Twitter is a free service that allows users to
publish short messages of 140 characters or
less. These messages are read by "followers"
— people who make a conscious decision to
subscribe to your messages and have them
delivered to their own Twitter home pages.
The site will tell you that "Twitter is a service
for friends, family, and co-workers to
communicate and stay connected through
the exchange of quick, frequent answers to
one simple question: What are you doing?"
You post is known as a "Tweet." In the social
media and social networking industry,
Twitter facilitates a process known as
Every user is identified by putting an "@" sign
in front of their name, like @remax_prestige
You go to share common interests and ask
insightful questions, and, ideally, read the
interesting answers you get back, says Laura
Fitton (@pistachio), co-author of Twitter For
Fitton says, Twitter is about "what has my
attention right now?" In fact, "The point of
Twitter is what do we have in common or are
we having some kind of shared experience."
Use Twitter to keep people in their personal
life updated, Twitter has developed a
business following. People in a particular
industry (like real estate) often use Twitter to
keep up with news, opinion and happenings
in their field.
We will show you how this information will
come to you.
“Facebook is closed, Twitter is open.
Facebook is structured. Twitter is scattered.
Facebook is people you’ve known, and many
you might have wanted to forget; Twitter is
people you never knew, but might have
wanted to meet.”
You will get more followers if you have a
photo of yourself
You will get more followers if you have a
catchy profile about who you are
"The people you choose to follow should
bring something compelling to your life,"
says Fitton. "I feel sad people think that it’s
important to follow a ton of random people
or have people with a lot of followers to be
important or get value from Twitter."
When you sign up for Twitter, you will be
promoted to search for friends from your
Gmail or Yahoo Mail accounts
Also, you can use Twitter's search tool to
look for people that might be twittering in
You don't need to know people personally,
but they should relate to your interests. You
also might want to follow people publishing
links in our industry.
People will begin following you. Before you
follow back, make sure you're going to get
something substantive out of their tweet
With Twitter, information flows to you, in
contrast to more traditional mediums such as
a news website, where you must click around
and seek out information on your own. On
Twitter, after you select followers, the
information just comes to you.
It's important to remember that Twitter is a
publishing medium. In many cases, Tweets
can be picked up by Google. So remember
what you say, especially if you tend to talk
business over Twitter (as many people do).
Because a Tweet is so short, it's even harder
than e-mail for people to pick up context or
tell when you're being sarcastic versus
serious, Fitton says.
There is a Replies tab that chronicles when
your friends decide to comment on your
message with one of their own. There is also
an archive tab that logs your updates and an
"everyone" tab that shows the updates of all
Twitter users (provided they made their feed
Replies are the only way to get your message
to show up on their wall if you are not being
followed by that person
Remember that if you Reply to someone, it
goes out to the entire Twitter world
If you want to keep it confidential send a
People will frequently repeat your tweet for
their own followers. This is known as retweeting.
You can do so by pressing the Retweet
Button or typing RT at the twitter address of
the person you are re-tweeting
A Twitter App is a downloadable client
program that les you manage your updates
and Twitter feeds from your desktop, Ipad, or
www.HootSuite.com (my fav)
Or simply www.Twitter.com
Go to http://twitpic.com and it will allow you
to upload photos that you can tweet out!
You can always tweet links…in fact most
people do tweet links to their blog, website,
or other stories
What you must be mindful of is that the link
can eat up much of your 140 character word
You should always shorten your links!
Once shortened…place the link into your
People use the hashtag symbol # before
relevant keywords in their Tweet to
categorize those Tweets to show more easily
in Twitter Search.
Clicking on a hashtagged word in any
message shows you all other Tweets in that
Hashtags can occur anywhere in the Tweet.
Hashtagged words that become very popular
are often Trending Topics.
Keep a list of you Sphere of
Influence Tweeters and really
take your Pop Bys to the Next
What’s going on in your day
Links to your blog
Retweets of great articles
What’s happening around town
Tweets to your FB pages
News, weather, sports