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Leanspark Sofia 2011 - Intro to Lean, Lean Startup, Agile, Business Model Innovation & Design (phew!)
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Leanspark Sofia 2011 - Intro to Lean, Lean Startup, Agile, Business Model Innovation & Design (phew!) Presentation Transcript

  • 1. Learn from the world’s leadingLean, Agile and Design-led businesses@leancamphttp://leanca.mpTwitter Hashtag: #leancamp
  • 2. Learn from the world’s leadingLean, Agile and Design-led businesses@leancamphttp://leanca.mpTwitter Hashtag: #leancamp
  • 3. A bit about Sal Canadian Tech entrepreneur, now London-based. Started 5 businesses - tech startups, IT providers, ecommerce Created the Digital Marketing department of a major agency. Founded Leancamp.Salim Viranismile@saintsal.com@SaintSal
  • 4. R&D CustomerDevelopment User Experience Design
  • 5. Lean Startup 37 Signals Visual Business Model Thinking Generation
  • 6. Bootstrapping SoftwareEntrepreneurship Lean Startup Agile Visual R&D Lean ThinkingInvestment Design Corporate Business Model User Strategy Generation Experience Marketing
  • 7. Credits for this presentationThis presentation uses slides from friends of Leancamp: Justin Pirie - Mimecast Stuart Eccles - Made By Many Janice Fraser - LUXr Patrick Vlaskovitz - CustDev.com Nicky Smyth - Leancamp
  • 8. Overview of LeansparkThis will move fast - but we’ll come back to these topics today.
  • 9. Modern Lean
  • 10. Lean Startup
  • 11. Startup MythologyThe Entrepreneur as Inventor
  • 12. Stealth Mode
  • 13. Market Feedback!
  • 14. Assumption: Problem is known
  • 15. Assumption: Solution is known
  • 16. “Everyone will love this!”
  • 17. “Everyone will buy this!”
  • 18. Result: Costs Are Front Loaded wwarby
  • 19. Reality: Most Startups Fail!  jeffc5000
  • 20. Houston, We Have A Problem… nasa
  • 21. Lack of Customers Matthew Burpee
  • 22. chubbybrain.com
  • 23. Planned Learning“I wish I knew that sooner!”
  • 24. Your Vision R eality
  • 25. Design Thinking Lean Ways to learn for yourself Custom erDevelop men Agile t
  • 26. Decades ago... .... Lean Manufacturing Learn from the world’s leading Lean, Agile and Design-led businesses
  • 27. Flow. Learn from the world’s leading Lean, Agile and Design-led businesses
  • 28. Thinking of the big picture. Holistic Measurement Learn from the world’s leading Lean, Agile and Design-led businesses
  • 29. Built-in experimentation and learning. Learn from the world’s leading Lean, Agile and Design-led businesses
  • 30. Plan DoAct Check Learn from the world’s leading Lean, Agile and Design-led businesses
  • 31. Software in the 80s
  • 32. Agile
  • 33. Tech Startups in the 90s
  • 34. I’m the Vice President of ...
  • 35. The Doll House Fallacy
  • 36. “Get out of the building!” - Steve Blank
  • 37. Customer Development- how you challenge your assumptions.
  • 38. EarlyvangelistsHave the problemKnow they have the problem!Have tried to solve it themselvesHave budget to solve it.
  • 39. In a Great Market:The Market Pulls the Product Out toffehoff
  • 40. Product / Market Fit
  • 41. Customer Develeopment works with Agile Product Development!
  • 42. dpstyles™
  • 43. er1danus
  • 44. Another bubble!Cust Dev has taken off in Silicon Valley.
  • 45. Eric Ries - The Lean Startup
  • 46. Minimise Waste
  • 47. “Fail fast” =Learn fast.
  • 48. We Know: Lean Makes Better Cars ckowalik
  • 49. We Know:Businesses Fail Because of No Customers Matthew Burpee
  • 50. MeasurementWhen you change a major aspect of your business model based on validated learning.
  • 51. Ta Dah!The Lean Startup Loop
  • 52. MVP - Minimum Viable Product What is the minimum thing I need to build to prove or disprove my hypothesis?
  • 53. PivotWhen you change a major aspect of your business model based on validated learning.
  • 54. Some Myths:
  • 55. Lean Startup is Not Cheap… wwarby
  • 56. Lean is Not About Failing  jeffc5000
  • 57. It is Iterating FAST Warren D
  • 58. We get it.But the tools to do this aren’t very good.
  • 59. Meanwhile in Europe...
  • 60. Alex Osterwalder - Business Model Generation
  • 61. 2010Leancamp!
  • 62. Another bubble!Cust Dev has taken off in Silicon Valley.
  • 63. Design ThinkingDesigners know how to learn from and understand users.
  • 64. 37 SignalsDesign-led web business.“You’re overcomplicating!”
  • 65. LUXrThe Lean User Experience Residency
  • 66. Ian Collingwood - UXDNA Also a Seedcamp mentor!
  • 67. Room 1 Cool Bits of Software MTP/ MVP “I c a n’t f i n d Add the bu y a n im at io n t o b u t t o n” i m p ro ve v is i bi li t y“ I li k e h o w it C o nf us e d p re dic t s b y se c t io nw h at I t y p e” labe l Moderator “Participant” (aka Customer) (you)
  • 68. Nicky SmythCo-founder Leancamp
  • 69. Radical v incremental innovationQualitative v. Quantitative Reserach
  • 70. Lean Startup is customer-centric i.e.qualitative & quantitative metrics
  • 71. Qualitative v. Quantitative Reserach
  • 72. UX v. customer development
  • 73. Leancamp Community Challenge Your Own Assumptions Learn from other disciplines Experiment Learn for yourself Share!
  • 74. Learn from the world’s leadingLean, Agile and Design-led businesseshttp://leanca.mp#leancamp@leancamp