The ColaLife Story So Far - 16/12/08

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    This is the story so far of the ColaLife campaign. The campaign is a personal, voluntary initiative. It is on-going and since I started it in May this year we have achieved an amazing amount. Most significantly, we have engaged Coca-Cola at a global level. To do this we have used a selection of Web 2.0 technologies including Social Networks.

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    The ColaLife Story So Far - 16/12/08 - Presentation Transcript

    1. the story so far 16 Dec 2008 Simon Berry [email_address]
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    4. 4 Children a Minute
    5. 4 Children a Minute 40 million since 1988
    6. This is what ORS do
    7. This is what ORS do < BEFORE
    8. This is what ORS do < BEFORE v AFTER
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    35. http:// uk.youtube.com/watch?v =bj24ofyfr6E
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    37. The ant
    38. The bear
    39. http:// uk.youtube.com/watch?v =iewSJ6nTEv4
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    41. 7,400+ 67 280 280+ bookmarks 12+ banner ad carriers 3,700+ views 22 embeds 4th referrer
    42. 7,400+ 67 280 280+ bookmarks 12+ banner ad carriers 3,700+ views 22 embeds 4th referrer *PLUS*
        • Project 10^100
        • Facebook for Good
    43. Facebook Group Growth
    44. Facebook Group Growth Third newsletter Fourth newsletter Inhabitat article (Kate) & website talkSPORT interview Dar Es Salaam Common Ground artcle El Mercurio article
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    49. http://uk.youtube.com/watch?v=5mugzS3qTC0
    50. What next?
    51. What next? Pilots in Tanzania in partnership with an NGO?
    52. What next? Pilots in Tanzania in partnership with an NGO?
    53. What next? Pilots in Tanzania in partnership with an NGO? Keep the support base growing? MySpace? Bebo? etc?
    54. How to keep up to date! The progress of the ColaLife campaign is being documented on an on-going basis of the ColaLife blog: http://colalife.org/blog/ Bullet-point, progress reports are regularly produced and can be found here: http://www.colalife.org/index.php?s=progress+report How to get involved There are many ways you can support the ColaLife campaign are the options are presented here: http://www.colalife.org/get-involved/
    55. A video of this presentation is available on the Colalife blog here: http://www.colalife.org/2008/12/18/summing-up-colalife-face-to-face-161208/
    56. Thank you! Simon Berry [email_address]
    57. Photo credits: African children - oneVillage Initiative ORS child - Unicef Telex machine - Unknown Tanzania Street scenes - Rory McCann; Unknown; Geof Wilson Coca-Cola distribution collage - Tielman Nieuwoudt Others - ColaLife and/or Simon Berry

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