Masterclass Nieuwe Werken in de Society30.
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Masterclass Nieuwe Werken in de Society30.

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Masterclass for Masterclass Institute. Topic: Co-working in Society30. Bloemendaal, The Netherlands. January 2012.

Masterclass for Masterclass Institute. Topic: Co-working in Society30. Bloemendaal, The Netherlands. January 2012.

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Masterclass Nieuwe Werken in de Society30. Masterclass Nieuwe Werken in de Society30. Presentation Transcript

  • #SOCIETY30
  • RONALD VAN DEN HOFF #SOCIETY30
  • ZOMBI ESTRUGGLE View slide
  • ZOMBI EBLOOPERS View slide
  • Before1850 ERA OF INDUSTRIAL REVOLUTION 1850 - 2020 ERA OF TRANSFORMATION: DIGITAL/SOCIAL REVOLUTION After 2020
  • ZOMBI ESTRUGGLE
  • C L A S H
  • ZOMBI EBLOOPERS
  • ZOMBI EBLOOPERS
  • ZP1.0 2.0 3.0
  • Organizations 1.0 2.0 3.0Stakeholders Source: Marco Derksen, Marketingfacts
  • INTERDEPENDENT ECONOMYconnectivitysustainabilityreciprocity PROSUMER PRODUCER PROSUMER CO-WORKING CROWDSOURCING CO-CREATION CROWDFORCING COLLABORATIVE PROSUMPTION GOVERNMENT REGENTS
  • D A T A
  • N = 2,4 miljoen Twitteraars 500.000.000 tweetsD A T ASHARING
  • D A T ASHARING
  • D A T ASHARING
  • D A T ASHARING
  • V A L U EN E T W O R K &S H A R I N G Fitness and health tracking
Chem
  • COLLABORATION
  • S H A R I N GS E L FORGANIZINGS O C I E T Y
  • S H A R I N GS E L FORGANIZINGS O C I E T Y
  • S H A R I N GS E L FORGANIZINGS O C I E T Y
  • S H A R I N GS E L FORGANIZINGS O C I E T Y
  • S M A R TSOLUTIONS &T E A M B U Y
  • DIALOGUE &CO-CREATION
  • COLLABORATIVECONSUMPTION
  • TECHNOLOGY
  • S M A R TSOLUTIONS &M O B I L I T Y
  • S M A R TSOLUTIONS
  • S M A R TSOLUTIONS
  • S M A R TSOLUTIONSP E E RT OP E E RL E A R N I N G
  • V I R T U A LP H Y S I C A L ?
  • S M A R TSOLUTIONS:V I R T U A LW O R L D S
  • A LT E R N AT ER E A L I T YG A M E S
  • AUTHENTICITY
  • S M A R TSOLUTIONSR E T A I L
  • SEATS2MEET.COMTHE STORY:“HUMAN TRANSFORMATION AS ECONOMIC VALUE”.
  • PARETO 20-80 RULE LONG SNOUTHIGH HIGHSALES VALUEPER PERCLIENT CLIENT FA FALOW NBR OF NBR LOW HIGH CLIENTS CLIENTS LONG TAIL
  • PROGRESSION OF ECONOMIC VALUE*PRINCIPLE OFECONOMIC VALUEC R E A T I O N :SERENDIPITYL E A D S T OTRANSFORMATION CUSTOMIZATIO N RENDER CUSTOMIZATIO STAGE N TAICHI COMMODITIZATIO N CUSTOMIZATIO N DELIVER COMMODITIZATIO N MAKE COMMODITIZATIO N EXTRACT “Authenticity, whatconsumersreally want”, Pine & Gilmore, 2007
  • SERENDIPITY :UNEXPECTEDRELEVANCEO F T H EM E E TIN G
  • M I R R O RVIRTUALITY
  • Kun je het werken noemen als je zo geniet,zit ik daarom zo graag bij Seats2meet.De lunch is een grote belevenis,het lijkt elke dag wel kersmis.Inspirerend, servicegericht, netwerken, dat alles onder 1 dak,maakt mij excelleren in mijn vak!@CarmenVriesema
  • MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY
  • V A L U EN E T W O R K &B U Z Z
  • S2M030GOOGLE S2M020M A XSTRATEGY S2M013 S2M070FREEKNOWLEDGE&SOFTWARE
  • S M A R TSOLUTIONS MEET & WORK LONDON
  • THE S2M MESH CONTENT CURATION V M V VS O C I A LM E D I AS T R AT E G Y
  • 8SEATS2MEET.COMBUSINESS MODELS A L E SMARKETINGP RRESERVATIONSWEBMASTERPURCHASINGF O O D &B E V E R A G E
  • BUSINESSM O D E L