Your SlideShare is downloading. ×
Russell markusportfolio notfinished
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×

Saving this for later?

Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime - even offline.

Text the download link to your phone

Standard text messaging rates apply

Russell markusportfolio notfinished

148
views

Published on

Published in: Business, Travel

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
148
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. RussellMarkus project experience highlights
  • 2. PROJECTEXPEREINC E CROOKED MONKEY: PHOTOSHOOT @ THE WAREHOUSE SEPTEMBER 13 2009 Washington D.C. pages 3 - 6 MIKE POSNER MIDWEST TOUR JANUARY 28 – FEBRUARY 6 2010 Midwest Region pages 7 - 10 WRITING SAMPLE / PRESS RELEASE APRIL 12 2010 2RussellMarkus HIGHLIGHTS
  • 3. PROJECTEXPEREINC E CROOKED MONKEY: PHOTOSHOOT @ THE WAREHOUSE SUNDAY, SEPTEMBER 13 2009 OBJECTIVE: Re-launch Crooked Monkey’s new 2009 graphic line of t-shirts exclusively to Washington DC EVENT CONCEPT AND STRATEGY: Create a branded and private warehouse event for a limit of 100 influencers and tastemakers in DC. Each guest in attendance would be hand selected based on their community clout. Guests received invitation for event in the form of a limited edition t-shirt. Location of the event remained secret until 9 hours before the start of party. Guests then received email/text confirmation with an address and picture of warehouse exterior. RESPONSIBILITIES: Strategic Planning Branding Concept Social Media outreach Event/Project Management 3 HIGHLIGHTS RussellMarkus
  • 4. PROJECTEXPEREINC E CROOKED MONKEY: PHOTOSHOOT @ THE WAREHOUSE EXPERIENCE INCLUDED: Live local DJ Visual lighting display Interactive photo booth Fully branded drink specials Live spray paint artist Speakeasy entrance Step and Repeat SPONSORS INCLUDED: Red Bull Magic Hat Beer Josh Cogan Photography Mie N Yu Restaurant Empire Vodka 4 HIGHLIGHTS RussellMarkus
  • 5. PROJECTEXPEREINC E CROOKED MONKEY: PHOTOSHOOT @ THE WAREHOUSE EVENT PICTURES: 5 HIGHLIGHTS RussellMarkus Additional pictures can be found @ http://on.fb.me/CMWAREHOUS E DC WUSA Channel 9 Recap http://bit.ly/CMVIDEO
  • 6. PROJECTEXPEREINC E CROOKED MONKEY: PHOTOSHOOT @ THE WAREHOUSE PRESS “They made us part of telling their story. They got us to talk about their brand before, during, and after the event … ” – Dr. Mark Drapeau “Lets start with how I even found out about the event, a secretive email from someone I didn’t know telling me that my friend recommended me as a guest for the event … Crooked Monkey kept busy, elite attendees who get invited to tons of events mentally engaged with their event for weeks. – Dr. Mark Drapeau, click for link “While the rest of Washington watched football at local bars or slept in their cozy beds, about 100 fashionistas, magazine writers, bloggers and fans of Crooked Monkey t-shirts partied hard at a warehouse nestled in an undisclosed location in Chinatown last night…” - The Glamazon Diaries, click for link “I was thrilled … As I pushed open the large warehouse door, I felt like I had stepped into a scene from Sex and the City. It opened into a dark room lit with neon lights, a few more steps and I was inside: white walls, a DJ, and DC’s best dressed…” – Amanda Nachman, Editor in Chief, Collegemagazine.com, click for link “Russell is a creative "ideas man" with an ability to manage and execute the concepts beyond expectations … This is just one buzz-worthy concept in Russell Markus' burgeoning career.” - Micha Weinblatt, Founder & CEO of Crooked Monkey 6 HIGHLIGHTS RussellMarkus