Have you identified the need to develop a mobile app for your enterprise? Check out this PDF to know about hybrid app Development for your business.

1. Developing Hybrid Apps : The Future of Mobile Application Development
Everyone these days seems to be interested in native mobile apps or HTML5 and are
arguing about one approach over the other. While mobile giants such as Google and Apple
are battling over this, some companies are preferring to go with the third option – mediating
between the two approaches in what is known as the “hybrid app approach”.
Hybrid app development utilizes native capabilities while serving as a stepping stone
towards acceptance of HTML5. A hybrid app is a downloadable, native app, that runs some
or all of its user interface in an embedded browser component. To a user, the hybrid app is
almost identical to the native one. It can be downloaded from the marketplace or app store.
It can be launched like any other app or can be stored on a device. But to developers this
app is different, because instead of rewriting the app for each mobile OS, they write some of
their application code in Javascript, CSS and HTML and they can be reused across all
devices.
There are a wide range of possibilities for the term ‘hybrid app development’. Some
apps like Facebook, Yelp iPhone apps and the Bank of America, as part of the app, simply
load some pages from the website. Other apps, include couple of embedded pages written in
HTML, for example, the Tower Madness game. But there are some other apps, like Logitec’s
Squeezebox Controller or Harmonius (a graphical sketchpad), that have their complete UI
implemented in HTML.
From the point of view of business, it makes a lot of sense to embrace HTML5 early on.
HTML has been pointed out as the only viable cross-platform technology. Add to this the
rumor about Facebook’s “Project Spartan”, which is believed to be a HTML5 – based mobile
web app’s store. Microsoft announced that developers will be able to use JavaScript and
HTML5, to create applications for Windows 8. It just proved that sooner or later companies
will adopt HTML for app development.
Adopting Hybrid app development is strategically important for all organizations.
The hybrid app model allows a smooth entry into the new world of HTML5 and is also a cost
effective solution, for wide range of downloadable apps.
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development/
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