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Masterclass Society30

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Masterclass Society30: The Interdepente Economy and the Value Networks.

Masterclass Society30: The Interdepente Economy and the Value Networks.

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  • 1. MASTERCLASS SOCIETY30
    MAY 2011:
    ORGANIZATIONS & BUSINESS
    in the
    INTERDEPENDENT ECONOMY
    too little
    too late
    “THERE ARE:
    ORGANIZATIONS,
    THAT MAKE THINGS HAPPEN…
    ORGANIZATIONS,
    THAT WATCH THINGS HAPPEN…
    ORGANIZATIONS,
    THAT WONDER WHAT HAPPENED…”
    Peter F. Drucker
  • 2. RONALD VAN DEN HOFF
    @rvandenhoff
    #SOCIETY30
  • 3. VALUE
    NETWORK
    11.000 downloads
    3.000 traditioneel
    22 RETWEETS
    19.000 CONTACTS
  • 4.
    OVERHEID &
    POLITIEK
    PRODUCENTEN
    ZOMBIE
    ECONOMY
    CONSUMENT
    FINANCIALS
    REGENTEN –
    QUANGO’S
  • 5. “WE TRY TO SAVE LABOUR POSITIONS
    ON BOARD OF THE TITANIC”.
    Peter Sloterdijk, German Philosopher.
    “ANYBODY THAT THINKS WE COME OUT OF
    THIS RECESSION AND GET BACK TO
    BUSINESS AS USUAL IS DEEPLY
    MISTAKEN.”
    Don Tapscott
  • 6. KONDRATIEF 1925
    SCHUMPETER
    CARLOTA PEREZ
    timeline
  • 7. DEVELOPMENT
    OF
    ECONOMIC SYSTEMS.
    ECONOMIC
    EVOLUTION
  • 8. ANSOFF MATRIX
    VALUE CREATION
    EXISTING
    PRODUCTS
    NEW
    PRODUCTS
    MARKET
    PRODUCT
    MODELS
    EXISTING
    MARKETS
    MARKET
    PENETRATION
    PRODUCT
    DEVELOPMENT
    NEW
    MARKETS
    MARKET
    DEVELOPMENT
    DIVERSIFICATION
  • 9. FIVE FORCE MODEL
    PORTER
    BARGAINING
    POWER OF
    CUSTOMERS
    THREAT OF
    NEW ENTRANTS
    COMPETATIVE
    RIVALRY
    WITHIN
    INDUSTRY
    THREAT OF
    SUBSITUTE
    PRODUCTS
    BARGAINING
    POWER OF
    SUPPLIERS
    VALUE CREATION
    MODELS
  • 10. REJUVENATION PROCESS:
    THE CRESCENDO MODEL
    BADEN-FULLER & STOPFORD 1994
    GALVANIZING
    INTO ACTION
    REMOVE
    COMPLEXITY
    STRECH THE
    ADVANTAGE
    BUILD NEW
    CAPABILITIES
    VALUE CREATION:
    1990-2000
    TRANSFORMATION OF PROBLEM SOLVING
    MODELS
    “THE MOST SUCCESFULL COMPANIES ARE THE ONES
    THAT CAN RESOLVE
    THE DILEMMA OF OPPOSITES”.
    Baden-Fuller and Stopford (1994)
    .
  • 11. E-R-R-C GRID
    KIM & MAUBORGNE
    ELIMINATE
    RAISE
    CREATE
    REDUCE
    MODELS
    BLUE OCEAN STRATEGY
    CREATION OF NEW MARKETS WITHOUT COMPETITION, WITH A NEW VALUE CHAIN FOR ALL STAKEHOLDERS.
    CAPABLE OF TRANSFORMING CULTURAL AND/OR ECONOMICAL CONTRADICTIONS INTO OPPORTUNITIES.
  • 12. DIALOGUE
    ACCESS
    RISK
    BENEFITS
    TRANSPARANCY
    CO-CREATION OF VALUE:
    DART MODEL.
    “THE MARKET BECOMES A FORUM…”
    PRAHALAD & RAMASWAMY
    VALUE CREATION:
    2000-PRESENT
    INVOLVE ALL STAKEHOLDERS
    DEVELLOPMENT
    THE NEW HOUSE OF INNOVATION
    PRAHALD & KRISHNAN 2008
    Social structure of the firm
    N=1
    personal
    cocreated
    experiences
    Flexible and
    resilient
    business
    processes
    R=G
    global acces to
    Resources
    & talent
    Technicalarchitecture of the firm
  • 13. A GROWING GROUP OF
    STAKEHOLDERS:
    KNOWMADS
    FREE AGENTS
    S.E.P.
    (Z)ZP’er (Dutch)
    “A Knowmad is a nomadic knowledge
    worker that is, a creative, imaginative,
    and innovative person who can work
    with almost anybody, anytime,
    and anywhere.”
    John Moravec
    THEIR PLAYING GROUND:
    THE INTERNET & SOCIAL MEDIA
    FREE AGENT –
    SELF EMPLOYED PROFESSIONAL
    INTERNET = SOCIAL:
    WEB2.0 GROUNDSWELL
  • 14. 1.0
    Organizations
    2.0
    Communication
    3.0
    Stakeholders
    Source: Marco Derksen, Marketingfacts
  • 15. DIALOGUE
    ACCESS
    RISK
    BENEFITS
    TRANSPARANCY
    DART MODEL.
    DEVELLOPMENT
    THE BOOK!
    1.0 2.0 3.0
    MASS CO-CREATION COLLABORATIVE
    CUSTOMIZATION PROSUMPTION
    THE NEW HOUSE OF INNOVATION
    Social structure of the firm
    BLUE OCEAN STRATEGY
    ELIMINATE
    RAISE
    N=1
    personal
    cocreated
    experiences
    Flexible and
    resilient
    business
    processes
    R=G
    global acces to
    Resources
    & talent
    CREATE
    REDUCE
    Technicalarchitecture of the firm
  • 16. SIMPLE,
    SMART,
    SHARING
    &
    SUSTAINABLE
  • 17. INTERDEPENDENTE ECONOMIE
    verbondenheid
    duurzaamheid
    wederkerigheid
    Domein van
    waardecreatie
    van de
    SOCIETY30
    OVERHEID
    PRODUCENTEN
    CO-WORKING CROWDSOURCING
    CO-CREATION CROWDFORCING
    COLLABORATIVE
    PROSUMPTION
    PROSUMER
    PROSUMER
    REGENTEN
  • 18. INTERDEPENDENTE ECONOMIE
    THE MESH
    • DUURZAAMHEID
    • 19. SOCIAAL & KLASSIEK
    TRANSACTIONEEL KAPITAAL
    ORGANISATIE30
    MASTERCLASS 27 JUNI
    sustainable
    ORGANISATIE30
    ✔ NIEUWE WAARDE NETWERKEN
    • CHAORDISCHE
    & OPEN
    ORGANISATIES
    ✔ NIEUWE
    LEIDERS
    • ONDERNEMENDE
    WERKNEMERS
  • 22. KRACHT VAN HET NETWERK
    FYSIEKE OMVANG
    metcalfe
    SPELERS POSITIE
    stephenson
    RELEVANTIE
    granovetter
    BETROUWBAARHEID
    DUNBARS LAW
  • 23. COMMUNITY OF
    INTREST:
    CONNECTING
    VALUE NETWORKS
    COMMUNITY OF
    PRACTISE:
    SHARING
  • 24. COMMUNITY OF
    PURPOSE:
    COLLABORATION
    - VALUE NETWORK
    - MESHWORK
    - RESONANTIE NETWERK
    VALUE NETWORKS
  • 25. COMMUNITY OF
    PURPOSE
    • VALUE
    NETWORK
    - MESHWORK
    - SOCIAL
    ECONOMIC
    ENTITY
    VALUE NETWORKS
  • 26. VALUE NETWORKS
  • 27. VALUE NETWORKS
  • 28. FROM PARETO’S LAW TO ANDERSONS LONG TAIL…
    LONG SNOUT
    LONG TAIL
    HOOG
    LAAG
    HOOG
    LAAG
    VALUE NETWORKS
    OMZET
    PER
    KLANT
    WAARDE
    PER
    KLANT
    AANTAL
    KLANTEN
    AANTAL
    KLANTEN
    HOOG
    …FROM ANDERSONS LONG TAIL TO
    STOLZE’S & VAN DEN HOFF’S LONG SNOUT
  • 29. THE MESH
    LONG SNOUT
    HOOG
    LAAG
    VALUE NETWORKS
    WAARDE
    PER
    KLANT
    AANTAL
    KLANTEN
    VALUE CONSTELLATION
  • 30. PRODUCENTEN
    VALUE NETWORKS
    PROSUMER
  • 31. smart
  • 32. collaborative
    consumption
    REDISTRIBUTION MARKETS
  • 33. sustainable
    PRODUCT SERVICE SYSTEMS
  • 34. sustainable
    COLLABORATIVE LIFESTYLE
  • 35. sustainable
    COLLABORATIVE LIFESTYLE
  • 36. sustainable
    COLLABORATIVE LIFESTYLE
  • 37. Smart
    SERVICES
  • 38. Smart
    SERVICES
  • 39. 50 million visitors/month
    Video-Text: $15
    Editor: $2,50
    Title: 0.08 $
    $200 million
    Smart
    SERVICES
  • 40. BRAND
    DETACHMENT
    BRAND DETACHMENT:
    TOEGANG IS
    BELANGRIJKER
    DAN BEZIT!
  • 41. GELD
  • 42. MONEY
  • 43. break
  • 44. AAN DE SLAG:
    DEFINITIE
    KRITISCHE SUCCES FACTOREN
    NODIG?
    SPELERS?
    ROLLEN?
    KENNIS & GELD NA AFLOOP
    (WELZIJNS)ZORG
    ONDERWIJS
    ZAKELIJKE DIENSTVERLENING
    SOCIAAL KAPITAAL EN
    ALTERNATIEVE WAARDESYSTEMEN
    VALUE NETWORKS
  • 45. Online
    Matching
    Meetingrooms
    sustainable
    Free
    Free?
    No terms & conditions
    Matching
    Mobile layar
    Free?
    Reviews
    Free
  • 46. Social Economische
    Entiteit
    Virtual DNA
    sustainable
    Event software
    Plazagroupconnections
    Q & A
    Social single
    signon
    Wiki
    Google appsintegration
    Digital coaching
    Meeting Planner
    Twitterintegration
    Blog
    Mobile
    Forum
    COLLABORATION ECOSYSTEM
  • 47. GOOGLE MAX
    STRATEGY
  • 48. GOOGLE MAX
    STRATEGY
  • 49. GOOGLE MAX
    STRATEGY
  • 50. SERENDIPITY
    UNEXPECTED RELEVANCE
    GOOGLE MAX
    STRATEGY
  • 51. GOOGLE MAX
    STRATEGY
    MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY
  • 52. “Wat is de beste plek voor een vergadering met 10 mensen op of vlakbij van Utrecht CS?”
    -frankmeeuwsen: “@WillemDudok seats2meet.com #s2m    
    -okparking: “@WillemDudok seats2meet”    
    -paulvereijken: “@WillemDudok @Seats2Meet ”
    -pvantees: @WillemDudokdatzou Seats2Meet moetenzijn #s2m ... ziedatikniet de enige ben met die suggestie.”
    Tientjesnet   
    Gisteren een te gekke avond gehad bij #S2M.
    De plek, de mensen, de catering: alles werkt daar samen
    om de ervaring te versterken.
  • 53.
  • 54. CONTENT
    CURATION
  • 55. REAL TIME
    ON DEMAND
    RELEVANCE
    CONTENT
    CURATION
  • 56. DUURZAAM ORGANISCH
    OPEN DYNAMISCH
    ZELFSTUREND TRANSPARANT
    ZELFLEREND DELEN
    LOVEMARK AUTHENTIEK
    DESIGN
  • 57. SIMPLE,
    SMART,
    SHARING
    &
    SUSTAINABLE
  • 58. “BE TRUE TO YOURSELF”
    “BE WHAT YOU SAY YOU ARE TO OTHERS”
    Joseph Pine
    BRANDING30
  • 59. “BEWARE OF NARCISM, THE TEMPTATION TO LOOK IN THE MIRROR, WHILE YOU SHOULD BE LOOKING OUT OF THE WINDOW…”
    Doug Daft, CEO Coca-Cola
    EEN STERK MERK:
    - HELPT JE TE DROMEN OVER JE SUCCES,
    - GEEFT KRACHT EN MACHT.
    - GEVOEL VAN SUPRIORITEIT.
    - MAAKT JE BIJZONDER EN SPECIAAL.
    - ZORGT VOOR BEWONDERING
    sustainable
    DIAGNOSTIC MANUAL OF MENTAL DISORDERS BY THE AMERICAN PSYCHIATRIC ASSOCIATION:
    DIAGNOSES OF THE PSYCHIATRIC DISORDER “NARCISM”.
  • 60. BRANDING:
    ALL
    YOU
    DO,
    TELL,
    WRITE,
    OR SHOW
    IS PART OF THE
    BRAND EXPERIENCE
    sustainable
  • 61. ORGANIZATION3.0
    KEY ELEMENTS
    LEADERSCHIP
    TRANSACTIONAL
    BUSINESS
    CONCEPT
    SOCIAL
    BUSINESS
    CONCEPT
    CULTURE
  • 62. RECIPROCITY:
    GEVEN =
    ONTVANGEN
    SOCIALE STRUCTUUR
    ASYNCHRONE WEDERKERIGHEID
    WEGGEVEN:
    WEG=WEG
    sustainable
  • 63. TRANSPARANCY
    AUTHENTICITY
    sustainable
  • 64. REFERENTIAL
    INFLUENTIAL
    EXEPTIONAL
    sustainable
    ORIGINAL
    NATURAL
  • 65. REFERENTIAL
    INFLUENTIAL
    EXEPTIONAL
    sustainable
    ORIGINAL
    NATURAL
  • 66. REFERENTIAL
    INFLUENTIAL
    EXEPTIONAL
    sustainable
    ORIGINAL
    NATURAL
  • 67. REFERENTIAL
    INFLUENTIAL
    EXEPTIONAL
    sustainable
    ORIGINAL
    NATURAL
  • 68. REFERENTIAL
    INFLUENTIAL
    EXEPTIONAL
    sustainable
    ORIGINAL
    NATURAL
  • 69. GLOBAL BRAIN
    METACORTEX
    connectivity
    of
    information
    Intelligent web
    web OS
    WEB 4.0
    2020-2040
    semantic web
    internet of things
    WEB 3.0
    2010-2020
    & BEYOND
    social web
    WEB 2.0
    2000-2010
    WEB 1.0
    PC ERA
    connectivity of people

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