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Losing Control of the Presses

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My slides from a talk I gave to the Zürich Netzzunft group in February 2010. ...

My slides from a talk I gave to the Zürich Netzzunft group in February 2010.

I discussed how publishers are waiting for the tech industry to not only give them a new device but also a new business model, how Apple are pushing realism metaphors in the iPad User Interface Guidelines, and if this all means that publishers are sacrificing the emotional connection with readers because of this.

The slides are rather minimal, but there should be a video of the presentation soon, which may mean they make more sense.

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Losing Control of the Presses Losing Control of the Presses Presentation Transcript

  • Russl Quinn Losing Control of the Presses a
  • ME
  • Copenhagen Bristol Zürich
  • M SWEENEY’S C
  • LOSING CONTROL OF THE PRESSES
  • Panic.
  • Device. Business Model.
  • The handover.
  • CASE: iPad
  • “The more true to life your application looks and behaves, the easier it is for people to understand how it works and the more they enjoy using it”
  • “Increase the perceived value of your application”
  • “Replicate the look of high- quality or precious materials”
  • “Take the time to make sure the material looks realistic and valuable”
  • “For example, on iPhone, Contacts is a streamlined list, but on iPad, Contacts is an address book with a beautifully tangible look and feel.”
  • Infographic by LukeW Ideation + Design http://www.lukew.com/ff/entry.asp?996
  • Infographic by LukeW Ideation + Design http://www.lukew.com/ff/entry.asp?996
  • The page curl.
  • Form fits function. Right?
  • The abstract.
  • Didn’t we try this?
  • Reinvent?
  • [VIDEO] Mag+ video was shown: http://vimeo.com/8217311
  • “One of the things our grandchildren will find quaintest about us is that we distinguish the digital from the real.” William Gibson
  • DEBATE
  • russellquinn.com @russellquinn