"Interactive Mediums," Jeff Judge

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    "Interactive Mediums," Jeff Judge - Presentation Transcript

    1. Overview Prepared for MoMo Chicago (June 29 th , 2009) Jeff Judge [email_address] @jjudge on Twitter
    2. Who we are
      • Background/origin
        • Excited about mobile technology, recognize the shifting reliance on mobile phones and the opportunities for creativity and growth potential
        • Incorporated September 2006
        • Office at 656 W Randolph
        • 6 full-time employees
      • Mission
        • Enable mobile technology for clients in compelling, ROI driven ways and have fun
    3. What we do
      • (1) Mobile Marketing
      • What : Helping clients communicate with and market to customers via mobile phone
      • Capabilities : (1) SaaS platform that manages integrated mobile promotions, and (2) creation of custom programs
      • Target : Brands, agencies, and companies looking to extend campaign reach and build loyalty
      (2) Mobile App Development What : Capabilities : Full app lifecycle, from ideation through provisioning Target : Brands, agencies, products/services looking to extend user experience to native app
    4. Our clients
    5. Examples (1)
      • Comprehensive mobile marketing product featuring a dozen preconfigured campaigns to help clients quickly get up and running
      • White label option available – customers currently powering agencies, radio, TV, and professional sports teams
      • Self-signup credit card processing typically grows 10-30% month/month!
      http://TextMe.net http://twitter.com/TextMe
    6. Examples (2) To install: visit http://bit.ly/apts-iphone or text APTS to 75309
    7. Examples (3) Kawasaki utilized our interactive promotion capabilities to administer an instant win sweepstakes across multiple channels: traditional web, mobile optimized web (iPhone, WAP), IVR and SMS
    8. What we’re up to
      • Product development
        • Making it easy to collect data and work with it
      • Business development
        • Looking for introductions
          • Brands/agencies
          • Companies interested in dipping their toe in the mobile water
          • Companies looking to build an iPhone app
      • Hiring
            • Marketing Director/Manager (know anyone?)
    9. Questions?
      • Thank you!
    SlideShare Zeitgeist 2009

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    "Interactive Mediums," Jeff Judge

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