post onto your Facebookprofile or tweet on Twitter. All your work will need to have aprofessional appearance. A modest amount of abbreviation maybe necessary when it comes to Twitter, but exercise some restraint.Make sure your content is concise but attractive.
  13. 13. Press forward and learnIf you haven’t mastered social media in a few weeks, continue to pressforward and learn. Success with social media is not something that usuallyhappens overnight, rather it takes a lot of time to build up loyal followersto get benefits of this type of marketing.It usually takes a year to get enough subscribers and get used to thedifferent features you can use for your campaign.
  14. 14. Reply to commentsIf comments are left on social media sites, reply to them. This isespecially true for any negative comments. This will let people knowthat what they feel is important is also important to you and yourcompany. They will trust you and your business more.You never want your customers to feel as if they’re being ignored, so it’simportant that you respond to people promptly.
  15. 15. Learn from your competitorsIn order to begin successfully with social media marketing so that youcan discover your own voice, you just have to fake this voice until you’resuccessful.Find out how your competition uses social media for their marketingpurposes, and get ideas from them until you have an idea of what willwork best for your customers and your business.Search for your competitors’ social media web pages, so you canevaluate their content, including the types of sales and promotions theyoffer.
  16. 16. Social media marketing is a low-cost way to advertise any business via the internetInstead of focusing on losing your shirt, youcan focus on posting exciting andinformative content, including images, videoand text.By taking advantage of the many socialmedia sites that are now available, youshould be able to expand your customerbase and grow your business.
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  19. 19. Social Media Marketing media-networks/?id=imjetred