Geo-LocationTechnology Landscape      Shoaib Burq and Kashif Rasul        http://spacialdb.com  http://bit.ly/geolocation-...
About usKashif Rasul (CTO http://spacialdb.com)     Doctorate in Maths. from FU Berlin     Background HPC and Scientific Vi...
About usShoaib Burq (CEO http://spacialdb.com)     Geomatics and Computer sciences     Australian Government     http://ge...
GeoWeb
Tech. stack that enables          this• Hardware• Software• Web2.0
This talk• Software stack for developers• Attributes of Hardware positioning tech.• Define market sectors• Define LBS value ...
Software: GeoStack
Software: GeoStack         Core• OS layer: prefer real time OS• Low level libs: networking/routing  protocols• SDK for dev...
GeoStack: Base Libs• Reading geo data: GDAL• Spatial queries: GEOS• Map projections: Proj4• Rendering: Mapnik
GeoStack: DB• SQL: from Oracle, Postgis, MySQL, etc.• NoSQL DB: MongoDB and geo-couchdb• Hosted: SpacialDB
GeoStack: Server• Web frameworks: Georuby, GeoDjango,...• Desktop apps: QGIS, GRASS,...• Analysis frameworks: R-Stats, ESR...
Attributes of Location     Technologies
Coverage
Accuracy
Speed
Reliability
Power
Cost
Privacy http://www.flickr.com/photos/dalantech/2349477313/
Market Sectors• Consumer mobile and LBS• Telematics• Outdoor activities• Government and NGOs
Ptolemus Consulting Group
Market PenetrationTotal mobile device sales 2010 by Gartner       Feature Phones      Smartphones                         ...
US Smartphone Penetration & Projections90%72%54%36%18%                                        The Nielsen Company0%2008 Q2...
Sub Sectors
Shopping• Coverage :-(• Accuracy :-(• Speed :-|• Reliability :-|• Power :-)
Social networks and         gaming• Coverage :-)• Privacy :-(
Advertisement• Coverage :-(• Accuracy :-|• Privacy :-(
Indoor• Coverage :-(• Accuracy :-(• Speed :-)• Reliability :-(• Power :-(• Cost :-(
Summary of LBS• Coverage: is still wanting due to the indoor  nature of mobile device applications?• Accuracy is not perfe...
Telematics Industry
Rest of this talk•   Telematics value chain/proposition•   Technology Stack•   List Telematics sub-sectors    •   Maturity...
Technology Stack• Core• Device/OEM• Communication• Service provision• Software Application & Content• Web
Telematics Technology        Stack• Core • Location Enablers • Operating Systems • Geospatial content providers
Telematics Value Chain            TelematicsContent                      Comm.              Service                      C...
Value Proposition• Consumers - Safety & Security, - Time Savings - Increased Productive - Entertainment
Value Proposition• Fleet provider - Optimisation of assets
Value Proposition• Car makers - Additional data from vehicles - Increased vehicle sales
Value Proposition• Government - Infrastructure planning & management - Revenue
GeoData Providers
Floating Vehicle Data
Data Source          Analysis            Distribution                   Algorithms for:       Car companies       SMSPosit...
Telematics Sub-Sectors• In-car Infotainment• Intelligent Vehicle Safety• Commercial Vehicle Telematics• Risk Management
In-Car Infotainment
In-Car Infotainment•   TV•   Radio•   Internet•   LBS•   Navigation•   Social Network
The Connected Car• BMW connected drive• Mini connected• Ford’s Sync API for developers
Expected Trend• Single device e.g. Android, iOS• Opening of API to developers• Network connectivity in increasing• Real-Time
Expected Trend ...• 3G & 4G coverage on rise• Integration with home/back-office systems• Information products mixing UGC, s...
Expected Trend• Richer geospatial data  • 3D data  • Photogrammetry                           Intermap
Intelligent Vehicle   Safety (IVS)
Expected Trend• Automatic emergency notification• Reporting accident location• E112 location integration
Commercial Vehicle Telematics (CVT)
Expected Trend• Integration of sensors (smart containers)• Improve in-transit visibly esp. multi-modal• Solutions for high...
Risk Management
Expected Trend• Usage based insurance• Pay as you drive (PAYD)• Real-Time driver data
Overall Future Trends
Enabling Technologies• Next Generation Telematics Pattern  (NGTP) Standardisation• 4G mobile broad band network• Open API ...
Thank you     checkout our workshop too         http://georuby.comDr Kashif Rasul kashif@nomad-labs.com t: krasul   Shoaib...
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
The Geolocation Landscape
Upcoming SlideShare
Loading in...5
×

The Geolocation Landscape

1,845

Published on

“The Geo-Location Technology Landscape”

In this workshop attendees will get an overview of Geo-Location Technologies and the value proposition they offer in emerging markets and applications.

We will give insights into the capabilities of these technologies as they are currently being used and provide thoughts on their likely evolution and future use. For example, the growth of smart phones with geo-location abilities is transforming industries ranging from advertising to disaster response. We will look at are some of the enabling geo-technologies involved in creating applications for these emerging use cases.

Published in: Technology, Business

Transcript of "The Geolocation Landscape"

  1. 1. Geo-LocationTechnology Landscape Shoaib Burq and Kashif Rasul http://spacialdb.com http://bit.ly/geolocation-feedback
  2. 2. About usKashif Rasul (CTO http://spacialdb.com) Doctorate in Maths. from FU Berlin Background HPC and Scientific Viz. http://hpc.nomad-labs.com twitter: krasul
  3. 3. About usShoaib Burq (CEO http://spacialdb.com) Geomatics and Computer sciences Australian Government http://geospatial.nomad-labs.com twitter: sabman
  4. 4. GeoWeb
  5. 5. Tech. stack that enables this• Hardware• Software• Web2.0
  6. 6. This talk• Software stack for developers• Attributes of Hardware positioning tech.• Define market sectors• Define LBS value chain• Discuss positioning tech. in this value chain• Talk about future trends & innovations
  7. 7. Software: GeoStack
  8. 8. Software: GeoStack Core• OS layer: prefer real time OS• Low level libs: networking/routing protocols• SDK for device
  9. 9. GeoStack: Base Libs• Reading geo data: GDAL• Spatial queries: GEOS• Map projections: Proj4• Rendering: Mapnik
  10. 10. GeoStack: DB• SQL: from Oracle, Postgis, MySQL, etc.• NoSQL DB: MongoDB and geo-couchdb• Hosted: SpacialDB
  11. 11. GeoStack: Server• Web frameworks: Georuby, GeoDjango,...• Desktop apps: QGIS, GRASS,...• Analysis frameworks: R-Stats, ESRI ArcEngine• Application Servers: Geoserver, Mapserver
  12. 12. Attributes of Location Technologies
  13. 13. Coverage
  14. 14. Accuracy
  15. 15. Speed
  16. 16. Reliability
  17. 17. Power
  18. 18. Cost
  19. 19. Privacy http://www.flickr.com/photos/dalantech/2349477313/
  20. 20. Market Sectors• Consumer mobile and LBS• Telematics• Outdoor activities• Government and NGOs
  21. 21. Ptolemus Consulting Group
  22. 22. Market PenetrationTotal mobile device sales 2010 by Gartner Feature Phones Smartphones 19% 81%
  23. 23. US Smartphone Penetration & Projections90%72%54%36%18% The Nielsen Company0%2008 Q2 2008 Q3 2009 Q1 2009 Q3 2010 Q1 2010 Q3 2011 Q1 2011 Q3 Feature Phone Smart Phone
  24. 24. Sub Sectors
  25. 25. Shopping• Coverage :-(• Accuracy :-(• Speed :-|• Reliability :-|• Power :-)
  26. 26. Social networks and gaming• Coverage :-)• Privacy :-(
  27. 27. Advertisement• Coverage :-(• Accuracy :-|• Privacy :-(
  28. 28. Indoor• Coverage :-(• Accuracy :-(• Speed :-)• Reliability :-(• Power :-(• Cost :-(
  29. 29. Summary of LBS• Coverage: is still wanting due to the indoor nature of mobile device applications?• Accuracy is not perfect either...• Speed similarly lacking for some subsectors• Reliability: not being used enough for concern yet small % of markets• Power: Battery life still an issue, and needs further innovations
  30. 30. Telematics Industry
  31. 31. Rest of this talk• Telematics value chain/proposition• Technology Stack• List Telematics sub-sectors • Maturity of sub-sector • Current limitations • Broader trends • Potential innovations re. positioning
  32. 32. Technology Stack• Core• Device/OEM• Communication• Service provision• Software Application & Content• Web
  33. 33. Telematics Technology Stack• Core • Location Enablers • Operating Systems • Geospatial content providers
  34. 34. Telematics Value Chain TelematicsContent Comm. Service CarProviders Infrastructure Consumer Providers Makers (CP) (TSP)
  35. 35. Value Proposition• Consumers - Safety & Security, - Time Savings - Increased Productive - Entertainment
  36. 36. Value Proposition• Fleet provider - Optimisation of assets
  37. 37. Value Proposition• Car makers - Additional data from vehicles - Increased vehicle sales
  38. 38. Value Proposition• Government - Infrastructure planning & management - Revenue
  39. 39. GeoData Providers
  40. 40. Floating Vehicle Data
  41. 41. Data Source Analysis Distribution Algorithms for: Car companies SMSPositioning via: - Real-Time Traffic- GPS Mobile navigation Web- Cellular - Routing- Sensor/E-Tags - Logistics Support OEM 3G - Tracking Services Re-route to avoid congestion
  42. 42. Telematics Sub-Sectors• In-car Infotainment• Intelligent Vehicle Safety• Commercial Vehicle Telematics• Risk Management
  43. 43. In-Car Infotainment
  44. 44. In-Car Infotainment• TV• Radio• Internet• LBS• Navigation• Social Network
  45. 45. The Connected Car• BMW connected drive• Mini connected• Ford’s Sync API for developers
  46. 46. Expected Trend• Single device e.g. Android, iOS• Opening of API to developers• Network connectivity in increasing• Real-Time
  47. 47. Expected Trend ...• 3G & 4G coverage on rise• Integration with home/back-office systems• Information products mixing UGC, social networking
  48. 48. Expected Trend• Richer geospatial data • 3D data • Photogrammetry Intermap
  49. 49. Intelligent Vehicle Safety (IVS)
  50. 50. Expected Trend• Automatic emergency notification• Reporting accident location• E112 location integration
  51. 51. Commercial Vehicle Telematics (CVT)
  52. 52. Expected Trend• Integration of sensors (smart containers)• Improve in-transit visibly esp. multi-modal• Solutions for high value cargo (environmental sensors, RFIDs)• Real-Time routing of cargo• Electronic Data Interchange
  53. 53. Risk Management
  54. 54. Expected Trend• Usage based insurance• Pay as you drive (PAYD)• Real-Time driver data
  55. 55. Overall Future Trends
  56. 56. Enabling Technologies• Next Generation Telematics Pattern (NGTP) Standardisation• 4G mobile broad band network• Open API for telematics sensors
  57. 57. Thank you checkout our workshop too http://georuby.comDr Kashif Rasul kashif@nomad-labs.com t: krasul Shoaib Burq shoaib@nomad-labs.com t: sabman

×