Traffic Course #3: How toGenerate Traffic Using AFacebook “Like” Button On YourSiteby imjetred | on November 14, 2012http://www.empowernetwork.com/imjetred/
In the age of Web 2.0, driving traffic to your websiteis not all about search engine optimization (SEO).• Part and parcel of an effective Internet marketingstrategy is to ensure that your website is also presentin the realm of social networks and media sharing.• Visitors do not only arrive at websites only throughsearch results, but also through links that their peersshare through these social networks.
What social networking platform could bemore important than Facebook, the world’slargest?• …With over 800 million active users, your websitestands to reach a wide variety of audience throughFacebook, and sometimes all it takes is one “Like”button in your webpages.
How to generate traffic using a Facebook“Like” button on your site?• …A Facebook “Like” button is a stamp of approval thatvisitors may click when they literally like the contentof your blog.• …Experience with video-sharing site YouTube indicatesthat visitors prefer a like-dislike system instead ofa rating system when expressing approval or disapprovalfor content.• …Facebook modifies this model and only has “Like” buttonsthat third-party content may use in their customized pages.• What makes the “Like” button extra special for Internetmarketers is its content sharing component.
• …Visitors who click the “Like” button automatically sharethe links to their Facebook profiles, which can, in turn,be viewed by people in their respective networks.• …If your content is good enough, the Facebook “Like” buttonserves as a form of endorsement by the people potentialvisitors trust the most–their personal contacts.• Viral blog posts are created this way.• …When putting Facebook “Like” buttons in your website oryour blog posts, remember to put it in two positions:the top and the foot of a webpage or a blog post.
• …With the now-familiar appearance of the “Like” button,approval and sharing should only be a click away.• …SEO should still be of high importance, but you willnever go wrong with a few Facebook links here and there.• Click here to read more of traffic generation courses articles.Good luck and happy blogging!
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