What have you learned form your audience feedback? Ryan Soanes
Where?Near the beginning of creating my project I did some research into my target audience (15-45) as this was important to find out what they expect to see.I looked at the sort of places that people in my target audience would look to watch these videos and found the most popular websites by far were Vimeo and YouTube.The internet is the best place for this sort of thing as it’s always available to the viewer, they can get home from work and go on YouTube and find these videos, or wake up and go on them before work or school.
Why the internet?There are many different reasons people choose to watch content like this on the internet.1. It’s short – 3-10 minutes2. It’s free3. It’s always available – 24/74. No censorshipThere are other places that short films can be shown such as Channel 4’s – Random ActsThese are also great as they are shown at late night so they usually catch people cominghome from clubs.
ResearchI also did research into the most common places people choose to watch media and Ifound that internet was the most popular choice.It’s free, It’s easy, It’s anytime, Theres no censorship, it’s the perfect place for people towatch video content.