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Digital Signage- Next generation advertising<br />A real-time communication media for advertising, informing, entertainmen...
Why Digital Signage?<br /><ul><li>Most effective & Potent Information Exchange Platform
Reach Segmented Target Audience
Enhance product experience at the Moment of Truth
Influence customer behavior positively
Improve brand image & awareness</li></ul>Source: InfoTrends study & Point of Purchase Advertising Institute<br />
Applications of Digital Signage<br />Advertising<br /> Corporate communications<br /> HR  Training<br /> Trade communicati...
About us<br />Established RC&M in 1990 and grown into  a <br />group of 5 companies with over 300 employees.<br />With Off...
Tru-i: the 360° Digital signage software solution<br />Tru-i suite has 3 key modules :<br />Tru-Designer - Presentation Cr...
How digital signage works<br />Hardware needed = Computers + Display Screens<br />Managed centrally by a digital signage s...
Centrally Schedule Presentations to location/s
Distribute Content to locations via Internet
Player Download content at each location
Real-time running of Content scheduled. </li></li></ul><li>Sample screen shots<br />
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Truknox Technologies

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Digital Signage solution from Truknox Technologies

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Transcript of "Truknox Technologies"

  1. 1.
  2. 2. Digital Signage- Next generation advertising<br />A real-time communication media for advertising, informing, entertainment.<br />Changing of Signs (messages) without changing it physically<br />Involves Electronic signage devices – LCD/Plasma/LED/kiosks<br />Centrally Controlled to manage content on networked screens <br />Dynamic in nature (Video, Animation, Graphic etc..)<br />Supports live data – News, weather, stocks, forex rates, etc.<br />Supports Interactivity – touch screens, kiosks etc.<br />
  3. 3. Why Digital Signage?<br /><ul><li>Most effective & Potent Information Exchange Platform
  4. 4. Reach Segmented Target Audience
  5. 5. Enhance product experience at the Moment of Truth
  6. 6. Influence customer behavior positively
  7. 7. Improve brand image & awareness</li></ul>Source: InfoTrends study & Point of Purchase Advertising Institute<br />
  8. 8. Applications of Digital Signage<br />Advertising<br /> Corporate communications<br /> HR Training<br /> Trade communication<br />
  9. 9. About us<br />Established RC&M in 1990 and grown into a <br />group of 5 companies with over 300 employees.<br />With Offices in North, West and South India that <br />include the city of Delhi, Mumbai, Bangalore and <br />Pune . <br />GROUP COMPANIES<br />3 business verticals dedicated to Digital Signage segment to provide end to end solutions.<br />
  10. 10. Tru-i: the 360° Digital signage software solution<br />Tru-i suite has 3 key modules :<br />Tru-Designer - Presentation Creator.<br />Tru-Scheduler - Sending, timing & managing Presentations.<br />Tru-Player - (location based presentation Player.<br />Tru-i is the World’s first software designed on .net V3 ( Windows Vistas) <br />Platform , which is also XP compatible<br />
  11. 11. How digital signage works<br />Hardware needed = Computers + Display Screens<br />Managed centrally by a digital signage software through the internet<br />5 simple process steps<br /><ul><li>Design Presentation for screen/s
  12. 12. Centrally Schedule Presentations to location/s
  13. 13. Distribute Content to locations via Internet
  14. 14. Player Download content at each location
  15. 15. Real-time running of Content scheduled. </li></li></ul><li>Sample screen shots<br />
  16. 16. Sample screen shots<br />
  17. 17. Sample screen shots<br />
  18. 18. Sample screen shots<br />
  19. 19. Our Experience in Digital Signage<br />Experience of over a decade in out of home media-Digital Signage in the current vocabulary.<br />Initiated with Retro Projection System Units at the retail stores /outdoor.<br />With 4 years of extensive research, developed the world first most comprehensive and versatile software which is <br />prepared on .net v3 platform (Vista) for Digital signage - the ‘Tru-i Suite’<br />Signage Projects Executed: 1996<br />
  20. 20. Signage projects executed:2008-LED at Hyderabad airport<br />
  21. 21. Some of Our Esteem Clients.<br />
  22. 22. We add value to all programs, looking forward to <br /> hearing from your esteemed organization.<br />THANK YOU !<br />
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