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Key note to network congres of A-ware, a Dutch leader in the foodservice industry. Utrecht, The Netherlands. July 2011.

Key note to network congres of A-ware, a Dutch leader in the foodservice industry. Utrecht, The Netherlands. July 2011.

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http://paper.li 7
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    A-ware A-ware Presentation Transcript

    • #SOCIETY30
    • RONALD VAN DEN HOFF
      #SOCIETY30

    • OVERHEID &
      POLITIEK
      PRODUCENTEN
      ZOMBIE
      ECONOMY
      CONSUMENT
      FINANCIALS
      REGENTEN –
      QUANGO’S
    • ZOMBIE BLOOPERS
    • ZOMBIE BLOOPERS
    • ZOMBIE BLOOPERS
    • “WE PROBEREN WERKGELEGENHEID TE
      REDDEN AAN BOORD VAN DE TITANIC”.
      Peter Sloterdijk, German Philosopher.
      “ANYBODY THAT THINKS WE COME OUT OF
      THIS RECESSION AND GET BACK TO
      BUSINESS AS USUAL IS DEEPLY
      MISTAKEN.”
      Don Tapscott
    • “A Knowmad is a nomadic knowledge
      worker that is, a creative, imaginative,
      and innovative person who can work
      with almost anybody, anytime,
      and anywhere.”
      John Moravec
      FREE AGENT –
      SELF EMPLOYED PROFESSIONAL
      INTERNET = SOCIAL:
      WEB2.0 GROUNDSWELL
    • 1.0
      Organisaties
      2.0
      Communication
      3.0
      Stakeholders
      Source: Marco Derksen, Marketingfacts
    • SIMPLE,
      SMART,
      SHARING
      &
      SUSTAINABLE
    • simple
    • simple
    • simple
    • smart
    • smart
    • sharing
    • sharing
    • smart
    • smart
    • GEVEN =
      ONTVANGEN
      SOCIALE STRUCTUUR
      ASYNCHRONE WEDERKERIGHEID
      WEGGEVEN:
      WEG=WEG
      sustainable
    • sharing
      CROWD COLLABORATION
    • VALUE
      NETWORK
      22 RETWEETS
      19.000 CONTACTS
    • 12.000 + downloads
      3200 tradtioneelverkocht
      VALUE
      NETWORK
      22 RETWEETS
      19.000 CONTACTS
    • INTERDEPENDENTE ECONOMIE
      verbondenheid
      duurzaamheid
      wederkerigheid
      OVERHEID
      PRODUCENTEN
      CO-WORKING CROWDSOURCING
      CO-CREATION CROWDFORCING
      COLLABORATIVE
      PROSUMPTION
      PROSUMER
      PROSUMER
      REGENTEN
    • ZOMBIE BLOOPERS
    • PRODUCENTEN
      VALUE NETWORKS
      PROSUMER
    • sustainable
      VALUE NETWORKS
      COLLABORATIVE LIFESTYLE
    • VALUE NETWORKS
      COLLABORATIVE LIFESTYLE
    • Meeting
      Co-working
    • “Wat is de beste plek voor een vergadering met 10 mensen op of vlakbij van Utrecht CS?”
      -frankmeeuwsen: “@WillemDudok seats2meet.com #s2m    
      -okparking: “@WillemDudok seats2meet”    
      -paulvereijken: “@WillemDudok @Seats2Meet ”
      -pvantees: @WillemDudokdatzou Seats2Meet moetenzijn #s2m ... ziedatikniet de enige ben met die suggestie.”
      Tientjesnet   
      Gisteren een te gekke avond gehad bij #S2M.
      De plek, de mensen, de catering: alles werkt daar samen
      om de ervaring te versterken.
    • GOOGLE MAX
      STRATEGY
    • .
      .
      .
      .
      S2M LAYAR
      LOCATION FINDER
    • SERENDIPITEIT
      ONVERWACHTE
      RELEVANTIE
    • MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY
    • REAL TIME
      ON DEMAND
      RELEVANCE
      CONTENT
      CURATION
      SALES
      MARKETING
      PR
      RESERVATIONS
      WEBMASTER
      PURCHASING
      FOOD & BEVERAGE
    • DESIGN
    • SIMPLE,
      SMART,
      SHARING
      &
      SUSTAINABLE