Social Media and Social CRM are playing an important role in Higher Education. 92% of the top universities are using Social Media to improve Student Experience. From internal collaboration, Social Marketing and Engagement, to Social Media monitoring, Higher Ed institutions are finding new ways to better understand and service constituents from Prospective Students to Alumni. Apex It will discuss these new trends in CRM for Higher Education and the pivotal role of Social Media and Social CRM to the greater Student Experience.
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