From the following webinar:
The web has changed. Consumers are actively seeking information about your company, but put their trust in social media sources first, not corporate websites or CSR reports.
Leverage social media to share your company's stories with millions of consumers, pushing the reach and authenticity of your efforts to their limits.
Sustainable Life Media presents a special webinar with social media expert Ryan Mickle, Founder of Companiesandme. Companiesandme has been featured in the NY Times, SF Chronicle and hundreds of blogs worldwide, and specializes in connecting companies with consumers using social media. Ryan is also Co-publisher of Triplepundit, one of the best-read and fastest growing online publications on values-driven business.
Ryan will be joined by Marcy Lynn, Director, Corporate Social Responsibility of Sun Microsystems. Marcy is one of Sun's over 9,600 employee bloggers, and is responsible for spearheading the first CSR report to allow comments from the web, "putting the social back corporate social responsibility," as she has written on her blog.
Join us to discuss the future of social media and how you can leverage it to build deep, lasting connections with consumers with your company's stories.