Firstly, we began to look through the photographs that we took in order to gain an idea of howwe could make the front cover and back of the DVD relate to each other. While looking throughthe images we were drawn to the photographs where the actor was on the background of a brickwall. After doing this, we came across an image that we felt worked the best as the front cover. Toprogress with creating the DVD cover, we opened the image on Adobe Photoshop. It wasnecessary for us to do this because the programme allows us to edit the photograph, by cuttingand using filters to a professional standard.
Secondly, after opening the image onto Photoshop we thought about how could make the imagestand out. However, before this we decided that by cutting the top of image off there would beattention on the artist as the brick wall would be in the background. To do this we used the squarecutting tool, to cut the image we had to make sure that the image was not lock. Following on fromthis we then moved on to trialling filters on the photograph that would relate with the genre of thealbum, attract an audience, bring attention to the artist and to stand out from a general album. Atthe beginning of this stage we focused on greyscale filters similar to the idea that we had for thepromotional poster. As you can see from the image above we experimented filters such as contecrayon, although the effect did look clear and professional, we felt as though the image would notbe effective because it did not relate to all the sides of the album therefore would attract our targetaudience.
Following on from the previous slide, at this stage we progressed from the thought of usinggreyscale, this lead us onto the filters that were full colour but with a twist. After trying outvarious filters we came across the effect of dark strokes, which is shown above, this filter stoodout us because it intensified the colours such as red, giving it an edge on general music albums ofour genre. The effect brought a vibrant atmosphere to the otherwise, calm and understatedbody language of the artist, therefore incorporating two different music sides to the album, onebeing energetic and other evoking emotions such as disappear. To get the right balance betweenlight and dark we had to drag the arrow from the black side to adding more white, this in turncaused the image to stand out.
After feeling as though that we had completed editing the image, we then moved on to editing thetemplate of a DVD cover and back. As you can see above that the template wouldn t be usable withoutediting because it was filled, therefore for us to be able to use it we would have to cut out the insideso it can be saved as a PNG then later place the image on Indesign. In order to cut the centres of thetemplate out we tried out different cutting tools that would be the most effective at cutting out theparts we wanted, as well as accomplishing at the simplest way. The tool that fitted the characteristicswas the magic wand tool, this tooled allowed us to select large areas that werent needed in thetemplate and remove them in the cleanest way, meaning less editing was needed afterwards tosmooth out the rough edges. However, we did need to make some areas that we cut around cleaning,we done this by using the blur tool this allowed us the smooth the appearance of pixelated areas,creating a more professional finish.
As this stage, we had finished editing the template and thephotograph, to make progress, we then placed the saved editedimage as a jpeg onto a new document on Indesign. To continuewith the process of the DVD we had to construct it on Indesign,because the programme includes a wide range of fonts and hasthe best quality finish. After placing the image onto Indesign, wealready knew what text that had to included on the cover, thisinvolved the name of the artist Katy B and the title On AMission , this information was essential to have on our DVDcover, because this is a general code and convention of musicalbum. To add text on top of the image we added two differentlayers in order for us to move the text separately if needed, tomake sure that they were in a position where they are visible, aswell as not detracting from the artist. The font size and thepositioning of the text that we were initially going to use, as youcan see above, that from far it wasn t clearly defined from thebackground, along with the title on a mission . On the otherhand, the colour and type of font which was Gills San used didresemble that of our flat plans which we wanted to keep a simpletheme, theme which in turn will look clear and effectively be seenby a audience. Also we decided on a blue outline at this point tohelp the text stand out from the background and relate to thepromotional poster.
Subsequent to this, yet again we used Photoshop whenediting a heart that we wanted to go on the back of theDVD. To begin with this process, the first thing weneeded to do was to open the image on the programmewhile doing this we noticed that the image was slightlydarker than we wanted it to be. To make the heartlighter we had to change the brightness and contrast,doing this was easy as we only had to move it slightlymore to brightness to gained the effect we needed. Forus to be able to us the heart as an out, once again weused the magic wand tool to cut out the white areas onthe photograph that wasnt needed, this wasaccomplished easily because of the distinct differencebetween red and white.
To accompany the heart on the back of the DVD we wanted the front and back to link, therefore wethought that having a photograph of a brick wall would clearly establish the connection to the frontcover as well as the genre. Similarly to the other images, we opened it onto Photoshop and thoughtabout what filters we could use on photograph to change it from just being a brick wall to lookinglike a background that could be used on a real album. The effect we thought that could do this wasfresco, this gave an effect similar to the front cover. After doing this, to make the background wetook the edited heart from open document on Photoshop and dragged it onto the brick wall, thisallowed us to see what it would look like if placed on Indesign.
However, the appearance of the heart and brick wall on the previous slide did notachieve the expectations we were hoping for, also the colour of the wall was todark to flow seamlessly with the front cover. This lead us to further our editing ofthis image, because we felt the image was two dark we found by going on images,adjustments then variations by selecting the whole area we were able to lightenthe image. Not only this but, by looking at the cover of the DVD the colour of thebackground has a hint of pink, we thought that by incorporating this onto the brickwall featured on the back of the DVD, it as a whole will look more together andtherefore would be of a high standard. Fortunately, by pressing magenta more wewere able to create a effect we were looking for.
Likewise, we changed the colour ofthe heart to a deep pink to relate tothe pink in the background. Thecolour was changed by using the paint To get the heart and wall on Indesign, webucket, by selecting the colour from first added a new page to enable the DVD tothe swatches and then pressing the be saved together. Firstly we added anotherarea of the heart that we wanted to layer on the page for the brick wall, then webe change. one more put a second layer on this side which we placed the heart. The reasoning behind doing this was in case the heart would work better in a different place.
Another vital piece of text that was needed was the songs featured on the album, to do this we added a layer and then written the songs in it. Like the title on a mission the text also had a white outline, to relate to other features of the DVD. However the font for this related to the promotional poster because it was the same font we used for the artist name Katy B . After close expectation, we saw that the text was not easy to read being it was on top of the darkly coloured heart.To change the small scaleproblem we had, we opened thesaved image on Photoshop andsimply changed the colour byusing the paint bucket afterchanging the swatch colour tolight purple, in order to see thetext better.
After trialling the newly changed heart on thebackground it was an improvement becausewe were able to see the text clearly. On the other hand, we felt as though the heart blended to much into the background, and by having the text on top of it only made it worse. Therefore we changed the colour of the heart on Photoshop using the same process previously used, and changed the position of the heart after placing it back onto Indesign framing it by the words making it a focal point.
At this stage we started we looked at the DVD as whole and seen the font on the frontcover looked out of place as it didnt stand out. To alter the font we changed the sizeof her name and changed the outline from blue to white, because it felt moreappropriate. We also added a glow to Katy B this was done by pressing outer glowand the spread to 100%, this made the name more eye catching causing it to beeffective in grabbing the attention of an audience. The outline colour was changed on on a mission , because at first we wanted the red in the text to link to red in a jacket.
Here, the DVD template that we made earlier in the process was now put on a layer andplaced on top of all the other images. Also you can see from the image above, that theoutline colour was changed again on on a mission from red to blue the reason for thiswas the red seemed to dark to stand out. Also by incorporating the blue, we weremaking a connection to the promotional poster. To save the images as a jpeg we had toexport it on Indesign in order to get our finished product.
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