Your SlideShare is downloading. ×
0
Here Comes Social Advocacy
Here Comes Social Advocacy
Here Comes Social Advocacy
Here Comes Social Advocacy
Here Comes Social Advocacy
Here Comes Social Advocacy
Here Comes Social Advocacy
Here Comes Social Advocacy
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Here Comes Social Advocacy

1,307

Published on

Published in: Technology
1 Comment
2 Likes
Statistics
Notes
  • Great presentattion at National Breast Cancer Coalition to end Breast Cancer
    2020 Campaign.
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
No Downloads
Views
Total Views
1,307
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
11
Comments
1
Likes
2
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Here Comes Social Advocacy Online Advocacy Goes Public Alan Rosenblatt, Ph.D. [email_address] Twitter: @CAPAction and @DrDigipol Facebook.com/AmericanProgressAction Facebook.com/DrDigipol
  • 2. The way things were Email is a closed communication loop Campaigns send email blast to activists (very few forward it) Congress gets the email (but no one knows for sure) Activists send email to Congress
  • 3. Social advocacy opens the loop
  • 4. Anatomy of a Tweet <ul><li>Hey @ChuckGrassley read our report on repealing #DADT (http://bit.ly/dadt) & vote FOR Defense Auth Bill. FYI @desmoinesdem @OneIowa #IA #p2 </li></ul><ul><li>Publicly targets Member of Congress </li></ul><ul><li>Trackable link to measure click throughs </li></ul><ul><li>Pushed to hashtag audiences </li></ul><ul><ul><li>Issue specific (#DADT) </li></ul></ul><ul><ul><li>State speicific (#IA) </li></ul></ul><ul><ul><li>Ideological group (#p2) </li></ul></ul><ul><li>Alerts watchdogs </li></ul><ul><ul><li>State blogger (@desmoinesdem) </li></ul></ul><ul><ul><li>State issue group (@OneIowa) </li></ul></ul>
  • 5. Twitter Petitions
  • 6. Tweeting the Government
  • 7. Case Study: ENOUGH
  • 8. Here Comes Social Advocacy Online Advocacy Goes Public Alan Rosenblatt, Ph.D. [email_address] Twitter: @CAPAction and @DrDigipol Facebook.com/AmericanProgressAction Facebook.com/DrDigipol

×