How has technology changed➢ the way we conduct business? S1180084 Naoya Ishikawa
➢ Abstruct ➢ Technology affects almost every aspect of our lives. Just look around you and youll see how wired we are. Thanks to the Inter- net, virtually anything you desire can be de- livered to your door in a matter of days.
➢ Abstruct(2) ➢ The advances in the communications and information technology over the years have revolutionized the way that businesses are conducted and has changed the face and pace of business. With the ability to contact anyone in the world with a click of a button, the world seems to have become a smaller place and this has implications in the way business is conducted.
➢ Effects Online ➢ The part of our brains being affected by these changes is the dorsolateral prefrontal cortex, which is responsible for short-term memory as well as decision-making. This area is increasingly the part of the brain where we take on information; once we start using this part of our brains, they will contin- ue to seek and respond to the same stimuli.
➢ Is your business keeping up? ➢ According to the Sensis e-business Report Australian small and medium businesses are continuing to adopt a range of digital applications during 2010 including websites, social media marketing and e-commerce ac- tivities. ➢
➢ Sources ➢ 1: Neilsen¡Çs 2010 Internet and Technology Report ➢ 2: Sensis e-business Report (released 21 September 2010) ➢ 3: IBM Survey: Tech-Savvy Shoppers Set- ting The Pace For The Future; Retailers Must Follow Their Lead ➢ 4: Neilsen¡Çs NetView ? June 2009-June 2010
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