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KPN Het Nieuwe Werken
 

KPN Het Nieuwe Werken

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Keynote for Congres "Het Nieuwe Werken"for KPN (Dutch Telecom). Utrecht, The Netherlands. May 2011.

Keynote for Congres "Het Nieuwe Werken"for KPN (Dutch Telecom). Utrecht, The Netherlands. May 2011.

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    KPN Het Nieuwe Werken KPN Het Nieuwe Werken Presentation Transcript

    • #SOCIETY30
      “WE GAAN IETS NIEUWS DOEN.”
      “WAT DAN?”
      “NOU, WERKEN!”
      UTRECHT, MEI 2011
    • RONALD VAN DEN HOFF
      #SOCIETY30

    • OVERHEID &
      POLITIEK
      PRODUCENTEN
      ZOMBIE
      ECONOMY
      CONSUMENT
      FINANCIALS
      REGENTEN –
      QUANGO’S
    • ZOMBIE BLOOPERS
    • ZOMBIE BLOOPERS
    • “WE PROBEREN WERKGELEGENHEID TE
      REDDEN AAN BOORD VAN DE TITANIC”.
      Peter Sloterdijk, German Philosopher.
      “ANYBODY THAT THINKS WE COME OUT OF
      THIS RECESSION AND GET BACK TO
      BUSINESS AS USUAL IS DEEPLY
      MISTAKEN.”
      Don Tapscott
    • “A Knowmad is a nomadic knowledge
      worker that is, a creative, imaginative,
      and innovative person who can work
      with almost anybody, anytime,
      and anywhere.”
      John Moravec
      FREE AGENT –
      SELF EMPLOYED PROFESSIONAL
      INTERNET = SOCIAL:
      WEB2.0 GROUNDSWELL
    • 1.0
      Organizations
      2.0
      Communication
      3.0
      Stakeholders
      Source: Marco Derksen, Marketingfacts
    • SIMPLE,
      SMART,
      SHARING
      &
      SUSTAINABLE
    • simple
    • simple
    • simple
    • smart
    • smart
    • sharing
    • sharing
    • smart
      money
    • smart
    • GEVEN =
      ONTVANGEN
      SOCIALE STRUCTUUR
      ASYNCHRONE WEDERKERIGHEID
      WEGGEVEN:
      WEG=WEG
      sustainable
    • sharing
      CROWD COLLABORATION
    • VALUE
      NETWORK
      22 RETWEETS
      19.000 CONTACTS
    • VALUE
      NETWORK
      11.000 downloads
      3.000 traditioneel
      22 RETWEETS
      19.000 CONTACTS
    • INTERDEPENDENTE ECONOMIE
      verbondenheid
      duurzaamheid
      wederkerigheid
      Domein van
      waardecreatie
      van de
      SOCIETY30
      OVERHEID
      PRODUCENTEN
      CO-WORKING CROWDSOURCING
      CO-CREATION CROWDFORCING
      COLLABORATIVE
      PROSUMPTION
      PROSUMER
      PROSUMER
      REGENTEN
    • PRODUCENTEN
      VALUE NETWORKS
      PROSUMER
    • sustainable
      VALUE NETWORKS
      COLLABORATIVE LIFESTYLE
    • sustainable
      COLLABORATIVE LIFESTYLE
    • sustainable
      COLLABORATIVE LIFESTYLE
    • smart
    • LONG SNOUT
      PARETO 20-80 RULE
      HIGH
      LOW
      HIGH
      LOW
      SALES
      PER
      CLIENT
      VALUE
      PER
      CLIENT
      FA
      FA
      FA
      NBR
      CLIENTS
      NBR OF
      CLIENTS
      HIGH
      LONG TAIL
    • THE MESH
      LONG SNOUT
      HIGH
      LOW
      VALUE
      PER
      CLIENT
      NBR OF
      CLIENTS
      VALUE NETWORKS & VALUE CONSTELLATIONS
    • GOOGLE MAX
      STRATEGY
    • GOOGLE MAX
      STRATEGY
    • MAX
      STRATEGY
    • SERENDIPITY
      UNEXPECTED RELEVANCE
      CHECK IN
    • MOBILE
      CHECK IN
    • .
      .
      .
      .
      S2M LAYAR
      LOCATION FINDER
    • “Wat is de beste plek voor een vergadering met 10 mensen op of vlakbij van Utrecht CS?”
      -frankmeeuwsen: “@WillemDudok seats2meet.com #s2m    
      -okparking: “@WillemDudok seats2meet”    
      -paulvereijken: “@WillemDudok @Seats2Meet ”
      -pvantees: @WillemDudokdatzou Seats2Meet moetenzijn #s2m ... ziedatikniet de enige ben met die suggestie.”
      Tientjesnet   
      Gisteren een te gekke avond gehad bij #S2M.
      De plek, de mensen, de catering: alles werkt daar samen
      om de ervaring te versterken.
    • MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY
    • REAL TIME
      ON DEMAND
      RELEVANCE
      CONTENT
      CURATION
      SALES
      MARKETING
      PR
      RESERVATIONS
      WEBMASTER
      PURCHASING
      FOOD & BEVERAGE
    • DESIGN
    • SIMPLE,
      SMART,
      SHARING
      &
      SUSTAINABLE