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Web Entrepreneurship

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  • 1. Web Entrepreneurship while keeping your day job
  • 2. Introduction Consulting since 2007 BS in Computer Science & Math First Webpage: 1994 Started with Rails in 2006 (v1.1.5) “Entrepreneur” since 2007 Currently an “executive” of 3 companies
  • 3. Jon Crawford’s Keys to Web Entrepreneurship Have good taste. Have good ideas. Stop learning so much. Get quality help. http://www.vimeo.com/4635843
  • 4. Introspection
  • 5. Are You an Entrepreneur? Goodbye weekends! This will cost me how much? Honey, I’ll come to bed around 3AM You LOST what? Entrepreneur 15 lbs
  • 6. Can you hack it? Day Job Startup Weekdays Weekdays & Weekends 5 days / week 4 - 6 days / week 9 AM - 6 PM 9 PM - 2 AM Lunch (1 - 2 PM)
  • 7. What is your goal? Quite your day job? Earn secondary income? Do you just want to contribute?
  • 8. What do I bring? What are you great at? What is your weaknesses?
  • 9. Step 1: Prepare
  • 10. Step 1: Prepare Getting Real by 37 Signals Working for Yourself by Attorney Stephen Fishman My Startup Life by Ben Casnocha Good To Great by Jim Collins
  • 11. Step 1: Prepare Brainstorm, brainstorm, brainstorm. Feedback, feedback, feedback. Seek out advise. Research competitors.
  • 12. Find an Need and Fill It!
  • 13. Step 1: Prepare Build the Team Business Developer Designer Marketing Support atleast one member must the topic specialist
  • 14. Step 2: Execute
  • 15. Have and Memorize the Evelvator Pitch!
  • 16. Step 2 : Execute Setup Form a corporation. Get an accountant. Get a lawyer. Define responsibilies. Make sure everyone is on board.
  • 17. Step 2 : Execute Generate buzz. Go live early. Team communication. Focus, focus, focus.
  • 18. Step 2 : Execute Seeking Investment Mockups Basic demo A solid team Atleast 10,000 users
  • 19. Step 3: Grow Your Business
  • 20. Step 3: Grow your Business Customer Support! Marketing, Advertising, & PR. Build partnerships Get feedback.
  • 21. Step 3: Grow your Business The Holy Hockeystick
  • 22. Step 3: Grow your Business The Reality of the Hockeystick
  • 23. Be Passionate!
  • 24. Questions? Ryan Felton ryanfelton@gmail.com http://workingwithrails.com/person/8614-ryan-felton CEO at AisleTen, LLC CTO at DoLeaf, Inc CEO at Calculated Combustion, LLC

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