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small business

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Transcript

  • 1. PRESENTATION ON SMALLBUSINESS MANAGEMENT PRESENTED BY: SWARANJEET KAUR SAGAR KASHYAP JASDEEP SINGH
  • 2. INTRODUCTION •SMEs in New Zealand are defined as enterprises with 15 or fewer employees. •SMEs is a business in which all the critical management decision are made by one or two people without the aid of internal specialists.
  • 3. COMPANY DESCRIPTION AND BACKGROUND • NAME –PB elctronic ltd • Location – • Size of business • Owner name • Email address• Type of firm - Partnership ship
  • 4. BUSINESS PROFILE • PB Electronic was established as partnership firm in oct, 2011.PB Wholesale has been looking after thousands of IT resellers since 2011. Our wholesale business has been built on the fundamentals of having a large of stock holding at the best price. Through our unique global sourcing and local distributor agreements we can offer variety of products at NZ best price. Mission
  • 5. Keys to Success • Pb electronic provide after sale service . • Pb electronic employs are experienced professionals with diversified experience in sales and marketing. • Deals with only good quality brand named product
  • 6. PERCIEVED RISKS IN THE BUSINESS • Market Fluctuations • Rapid technological Evolution • Securing human resources • Legal restrictions • Competition
  • 7. LEGAL REQUIREMENTS OF THE BUSINESS • Registrations. • Fair trading Act 1986. • Consumer guarantees act • Employment Act • Health and Safety Act
  • 8. MARKETIN PLAN In the marketing plan includes how the company marketed their product and covers the more market in operating stage.It mainly concern about the strategy which they will using so that they can success in the market. Channel of distribution : Production is made to satisfy the need of customers.so it reach to the customer from whom it is made thus a way through which goods flow from producer to the customer is called channel of distribution
  • 9. TARGET MARKET- The target market is the very first important things that has to clear in the mind of the seller. Main target of PB electronic are: . All age group . Focus on mainly high class people SALES PROMOTION- sales promotion is a bridge between advertising and personal selling. Market strategies- The marketing strategies are to provide promotional prices to penetrate into the market and further increase the rate when the Store is well established.
  • 10. OPOPERATION MANAGEMENT OF PB ELECTRONIC