Product Camp Chicago - Sketching Your Way to Better Product Design

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Product Camp Chicago - Sketching Your Way to Better Product Design

  1. 1. Sketching Your Way To Better Product Design Russ Unger | @russu | userglue.com
  2. 2. Russ Unger | @russu | userglue.comWhat Is Sketching?
  3. 3. What Is Sketching? Russ Unger | @russu | userglue.com I do a bale of sketches, one eye, a piece of hair. A pound of observation, then an ounce of painting. -Gardner Cox
  4. 4. Russ Unger | @russu | userglue.comWhy Sketch?
  5. 5. Why Sketch? Russ Unger | @russu | userglue.com • Leveraging the Visual • Communicating Ideas • Record What We See & Hear • Work Through Some Thinking • Reflect What We’re Hearing • Documentation Source: UIE Brain Sparks Blog: http://www.uie.com/articles/why_sketching/
  6. 6. Why Sketch? Russ Unger | @russu | userglue.com We’ve got to stop talking about WHAT and START SKETCHING HOW. Source: UIE Brain Sparks Blog: http://www.uie.com/articles/why_sketching/
  7. 7. Russ Unger | @russu | userglue.comWays I Sketch
  8. 8. Ways I Sketch Russ Unger | @russu | userglue.com Wireframes & Ideation
  9. 9. Ways I Sketch Russ Unger | @russu | userglue.com Presentations
  10. 10. Ways I Sketch Russ Unger | @russu | userglue.com Design Studios (Clients & Users)
  11. 11. Russ Unger | @russu | userglue.comLet’s Try It.
  12. 12. Email For Grandma Russ Unger | @russu | userglue.com Requirements • Grandma probably doesn’t want or need filters, labels, folder, etc. • Grandma wants to be able to read emails from her grandchildren, reply to them, and send them new ones. • Grandma might want to save/store photos she receives from her grandchildren. • You are designing this for Grandma only!
  13. 13. Russ Unger | @russu | userglue.comNow What?
  14. 14. Now What? Russ Unger | @russu | userglue.com Source: Class Videos @ UX Lisbon 2011 | Team Os Macacos
  15. 15. Now What? Russ Unger | @russu | userglue.com Source: Class Videos @ UX London 2011
  16. 16. Russ Unger | @russu | userglue.comSo What?
  17. 17. So What? Russ Unger | @russu | userglue.com Sketching (Design) Studio • Quantity over quality (6-8-5 by TZW) • Pitching and critiquing / Validate against requirements • Group/Team collaboration Extending Sketching: Design Testing • Can get results with a limited set of users • Doesn’t (always) need to be done in a lab • People like candy and LOVE to be listened to
  18. 18. Thank You!Russ Unger | @russu | userglue.com

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