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Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
Myownseats2meet.com Meet up
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Myownseats2meet.com Meet up

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Key note for the 'My-own-Seats2meet.com -meet up' , Utrecht, The Netherlands, June 2010

Key note for the 'My-own-Seats2meet.com -meet up' , Utrecht, The Netherlands, June 2010

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  • 1. RONALD VAN DEN HOFF<br />
  • 2. DEMOCRACY<br />POLICIANS<br />VULCANO,<br />OIL<br />ZORBA <br />THE GREEK<br />ZOMBIE<br />ECONOMY<br />AGING<br />€ = GONE<br />REGENTS<br />ESTABLISHMENT<br />SUSTAINABLE<br />SOCIETY<br />
  • 3. Besluiteloos leiderschap <br />Extreme belasting druk <br />Maatschappelijke ongelijkwaardigheid<br />Overmatige wet- en regelgeving <br />Zelfgenoegzaamheid<br />Robert Adams, Decadent Societies<br />TIJD VOOR REVOLUTIE<br />
  • 4. INTERNET = SOCIAAL:<br />WEB2.0 GROUNDSWELL<br />-MENSEN<br />-MIDDELEN<br />-TIJD<br />ORGANISATIE<br />TRANSACTIONEEL<br />SOCIAAL<br />ZP’ER - FREE AGENT - SELF EMPLOYED PROFESSIONAL<br />ORGANISATIE2.0 : 2 GEZICHTEN<br />ZOMBIE ECONOMIE: DENKEN IN SCHAARSTE<br />
  • 5. PERSONAL BRANDING – PEERS NETWORKING<br />COMMUNITY OF INTEREST<br />
  • 6. 3RD PARTIE<br />EARNING <br />POSSIBILITIES<br />SOCIAL CAPITAL<br />NETWORKING – SHARING - COLLABORATION<br />COMMUNITIES OF PRACTISE<br />
  • 7. COLLABORATION – NEW VALUE CREATION<br />COMMUNITY OF PURPOSE:<br />VALUE NETWORK - MESHWORK<br />
  • 8. SEMANTIC CONTEXT.<br />MAKE<br />VALUE NETWORKS<br />LEARNING ENTITIES.<br />COLLECTIVE <br />INTELLIGENCE<br />“THE CLOUD”<br />WISDOM<br />KNOWLEDGE<br />INFORMATION<br />DATA<br />SOCIAL <br />COLLABORATION<br />PLATFORMS <br />& TOOLS<br /> VALUE NETWORK 1<br /> VALUE NETWORK 2<br /> VALUE NETWORK 3<br /> VALUE NETWORK 4<br />VALUE<br />CONSTELLATIONS<br />DOMAIN OF THE<br />INTERDEPENT<br />ECONOMY<br />VALUE<br />CONSTELLATIONS<br />VALUE<br />CONSTELLATIONS<br />ORGANIZATION3.0<br />DISRUPTIVE CONCEPTS<br />CAPITAL<br />SUSTAINABILITY<br />SINGULARITY<br />PERSONAL <br />BRANDING &<br />RELATIONAL <br />SOCIAL<br />NETWORKS<br />OLD-ZOMBIE<br />ECONOMY<br />ORGANIZATIONS:<br />time, money, people<br /> SOCIETY 3.0<br />
  • 9.
  • 10. = MARKTVRAAG<br />LONG TAILS<br />
  • 11. <ul><li> SEATS 2 MEET & SEATS 2 WORK…</li></ul>-NO TERMS & CONDITIONS…<br /><ul><li> 24/7ACCES, MANAGE OWN </li></ul>RESERVATION DATA & <br />YIELD MANAGEMENT SYSTEM…<br /><ul><li>MATCH MEETINGROOM & PURPOSE…
  • 12. SUPPLIERS ACCES TO THEIR OWN </li></ul> DATA…<br /><ul><li> FREE AGENTS: SEATS2WORK,</li></ul>FREE CO-WORKING, WIFI, F&B<br /><ul><li> NO SALES, NO MARKETING, NO PR. </li></ul>STAFF BUT 100% SOCIAL MEDIA<br /><ul><li> MEETING ROOMS</li></ul>-HEAVY TERMS & CONDITIONS…<br /><ul><li> RESERVATION CALLCENTRE
  • 13. STANDARD MEETING ROOMS
  • 14. SUPPLIERS ACT WHEN ORDERED
  • 15. SALES, MARKETING, PR.STAFF
  • 16. PRINT</li></ul>DISRUPTIVE TRANSACTIONS<br />
  • 17. COMMUNICATION TRU SOCIAL MEDIA…:<br />-BOUNDARYLESS<br />-TRANSPARANT<br />-AUTHENTIC<br />-MINDZ.COM FUNCTIONALITIES:<br />-virtual DNA<br />- (multi lingual) collaboration groups<br />-blogs, fora, wikis, Q&A, <br />-digital dialogue/coaching<br />-event software<br />-3rd parties integration<br />SOCIAL NETWORK FOR COLLABORATION<br />
  • 18. 18 november 2009 :<br />“Wat is de beste plek voor een vergadering met 10 mensen op of vlakbij van Utrecht CS?”<br />-frankmeeuwsen: “@WillemDudok seats2meet.com #s2m check o.a. @keesromkes voor meer info ”    <br />-okparking: “@WillemDudok seats2meet”    <br />-paulvereijken: “@WillemDudok @Seats2Meet ”<br />-pvantees: @WillemDudokdatzou Seats2Meet moetenzijn #s2m ... ziedatikniet de enige ben met die suggestie.”<br />BUZZZZZZZZZZ = BUSINESS<br />
  • 19. BUZZ….<br />
  • 20. BUZZ….<br />
  • 21. BUZZ….+ NETWORK<br />
  • 22. S2M BRAND = A LOVEMARK<br />
  • 23. SOCIAAL KAPITAAL<br />
  • 24. PERSONAL BRANDING<br />EIGEN NETWERK GROEPEN<br />
  • 25. PLAZA’S<br />1000den GROEPEN<br />
  • 26. MASS MINGLING<br />
  • 27. NIEUWE MARKTEN<br />
  • 28. REVERSED LONG TAIL: THE LONG SNOUT!<br />
  • 29. CORPORATE WEBSITE: INFO FLOW<br />
  • 30. CORPORATE WEBSITE: UGC & AGGREGATION<br />
  • 31. WEBCARE DASHBOARDS<br />
  • 32. TWITTER FOUNTAIN<br />
  • 33. TOOLS & SERVICES<br />
  • 34. NOG MEER…<br />
  • 35. S2M<br />LOCATION <br />LAYAR<br />MINDZ EVENT <br />LAYAR<br />AUGMENTED REALITY LAYARS<br />
  • 36. LOCATION PROFILE MATCHING LAYAR<br />
  • 37. SEMANTIC CONTEXT.<br />MAKE<br />VALUE NETWORKS<br />LEARNING ENTITIES.<br />COLLECTIVE <br />INTELLIGENCE<br />“THE CLOUD”<br />WISDOM<br />KNOWLEDGE<br />INFORMATION<br />DATA<br />SOCIAL <br />COLLABORATION<br />PLATFORMS <br />& TOOLS<br /> VALUE NETWORK 1<br /> VALUE NETWORK 2<br /> VALUE NETWORK 3<br /> VALUE NETWORK 4<br />VALUE<br />CONSTELLATIONS<br />DOMAIN OF THE<br />INTERDEPENT<br />ECONOMY<br />VALUE<br />CONSTELLATIONS<br />VALUE<br />CONSTELLATIONS<br />ORGANIZATION3.0<br />DISRUPTIVE CONCEPTS<br />CAPITAL<br />SUSTAINABILITY<br />SINGULARITY<br />PERSONAL <br />BRANDING &<br />RELATIONAL <br />SOCIAL<br />NETWORKS<br />OLD-ZOMBIE<br />ECONOMY<br />ORGANIZATIONS:<br />time, money, people<br /> SOCIETY 3.0<br />
  • 38. “THE CLOUD”<br />MEETING PLANNER<br />GOOGLE APPS<br />MEETING REVIEWS<br />SINGLE MINDZ<br />KOPLOPERZ<br />SPEAKONOMY<br />TWITTER FOUNTAIN<br />DASHBOARD<br />MOBILE APPS &<br />LAYARS<br />DOMAIN OF THE<br />INTERDEPENT<br />ECONOMY<br />PERSONAL <br />BRANDING &<br />RELATIONAL <br />SOCIAL<br />NETWORKS<br /> ECO SYSTEM : <br />COLLABORATION IN VALUE NETWORKS<br />
  • 39. S2M EXPANSIE <br />
  • 40. S2M 050<br />S2M 070<br />S2M 040<br />S2M 010<br />S2M 030<br />S2M 020<br />S2M STEDENNAAM<br />S2M locatie 3<br />S2M locatie 1<br />S2m loc. 4<br />S2M loc. 6<br />S2M locatie 2<br />S2M loc. 5<br />EXPANSIE : S2M NL<br />
  • 41. DUURZAAM ORGANISCH<br />DYNAMISCH OPEN <br /> TRANSPARANT<br /> ZELFLEREND DELEN <br />ZELFSTUREND<br />CORPORATE STORY<br />AUTHENTIEK<br />LOVEMARK NETWERK<br />BRAND EXPANSIE<br />DIT ZIJN WIJ DUS…<br />
  • 42. DANK VOOR UW AANDACHT<br />WWW.RONALDVANDENHOFF.NL<br /> RVANDENHOFF<br />
  • 43. FUTURE…<br />
  • 44. GLOBAL BRAIN<br />METACORTEX<br />connectivity<br />of<br />information<br />Intelligent web<br />WEB 4.0<br />2020-2040<br />web OS<br />WEB 3.0<br />2010-2020<br />semantic web<br />WEB 2.0<br />2000-2010<br />social web<br />WEB 1.0<br />PC ERA<br />CONNECTIVITY OF PEOPLE & INFORMATION<br />connectivity of people<br />
  • 45. Tagcloud: we enhanceinformation<br />(tagging of socialbookmarking)<br />foto<br />model<br />Wow!<br />Slimming<br />“INTERNET<br />OF <br />THINGS”<br />3<br />Paris<br />Hilton<br />society<br />luxurious<br />Good<br />food<br />art<br />Nice<br />city<br />Ontology: context of information is known<br />1<br />movie<br />abc<br />2<br />foto<br />model<br />photoshoot<br />location<br />Eiffel<br />tower<br />Rated as<br />myfavorite<br />profession<br />peter<br />Situated<br /> in the same<br /> era as..<br />Been <br />there 3x<br />Paris<br />Hilton<br />vriend<br />van<br />Wrote<br />review<br />about…<br />me<br />Shake-<br />spear<br />Like to read<br />SEMANTIC WEB : 3 ELEMENTS<br />
  • 46. SEMANTIC WEB: THE INTERNET OF THINGS<br />
  • 47. KRACHT VAN HET NETWERK<br />FYSIEKE OMVANG<br />Metcalfe<br />SPELERS POSITIE<br />Stephenson<br />RELEVANTIE<br />Granovetter<br />BETROUWBAARHEID<br />DUNBARS LAW<br />
  • 48. METCALVE’S LAW<br />n(n − 1)/2<br />KRACHT VAN <br />HET NETWERK<br />FYSIEKE OMVANG<br />SPELERS POSITIE<br />RELEVANTIE<br />BETROUWBAARHEID<br />2  1<br />5  10<br />12  61<br />
  • 49. KRACHT VAN <br />HET NETWERK<br />FYSIEKE OMVANG<br />SPELERS POSITIE<br />RELEVANTIE<br />BETROUWBAARHEID<br />
  • 50. KRACHT VAN <br />HET NETWERK<br />FYSIEKE OMVANG<br />SPELERS POSITIE<br />RELEVANTIE<br />BETROUWBAARHEID<br />
  • 51.
  • 52. SOCIAL MEDIA STRATEGY: CONTENT<br />S2M INTERNATIONAL<br />INTERNATIONAL BRANDING<br />AGGREGATION<br />S2M COUNTRY<br />S2M COUNTRY<br />S2M COUNTRY<br />NATIONAL BRANDING<br />S2M CITY-REGION<br />S2M CITY - REGION<br />S2M CITY-REGION<br />S2M LOCATION 1<br />LOCAL BRANDING<br />AGGREGATION<br />S2M LOCATION 2<br />PERSONAL BRANDING<br />S2M OWNERS = <br />BRAND AMBASSADORS<br />
  • 53. SOCIAL MEDIA STRATEGY: DISTRIBUTION<br />S2M INTERNATIONAL<br />S2M<br />INTERNATIONAL<br />PLAZA <br />S2M<br />INTERNATIONAL<br />GROUP <br />S2M<br />INTERNATIONAL<br />GROUP <br />INTERNATIONAL BRANDING<br />S2M COUNTRY<br />S2M<br />NATIONAL<br />PLAZA <br />S2M<br />NATIONAL<br />GROUP <br />S2M<br />NATIONAL<br />GROUP <br />NATIONAL BRANDING<br />S2M CITY-REGION<br />S2M<br />LOCAL/REGIONAL<br />PLAZA <br />S2M LOCATION<br />LOCAL BRANDING<br />S2M<br />LOCATION<br />PLAZA <br />3RD PARTY<br />GROUPS <br />3RD PARTY<br />GROUPS <br />PERSONAL BRANDING<br />S2M OWNERS =<br />BRAND AMBASSADORS<br />PERSONAL<br />PROFILE<br />PERSONAL<br />PROFILE<br />PERSONAL<br />PROFILE<br />

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