12 Ways to Double Your Sales   - The Ultimate Guide ToService Business Marketing                 Chris Hamilton           ...
3 Assumptions➡ You are a Service Business➡ You Have Potential Repeat Business➡ You Have a Website                       Co...
Offline / Real World            Contact: Chris@SalesTipADay.com 1-877-782-2864
#1 Repeat Clients                     ➡ 6 X’s more costly to get a new                     client compared to keeping an o...
#2 ReferralsAccording to the Word of    Mouth Marketing Association - 65% of allsales are through word of   mouth and refe...
#3 Info for Neighbours              As Easy As It Gets:              Leave a door hanger, post it 70% of all   note, flyer...
#4 New Sell / Up Sell$   $     ✓ Bundle Offers          ✓ Offer Plans          ✓ New Services          ✓ Buy 1 Get 1      ...
#5 Direct Mailer          Pick your mailer          routes wiselyIn the 18 to 34 demographic thepreference for information...
#6 Selling With Complimentary Companies                            ✓1 company per                            industry     ...
1 More:                                     Follow Up                                  60% of lost sales                  ...
Online    Contact: Chris@SalesTipADay.com 1-877-782-2864
The Numbers89%         Of internet Users search            online before they purchase             Of all internet searche...
#7 Email List  @                               For every $1 spent on                               email marketing you    ...
#8 Text Appointment Reminders          Average missed     appointment rate is greater             that 20%      Text Messa...
#9 Online Appointments          65% of all women            make online           appointments      85% of all household  ...
Video is 70%+ of the#10 Video         consumption online                 A strong video is              remembered 8 X’s m...
#11 Online Reviews and Testimonials                    71% of people read an online                    review before a pur...
#12 New Visitors           New visitors come to            your site and leaveOnly 2%to 3% of     Entice a portion withvis...
How To Double Your Sales✓ Assume you have 1000 clients/year✓ Repeats - get 50% for 500 repeat customers✓ Referrals - 25% x...
One More:        Radius Marketing                   http://www.flickr.com/photos/hlkljgk/2427922318/Contact: Chris@SalesTi...
✓Increase Quotes Up                                          to 325%      Text “Chris” to 313131              ✓#1 Use for ...
Last Thoughts✓   Set Goals and Plan✓   Always thank your customers✓   Marketing is not a one time - it’s a continual      ...
Marketing Solutions Starting at $30/month          Our Offers Including:          Marketing Strategies                 Vid...
Want to learn hundreds of more tactics?   Contact Me To See How I Can Help:            Chris Hamilton       chris@salestip...
Go to www.SalesTipADay.comfor Daily Sales and Marketing Tips                    Contact: Chris@SalesTipADay.com 1-877-782-...
Next Event:    How to Use Twitter The Proper Way for Marketinghttp://salestipaday.com/the-ultimate-twitter-marketing-     ...
Upcoming SlideShare
Loading in...5
×

12 Ways to Double Your Sales SlideCast

5,495

Published on

Would you like to learn the steps you need to take to double your sales?

Finding sales leads is tough, but it doesn't have to be.

I recently did a web cast where I went over 12 ways (and a few extras) to double your sales.

Contact me as I help people and companies implement processes to help double their sales.

Chris Hamilton
Chris@SalesTipADay.com
403-630-1243
or in North America
1-877-782-2864

Published in: Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
5,495
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
22
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide
  • \n
  • \n
  • \n
  • 6 X’s more costly to get a new client\nAsk to get them scheduled in \nMake it part of your DNA\n
  • 18% of companies 65% of all sales\n
  • Or post its\nDo it on either side of your job\noffer a coupon\n
  • \n
  • Pick you demographics wisely\n
  • networking Group\n
  • \n
  • \n
  • 89% of internet users search online before they make a purchase\n73% of all searches involve a local product/service\n61% of local searches result in a purchase\n
  • Has a greater than 40 x’s ROI\nAlso see about collecting addresses for mailers\n
  • 70% to 100% open rate\ngreat reminder - reschedule\nAverage 20% to less than 5%\n
  • 65% of women make online appointments \nWomen account for 85% of all household decisions\nWhat are you doing to cater to this audience\n
  • 70% consumption with 80% recall Compared to 10% of 30%\nOffer your services and have a call to action\nOptimize your videos to get found locally\nShow YouTube & Google - Try it - YouTube is the second largest search engine online\n
  • 71% of people read online reviews before they make a purchase\nReviews on a site can increase conversion (think sales) by 20% or more\n7 out of 10 people that read online reviews share them with family/friends\n92% of people feel more confident of online reviews than by a sales person\nOnline Brand Reputation is huge - Look up your company online and see what’s being said\n\n
  • Why not get the new visitors to use your service\nCall to action on each page - Potentially a coupon\n
  • \n
  • \n
  • \n
  • Planning will increase success - Harvard Study 3% set written goals, 13% have goals 84% no goals the 3% earned 10 X’s more than the 97%\n
  • \n
  • \n
  • \n
  • \n
  • 12 Ways to Double Your Sales SlideCast

    1. 1. 12 Ways to Double Your Sales - The Ultimate Guide ToService Business Marketing Chris Hamilton www.SalesTipADay.com Chris@SalesTipADay.com 1-877-782-2864
    2. 2. 3 Assumptions➡ You are a Service Business➡ You Have Potential Repeat Business➡ You Have a Website Contact: Chris@SalesTipADay.com 1-877-782-2864
    3. 3. Offline / Real World Contact: Chris@SalesTipADay.com 1-877-782-2864
    4. 4. #1 Repeat Clients ➡ 6 X’s more costly to get a new client compared to keeping an old client ➡ Schedule the next visit at the time of the current visit ➡ Make this part of your corporate DNA and do it every dayOne Last Point: Repeat Clients Spend 33% More Than New Customer Contact: Chris@SalesTipADay.com 1-877-782-2864
    5. 5. #2 ReferralsAccording to the Word of Mouth Marketing Association - 65% of allsales are through word of mouth and referralsYet only 18% of companieshave a formalized referral programContact: Chris@SalesTipADay.com 1-877-782-2864
    6. 6. #3 Info for Neighbours As Easy As It Gets: Leave a door hanger, post it 70% of all note, flyer, etc. with your Home marketing message on theRenovators neighbours doors Business Make sure you have a call toComes From action like a special offer or aLawn Signs coupon - Be sure to limit the time Contact: Chris@SalesTipADay.com 1-877-782-2864
    7. 7. #4 New Sell / Up Sell$ $ ✓ Bundle Offers ✓ Offer Plans ✓ New Services ✓ Buy 1 Get 1 ✓ Limited Time Offer Contact: Chris@SalesTipADay.com 1-877-782-2864
    8. 8. #5 Direct Mailer Pick your mailer routes wiselyIn the 18 to 34 demographic thepreference for information froma direct mailer is 2 to 3 times thatof social media! Contact: Chris@SalesTipADay.com 1-877-782-2864
    9. 9. #6 Selling With Complimentary Companies ✓1 company per industry ✓Offer special bundled packages ✓Work Together as a Team Contact: Chris@SalesTipADay.com 1-877-782-2864
    10. 10. 1 More: Follow Up 60% of lost sales go on to buy within a yearProper follow up is critical to getting the sale
    11. 11. Online Contact: Chris@SalesTipADay.com 1-877-782-2864
    12. 12. The Numbers89% Of internet Users search online before they purchase Of all internet searches73% involve a local product/ service61% Of all local searches result in a purchase Contact: Chris@SalesTipADay.com 1-877-782-2864
    13. 13. #7 Email List @ For every $1 spent on email marketing you get back $43.52 Subscribers generate 34% more revenue Always ask someone who bought from you to be added toyour email list - On average, 6% of email lists recipients buy or enquire on products or services - These are Free Sales Contact: Chris@SalesTipADay.com 1-877-782-2864
    14. 14. #8 Text Appointment Reminders Average missed appointment rate is greater that 20% Text Messages are opened between 70% and 100% of the timeText Reminders can help reduce missed appointments to less than 5% and gain additional revenue Contact: Chris@SalesTipADay.com 1-877-782-2864
    15. 15. #9 Online Appointments 65% of all women make online appointments 85% of all household decisions are made by women Capture a whole new revenue stream Contact: Chris@SalesTipADay.com 1-877-782-2864
    16. 16. Video is 70%+ of the#10 Video consumption online A strong video is remembered 8 X’s more than written information and 4 X’s more than audio Optimized Video has a 50 X’s greater chance of getting on Googles First page Contact: Chris@SalesTipADay.com 1-877-782-2864
    17. 17. #11 Online Reviews and Testimonials 71% of people read an online review before a purchase Reviews on a website can increase sales by 20% & More 7 out of 10 people that read online reviews share them with family/friends 92% of people feel more confident of online reviews than by a sales person Contact: Chris@SalesTipADay.com 1-877-782-2864
    18. 18. #12 New Visitors New visitors come to your site and leaveOnly 2%to 3% of Entice a portion withvisitors an offer willcontact Have a call to action on you each page Get New Sales Contact: Chris@SalesTipADay.com 1-877-782-2864
    19. 19. How To Double Your Sales✓ Assume you have 1000 clients/year✓ Repeats - get 50% for 500 repeat customers✓ Referrals - 25% x 2 @15% close 75✓ Door Hangers - 2000 @ 15% close 300✓ Text Reminders - 15% gain - 150✓ 1025 additional clients for next year Contact: Chris@SalesTipADay.com 1-877-782-2864
    20. 20. One More: Radius Marketing http://www.flickr.com/photos/hlkljgk/2427922318/Contact: Chris@SalesTipADay.com 1-877-782-2864
    21. 21. ✓Increase Quotes Up to 325% Text “Chris” to 313131 ✓#1 Use for Text Marketing is for Info ✓70% of all mobile searches result in an action within 1 hourAnd One More: Text Messages Contact: Chris@SalesTipADay.com 1-877-782-2864
    22. 22. Last Thoughts✓ Set Goals and Plan✓ Always thank your customers✓ Marketing is not a one time - it’s a continual Contact: Chris@SalesTipADay.com 1-877-782-2864
    23. 23. Marketing Solutions Starting at $30/month Our Offers Including: Marketing Strategies Video Text Marketing Contact: Chris@SalesTipADay.com 1-877-782-2864
    24. 24. Want to learn hundreds of more tactics? Contact Me To See How I Can Help: Chris Hamilton chris@salestipaday.com 1-877-782-2864 Contact: Chris@SalesTipADay.com 1-877-782-2864
    25. 25. Go to www.SalesTipADay.comfor Daily Sales and Marketing Tips Contact: Chris@SalesTipADay.com 1-877-782-2864
    26. 26. Next Event: How to Use Twitter The Proper Way for Marketinghttp://salestipaday.com/the-ultimate-twitter-marketing- guide-download/
    1. A particular slide catching your eye?

      Clipping is a handy way to collect important slides you want to go back to later.

    ×