Adam tal analaytics lpo

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Adam tal analaytics lpo

  1. 1. How to Make Sure Your Landing Pages Don't SUCK. Adamtal.com/SMX
  2. 2. Don't start with your designer. .
  3. 3. Don't let your programmers interfere either. .
  4. 4. Start with your copywriter. .
  5. 5. Start with your copywriter. (unless that person is also your designer...)
  6. 6. Don't have one? Well, Get one.
  7. 7. Still don't have one? Stick around, I'll show you how to cheat.
  8. 8. Start with a headline. The cheater's guide to writing LP copy that sells like crazy.
  9. 9. Start with a headline. The cheater's guide to writing LP copy that sells like crazy. This is the element that is most likely to determine the success of your LP.
  10. 10. Ignore your designer (again). (I'm sure he or she has something to say). The cheater's guide to writing LP copy that sells like crazy.
  11. 11. Listen to your copywriter. Once you're done... The cheater's guide to writing LP copy that sells like crazy.
  12. 12. Listen to your copywriter. Once you're done... Ignore your designer some more. The cheater's guide to writing LP copy that sells like crazy.
  13. 13. Listen to your users. Use tools like Crazy Egg, Kiss Insights & Total Feedback The cheater's guide to writing LP copy that sells like crazy.
  14. 14. Now is the time to ask your designer's opinion. The cheater's guide to writing LP copy that sells like crazy.
  15. 15. Now is the time to ask your designer's opinion. And ignore it completely while optimizing according to feedback. The cheater's guide to writing LP copy that sells like crazy.
  16. 16. Can you become a copywriter overnight? The cheater's guide to writing LP copy that sells like crazy.
  17. 17. The best copywriters have a secret weapon. And you can use it as well. The cheater's guide to writing LP copy that sells like crazy.
  18. 18. It's called a Swipe File. And I use it more than Photoshop, HTML, or any other tool when I 'design' LP's. The cheater's guide to writing LP copy that sells like crazy.
  19. 19. Here's how it works: "They Laughed When I Sat Down At the Piano But When I Started to Play! ~" Written by John Caples Top 100 ad campaigns The cheater's guide to writing LP copy that sells like crazy.
  20. 20. Here's how it works: "They Laughed When I _____ But When I ________! ~" Written by John Caples Top 100 ad campaigns The cheater's guide to writing LP copy that sells like crazy.
  21. 21. Here's how it works: "They Laughed When I Said I could learn SEO in 3 days But When I ranked #1..." Written by Adam Tal in 3 seconds The cheater's guide to writing LP copy that sells like crazy.
  22. 22. Get my swipe file (+ my list of 8 must have LPO tools) Adamtal.com/SMX

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