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Slides week4

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    Slides week4 Slides week4 Presentation Transcript

    • How Amazon Works s1150049 Kazuya Oguma s1150033 Ryo Ueno
    • Outline  Introduction  Amazon Technology  Amazon e­commerce  Amazon's customer tracking  Amazon's new endeavor
    • Introduction  Amazon.com  is the huge e­commerce  site.  Founded by Jeff Bezos.  This site started selling books in 1995.   The important technic of this site is  “ Customer tracking”  using Cookie on  user's computers.
    • Amazon Technology  Amazon.com is Linux­based.   The data warehouse of this  site is very large, and about  divided into three functions  that are query, historical data,  and ETL (extract, transform,  and load).  This site is using SSL protocol  with Netscape secure  commerce server for safe  dealing.
    • Amazon e-commerce  The seller can use Amazon platform:  Amazon.com  Amazon Marketplace  Amazon zShop  Amazon Auction  Amazon Advantage  The web site honor can use Amazon  Associate to earn some money
    • Amazon's customer tracking  Amazon have customer tracking system  Amazon can recommend products that  customer might likely buy it.  Users can customize the recommendations via  sending more informations.  Amazon is considered as to be illegal for  gathering informations on people who have not  agreed to that.
    • Amazon's new endeavor  Amazon supports users to make  community  Amazon Turk  Amazon produced other web services  A9 search engine  Amazon Services