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Meeting Pros Are from Mars,
                          Attendees Are from Venus:
                           Techniques for Creating a
                           Remarkable Hybrid Event
                                 Presented by Samuel J Smith




Thursday, 2 August 2012
Samuel J. Smith
                          Managing Director
                          Interactive Meeting Technology
                          Minneapolis, Minnesota




                                          Host

Thursday, 2 August 2012
RESEARCH SPONSORS
       MPI FOUNDATION + MEDIASITE




Thursday, 2 August 2012
RESEARCH TEAM
       RESEARCHERS FROM US & EUROPE




                          Samuel J. Smith        Rosa Garriga           Jenise Fryatt




                                        Richard John            Ruud Janssen



Thursday, 2 August 2012
ABOUT THE RESEARCH
       APPROACH




      Look at Hybrid Meetings from Six Angles
      - Production
      - Technology
      - Attendee Experience
      - Design & Preparing Content
      - Team
      - Preparing & Training Speakers




Thursday, 2 August 2012
ABOUT RESEARCH
       APPROACH




     Talked To Smart People
     Who Said Smart Things
     - 1,794 Survey Respondents
     - 37 Interviews




Thursday, 2 August 2012
COMPANY’S RESPONDING
       APPROACH




Thursday, 2 August 2012
Ruud Janssen
                          Managing Director
                          TNOC // New Media
                          Basel, Switzerland




Thursday, 2 August 2012
Erica St. Angel
                          VP of Marketing
                          Sonic Foundry // Mediasite
                          Madison, Wisconsin




Thursday, 2 August 2012
Steph Pfeilsticker
                          Virtual Strategy Manager
                          Thrivent Financial
                          Minneapolis, Minnesota




Thursday, 2 August 2012
HYBRID ART PROJECT
       Building with Pipe Cleaners




                                 http://www.flickr.com/photos/fornal/363665579/sizes/o/in/photostream/

Thursday, 2 August 2012
ASK US QUESTIONS
       TWITTER, MICROPHONE, & ON MEDIASITE




                              #mpihybrid




Thursday, 2 August 2012
USING MEDIASITE
       SWITCH PICTURES // ASK QUESTIONS




Thursday, 2 August 2012
INSTAGRAM PHOTO COLLAGE
       CURATING ATTENDEES SOCIAL PHOTOS



                          1. Take a Photo of Your Hybrid
                          event experience.

                          2. Post it to Instagram (as a public
                          photo) with tag #mpihybrid

                          3. Look for your Photo in the
                          Collage




Thursday, 2 August 2012
LEARNING OBJECTIVES
       THREE KEY THINGS




     1. Use techniques that organizers and attendees agree
     make for remarkable hybrid events.

     2. Gain insights on the type of technology, engagement
     and event formats that are best for hybrid events.

     3. identify a skill set that should be assembled and built
     into partnerships to ensure hybrid event success.




Thursday, 2 August 2012
Meeting Pros Are from Mars,
                          Attendees Are from Venus:
                           Techniques for Creating a
                           Remarkable Hybrid Event
                                 Presented by Samuel J Smith




Thursday, 2 August 2012
WHAT IS A HYBRID EVENT?
       Mashup of Digital and Face-to-Face Meetings




     MEETING OR EVENT WITH AT LEAST
     ONE GROUP OF FACE-TO-FACE
     PARTICIPANTS CONNECTING WITH
     OTHER PARTICIPANTS IN ONE OR MORE
     LOCATIONS.




Thursday, 2 August 2012
WHERE ARE ATTENDEES?
         Onsite, in Pods or Online




                                         onsite                                online from hotel room




    http://www.flickr.com/photos/oddysseey/5051881806/sizes/l/in/photostream/



Thursday, 2 August 2012
WHERE ARE ATTENDEES?
        Onsite, in Pods or Online




                                 at home                                         in pods




   http://www.flickr.com/photos/reallyboring/6010493725/sizes/o/in/photostream/

Thursday, 2 August 2012
IS THE FUTURE HYBRID?
       HYBRID MEETINGS




      70% of respondents agreed with the statement
      "Ultimately all events will become a hybrid
      event because technology will be a part of
      every conference that we produce."




Thursday, 2 August 2012
NOT THIS YEAR
       IT IS STILL EARLY FOR HYBRID MEETINGS




     Hybrid meetings make up less than 25%
     of the event portfolio for most organizers.




Thursday, 2 August 2012
WHY DO WE THINK MEETING PLANNERS
              ARE FROM MARS AND ATTENDEES ARE
                        FROM VENUS?




Thursday, 2 August 2012
WHAT ATTENDEES WANT
       Talk Show, News Program, Awards Show, Man on the Street Interviews




Thursday, 2 August 2012
WHAT ORGANIZERS PROVIDE
       Lecture Presentation Format




Thursday, 2 August 2012
WHAT ATTENDEES WANT
       FROM ENGAGEMENT




                          source: copyblogger.com


Thursday, 2 August 2012
WHAT ORGANIZERS PROVIDE
       FROM ENGAGEMENT



                      1. ONLINE CHATS
                      2. ONLINE Q&A
                      3. REBROADCAST
                      4. POLLS
                      5. EXCLUSIVE VIRTUAL CONTENT
                      6. VIRTUAL BREAKOUTS
                      7. VIRTUAL EMCEE
                      8. COMPELLING CONTENT



Thursday, 2 August 2012
WILL HYBRID CANNIBALIZE F2F?
       Cannibalization was a Top Concern for Many Meeting Planners




              50% of planners said cannibalization
              was a top concern in their organization.




Thursday, 2 August 2012
HOW IS ATTENDANCE?
       Free Hybrid // Fee Based Hybrid // Future Attendance




              67% of respondents said attendance did
              not change with a hybrid event.




Thursday, 2 August 2012
HOW IS ATTENDANCE?
       Free Hybrid // Fee Based Hybrid // Future Attendance




              23% of respondents said attendance
              increased in the future.




Thursday, 2 August 2012
WHY DO YOU ATTEND VIRTUALLY?
       Why we are staying home - instead of traveling




     1.        Travel Budget 55%
     2.        Can’t be out of office 50%
     3.        Cost of event 45%
     4.        Not enough lead time to plan to attend 25%
     5.        I chose to watch the recording later 20%
     6.        I prefer to attend virtually 15%
     7.        I learned about the event while it happened 15%



Thursday, 2 August 2012
“Lots of e-learning projects fail
                    because the people who develop
                    them don’t contact the learner.”
                    - Gillian Broadhead, Director, Learning Light Limited




Thursday, 2 August 2012
BOTTOM LINE
       Meeting Planners Are From Mars // Attendees Are From Venus




     1. Formats

     2. Engagement

     3. Attendees Will Not Leave You




Thursday, 2 August 2012
Ruud Janssen
                          Managing Director
                          TNOC // New Media
                          Basel, Switzerland




Thursday, 2 August 2012
WHAT ARE SOME EXAMPLES
                          OF GREAT HYBRID EVENTS?




Thursday, 2 August 2012
Thursday, 2 August 2012
http://www.flickr.com/photos/tinochow/5489732009/sizes/l/in/
                          photostream/




Thursday, 2 August 2012
Thursday, 2 August 2012
Thursday, 2 August 2012
WHAT ARE THE BUILDING BLOCKS
                               FOR HYBRID EVENTS?




Thursday, 2 August 2012
HYBRID EVENT FORMATS
       Main Event with Remote Attendees




Thursday, 2 August 2012
HYBRID EVENT FORMATS
       Main Event with Remote Pods




Thursday, 2 August 2012
HYBRID EVENT FORMATS
       Main Event with Pods + Remote Attendees




Thursday, 2 August 2012
HYBRID EVENT FORMATS
       Studio with Pods & Remote Attendees




Thursday, 2 August 2012
HOW DO YOU PUT THE
                          BUILDING BLOCKS TOGETHER?




Thursday, 2 August 2012
HYBRID EVENT PROCESS
       Strategy // Pre-Production // Onsite // Post Production




Thursday, 2 August 2012
HYBRID ART PROJECT
       Building with Pipe Cleaners




                                 http://www.flickr.com/photos/fornal/363665579/sizes/o/in/photostream/

Thursday, 2 August 2012
HYBRID ART PROJECT
       Building with Pipe Cleaners




Thursday, 2 August 2012
HYBRID ART PROJECT
       Building with Pipe Cleaners




                          REMEMBER TO TAKE PHOTOS
                          SUBMIT THEM TO #MPIHYBRID




Thursday, 2 August 2012
HYBRID ART PROJECT
       Building with PipeCleaners




                            LESSONS LEARNED




Thursday, 2 August 2012
One of the things that we learned very early on
 is that in order for it to be very engaging we
 need to get away from people thinking of it like
 a business meeting.”
 Richard Davies, eBay Europe




Thursday, 2 August 2012
“There are too many vendors right now and
                          too many price points. The research to find a
                          vendor takes too long and some of these
                          companies can't justify why they are
                          charging such high prices when compared
                          to their competitors.”

                          Kimberly Patterson, President
                          Destination Elements, LLC




Thursday, 2 August 2012
Budget Breakdown
                      1%   Decor

                      2%   Internet Services

                      6%   Content Development

                      8%   Consulting


                    10%    Virtual Platform



                    31%    Streaming Services




                    42%    Video Production




Thursday, 2 August 2012
What is so exciting about hybrid
                          meetings, is you don’t need big
                          sets, and you don’t need a lot
                          of production. It’s more nimble.
                          Beth Beutell, Event Manager,
                          Capella University




Thursday, 2 August 2012
QUESTIONS?




Thursday, 2 August 2012
Erica St. Angel
                          VP of Marketing
                          Sonic Foundry // Mediasite
                          Madison, Wisconsin




Thursday, 2 August 2012
FROM STAGE TO LITTLE SCREEN
       HYBRID TECHNOLOGY ELEMENTS




Thursday, 2 August 2012
I am more likely to hire vendors who have
          worked in my industry and know my
          industry...even if I had to pay little more.
          - VP of Meetings, FINANCIAL SERVICES INDUSTRY




Thursday, 2 August 2012
“when we implement platforms into
            marketing practices we have to know
            what their strengths and weaknesses
            are, what they’re good at, what they’re
            not good at.”
             - Solution Manager, Fortune 500 Technology Company




Thursday, 2 August 2012
“It is all in the pre-production. It is all in the
      planning. It is being able to properly envision
      what the outcome should be.”
      - Bill Finlay, Technical Director, ICON PRESENTATIONS




                                   http://www.flickr.com/photos/sunriserjay/4238127834/lightbox/




Thursday, 2 August 2012
The presentation styles require
  certain specific skills in terms of
  talking to the camera and being
  comfortable around a camera.
  Richard Davies, eBay Europe




Thursday, 2 August 2012
“have a rehearsal.”
                                      - Various




Thursday, 2 August 2012
Thursday, 2 August 2012
QUESTIONS?




Thursday, 2 August 2012
Steph Pfeilsticker
                          Virtual Strategy Manager
                          Thrivent Financial
                          Minneapolis, Minnesota




Thursday, 2 August 2012
VIRTUAL STUDIO IN GENERAL SESSION
       Connection for Remote Attendees




Thursday, 2 August 2012
EXCLUSIVE INTERVIEWS
       Speakers, Senior Leaders and Content Providers




Thursday, 2 August 2012
MAKE IT PERSONAL
       Workbook for Hybrid Attendees




Thursday, 2 August 2012
BUILD A COMMUNITY
       Chat Session Moderators Made Conversation Lively




Thursday, 2 August 2012
OUTCOMES
       Hybrid Meetings Delivered Results for Thrivent Financial




Thursday, 2 August 2012
Teams and People




Thursday, 2 August 2012
TEAMS AND PEOPLE
       Which roles do you consider to be of most importance for a Hybrid Event Team?



            Production Director
            Creative Director
            Technical Director
            Digital Strategist
            Consultant
            Virtual Emcee
            Meeting Planner
            Marketing Manager
            Educator


                                  Important   Unsure      Not Important


Thursday, 2 August 2012
MEETING PLANNER SKILLS




Thursday, 2 August 2012
“What makes a hybrid event a success is
          mainly the right strategic approach.”
          - Senior Manager from a German events agency




Thursday, 2 August 2012
“...understand that to effectively
             implement a hybrid event that both the
             local live and the broadcast portions
             need to be produced in different ways.”
             - Joe Frascella, Technical Director, Swank Audio Visuals




Thursday, 2 August 2012
“I believe there is an entirely different skillset
                          that planners need to add to their toolbox.
                          Everything from understanding the technology,
                          to user experience to proper speaker
                          techniques for virtual education.”
                          - Kyle Hillman, Meeting Planner, NASW IL PAC




Thursday, 2 August 2012
In addition to current skill set of meeting
                          professionals, we need to have a good
                          understanding of engagement, creativity,
                          gaming, social networking and project
                          management.
                          Janet Cooper, Director of Convention Services
                          Radiological Society of North America




Thursday, 2 August 2012
QUESTIONS?




Thursday, 2 August 2012
BIG FINISH




Thursday, 2 August 2012
WHAT ARE THREE THINGS
                          THAT YOU LEARNED TODAY?


                                #mpihybrid



Thursday, 2 August 2012
THANK YOU &
                          BIG ROUND OF APPLAUSE




Thursday, 2 August 2012
GET THE HYBRID
                          MEETINGS REPORT

                               Scan this Code



             OR Go here: http://eepurl.com/nE2ZH

Thursday, 2 August 2012
Meeting Pros Are from Mars,
                          Attendees Are from Venus:
                           Techniques for Creating a
                           Remarkable Hybrid Event
                                 Presented by Samuel J Smith




Thursday, 2 August 2012

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Meeting pros are from Mars, Attendees are from Venus; hybrid techniques presentation wec2012 sam smith ruud janssen erica st angel stef pfeilsticker

  • 1. Meeting Pros Are from Mars, Attendees Are from Venus: Techniques for Creating a Remarkable Hybrid Event Presented by Samuel J Smith Thursday, 2 August 2012
  • 2. Samuel J. Smith Managing Director Interactive Meeting Technology Minneapolis, Minnesota Host Thursday, 2 August 2012
  • 3. RESEARCH SPONSORS MPI FOUNDATION + MEDIASITE Thursday, 2 August 2012
  • 4. RESEARCH TEAM RESEARCHERS FROM US & EUROPE Samuel J. Smith Rosa Garriga Jenise Fryatt Richard John Ruud Janssen Thursday, 2 August 2012
  • 5. ABOUT THE RESEARCH APPROACH Look at Hybrid Meetings from Six Angles - Production - Technology - Attendee Experience - Design & Preparing Content - Team - Preparing & Training Speakers Thursday, 2 August 2012
  • 6. ABOUT RESEARCH APPROACH Talked To Smart People Who Said Smart Things - 1,794 Survey Respondents - 37 Interviews Thursday, 2 August 2012
  • 7. COMPANY’S RESPONDING APPROACH Thursday, 2 August 2012
  • 8. Ruud Janssen Managing Director TNOC // New Media Basel, Switzerland Thursday, 2 August 2012
  • 9. Erica St. Angel VP of Marketing Sonic Foundry // Mediasite Madison, Wisconsin Thursday, 2 August 2012
  • 10. Steph Pfeilsticker Virtual Strategy Manager Thrivent Financial Minneapolis, Minnesota Thursday, 2 August 2012
  • 11. HYBRID ART PROJECT Building with Pipe Cleaners http://www.flickr.com/photos/fornal/363665579/sizes/o/in/photostream/ Thursday, 2 August 2012
  • 12. ASK US QUESTIONS TWITTER, MICROPHONE, & ON MEDIASITE #mpihybrid Thursday, 2 August 2012
  • 13. USING MEDIASITE SWITCH PICTURES // ASK QUESTIONS Thursday, 2 August 2012
  • 14. INSTAGRAM PHOTO COLLAGE CURATING ATTENDEES SOCIAL PHOTOS 1. Take a Photo of Your Hybrid event experience. 2. Post it to Instagram (as a public photo) with tag #mpihybrid 3. Look for your Photo in the Collage Thursday, 2 August 2012
  • 15. LEARNING OBJECTIVES THREE KEY THINGS 1. Use techniques that organizers and attendees agree make for remarkable hybrid events. 2. Gain insights on the type of technology, engagement and event formats that are best for hybrid events. 3. identify a skill set that should be assembled and built into partnerships to ensure hybrid event success. Thursday, 2 August 2012
  • 16. Meeting Pros Are from Mars, Attendees Are from Venus: Techniques for Creating a Remarkable Hybrid Event Presented by Samuel J Smith Thursday, 2 August 2012
  • 17. WHAT IS A HYBRID EVENT? Mashup of Digital and Face-to-Face Meetings MEETING OR EVENT WITH AT LEAST ONE GROUP OF FACE-TO-FACE PARTICIPANTS CONNECTING WITH OTHER PARTICIPANTS IN ONE OR MORE LOCATIONS. Thursday, 2 August 2012
  • 18. WHERE ARE ATTENDEES? Onsite, in Pods or Online onsite online from hotel room http://www.flickr.com/photos/oddysseey/5051881806/sizes/l/in/photostream/ Thursday, 2 August 2012
  • 19. WHERE ARE ATTENDEES? Onsite, in Pods or Online at home in pods http://www.flickr.com/photos/reallyboring/6010493725/sizes/o/in/photostream/ Thursday, 2 August 2012
  • 20. IS THE FUTURE HYBRID? HYBRID MEETINGS 70% of respondents agreed with the statement "Ultimately all events will become a hybrid event because technology will be a part of every conference that we produce." Thursday, 2 August 2012
  • 21. NOT THIS YEAR IT IS STILL EARLY FOR HYBRID MEETINGS Hybrid meetings make up less than 25% of the event portfolio for most organizers. Thursday, 2 August 2012
  • 22. WHY DO WE THINK MEETING PLANNERS ARE FROM MARS AND ATTENDEES ARE FROM VENUS? Thursday, 2 August 2012
  • 23. WHAT ATTENDEES WANT Talk Show, News Program, Awards Show, Man on the Street Interviews Thursday, 2 August 2012
  • 24. WHAT ORGANIZERS PROVIDE Lecture Presentation Format Thursday, 2 August 2012
  • 25. WHAT ATTENDEES WANT FROM ENGAGEMENT source: copyblogger.com Thursday, 2 August 2012
  • 26. WHAT ORGANIZERS PROVIDE FROM ENGAGEMENT 1. ONLINE CHATS 2. ONLINE Q&A 3. REBROADCAST 4. POLLS 5. EXCLUSIVE VIRTUAL CONTENT 6. VIRTUAL BREAKOUTS 7. VIRTUAL EMCEE 8. COMPELLING CONTENT Thursday, 2 August 2012
  • 27. WILL HYBRID CANNIBALIZE F2F? Cannibalization was a Top Concern for Many Meeting Planners 50% of planners said cannibalization was a top concern in their organization. Thursday, 2 August 2012
  • 28. HOW IS ATTENDANCE? Free Hybrid // Fee Based Hybrid // Future Attendance 67% of respondents said attendance did not change with a hybrid event. Thursday, 2 August 2012
  • 29. HOW IS ATTENDANCE? Free Hybrid // Fee Based Hybrid // Future Attendance 23% of respondents said attendance increased in the future. Thursday, 2 August 2012
  • 30. WHY DO YOU ATTEND VIRTUALLY? Why we are staying home - instead of traveling 1. Travel Budget 55% 2. Can’t be out of office 50% 3. Cost of event 45% 4. Not enough lead time to plan to attend 25% 5. I chose to watch the recording later 20% 6. I prefer to attend virtually 15% 7. I learned about the event while it happened 15% Thursday, 2 August 2012
  • 31. “Lots of e-learning projects fail because the people who develop them don’t contact the learner.” - Gillian Broadhead, Director, Learning Light Limited Thursday, 2 August 2012
  • 32. BOTTOM LINE Meeting Planners Are From Mars // Attendees Are From Venus 1. Formats 2. Engagement 3. Attendees Will Not Leave You Thursday, 2 August 2012
  • 33. Ruud Janssen Managing Director TNOC // New Media Basel, Switzerland Thursday, 2 August 2012
  • 34. WHAT ARE SOME EXAMPLES OF GREAT HYBRID EVENTS? Thursday, 2 August 2012
  • 39. WHAT ARE THE BUILDING BLOCKS FOR HYBRID EVENTS? Thursday, 2 August 2012
  • 40. HYBRID EVENT FORMATS Main Event with Remote Attendees Thursday, 2 August 2012
  • 41. HYBRID EVENT FORMATS Main Event with Remote Pods Thursday, 2 August 2012
  • 42. HYBRID EVENT FORMATS Main Event with Pods + Remote Attendees Thursday, 2 August 2012
  • 43. HYBRID EVENT FORMATS Studio with Pods & Remote Attendees Thursday, 2 August 2012
  • 44. HOW DO YOU PUT THE BUILDING BLOCKS TOGETHER? Thursday, 2 August 2012
  • 45. HYBRID EVENT PROCESS Strategy // Pre-Production // Onsite // Post Production Thursday, 2 August 2012
  • 46. HYBRID ART PROJECT Building with Pipe Cleaners http://www.flickr.com/photos/fornal/363665579/sizes/o/in/photostream/ Thursday, 2 August 2012
  • 47. HYBRID ART PROJECT Building with Pipe Cleaners Thursday, 2 August 2012
  • 48. HYBRID ART PROJECT Building with Pipe Cleaners REMEMBER TO TAKE PHOTOS SUBMIT THEM TO #MPIHYBRID Thursday, 2 August 2012
  • 49. HYBRID ART PROJECT Building with PipeCleaners LESSONS LEARNED Thursday, 2 August 2012
  • 50. One of the things that we learned very early on is that in order for it to be very engaging we need to get away from people thinking of it like a business meeting.” Richard Davies, eBay Europe Thursday, 2 August 2012
  • 51. “There are too many vendors right now and too many price points. The research to find a vendor takes too long and some of these companies can't justify why they are charging such high prices when compared to their competitors.” Kimberly Patterson, President Destination Elements, LLC Thursday, 2 August 2012
  • 52. Budget Breakdown 1% Decor 2% Internet Services 6% Content Development 8% Consulting 10% Virtual Platform 31% Streaming Services 42% Video Production Thursday, 2 August 2012
  • 53. What is so exciting about hybrid meetings, is you don’t need big sets, and you don’t need a lot of production. It’s more nimble. Beth Beutell, Event Manager, Capella University Thursday, 2 August 2012
  • 55. Erica St. Angel VP of Marketing Sonic Foundry // Mediasite Madison, Wisconsin Thursday, 2 August 2012
  • 56. FROM STAGE TO LITTLE SCREEN HYBRID TECHNOLOGY ELEMENTS Thursday, 2 August 2012
  • 57. I am more likely to hire vendors who have worked in my industry and know my industry...even if I had to pay little more. - VP of Meetings, FINANCIAL SERVICES INDUSTRY Thursday, 2 August 2012
  • 58. “when we implement platforms into marketing practices we have to know what their strengths and weaknesses are, what they’re good at, what they’re not good at.” - Solution Manager, Fortune 500 Technology Company Thursday, 2 August 2012
  • 59. “It is all in the pre-production. It is all in the planning. It is being able to properly envision what the outcome should be.” - Bill Finlay, Technical Director, ICON PRESENTATIONS http://www.flickr.com/photos/sunriserjay/4238127834/lightbox/ Thursday, 2 August 2012
  • 60. The presentation styles require certain specific skills in terms of talking to the camera and being comfortable around a camera. Richard Davies, eBay Europe Thursday, 2 August 2012
  • 61. “have a rehearsal.” - Various Thursday, 2 August 2012
  • 64. Steph Pfeilsticker Virtual Strategy Manager Thrivent Financial Minneapolis, Minnesota Thursday, 2 August 2012
  • 65. VIRTUAL STUDIO IN GENERAL SESSION Connection for Remote Attendees Thursday, 2 August 2012
  • 66. EXCLUSIVE INTERVIEWS Speakers, Senior Leaders and Content Providers Thursday, 2 August 2012
  • 67. MAKE IT PERSONAL Workbook for Hybrid Attendees Thursday, 2 August 2012
  • 68. BUILD A COMMUNITY Chat Session Moderators Made Conversation Lively Thursday, 2 August 2012
  • 69. OUTCOMES Hybrid Meetings Delivered Results for Thrivent Financial Thursday, 2 August 2012
  • 70. Teams and People Thursday, 2 August 2012
  • 71. TEAMS AND PEOPLE Which roles do you consider to be of most importance for a Hybrid Event Team? Production Director Creative Director Technical Director Digital Strategist Consultant Virtual Emcee Meeting Planner Marketing Manager Educator Important Unsure Not Important Thursday, 2 August 2012
  • 73. “What makes a hybrid event a success is mainly the right strategic approach.” - Senior Manager from a German events agency Thursday, 2 August 2012
  • 74. “...understand that to effectively implement a hybrid event that both the local live and the broadcast portions need to be produced in different ways.” - Joe Frascella, Technical Director, Swank Audio Visuals Thursday, 2 August 2012
  • 75. “I believe there is an entirely different skillset that planners need to add to their toolbox. Everything from understanding the technology, to user experience to proper speaker techniques for virtual education.” - Kyle Hillman, Meeting Planner, NASW IL PAC Thursday, 2 August 2012
  • 76. In addition to current skill set of meeting professionals, we need to have a good understanding of engagement, creativity, gaming, social networking and project management. Janet Cooper, Director of Convention Services Radiological Society of North America Thursday, 2 August 2012
  • 78. BIG FINISH Thursday, 2 August 2012
  • 79. WHAT ARE THREE THINGS THAT YOU LEARNED TODAY? #mpihybrid Thursday, 2 August 2012
  • 80. THANK YOU & BIG ROUND OF APPLAUSE Thursday, 2 August 2012
  • 81. GET THE HYBRID MEETINGS REPORT Scan this Code OR Go here: http://eepurl.com/nE2ZH Thursday, 2 August 2012
  • 82. Meeting Pros Are from Mars, Attendees Are from Venus: Techniques for Creating a Remarkable Hybrid Event Presented by Samuel J Smith Thursday, 2 August 2012