Twitter for Business

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Twitter for Business

  1. 1. Get this Presentation http:// pegi.la/twitterforbusiness
  2. 2. For Business
  3. 3. <ul><li>What is Twitter? </li></ul><ul><li>Business twitter strategy </li></ul><ul><li>DO’s and DONT’s </li></ul><ul><li>Twitter business tools </li></ul>What are we talking about?
  4. 4. WHAT IS TWITTER? <ul><li>Shortest form of communication with the entire world. </li></ul>140 Characters “ What is Happening?” Growing by 400% Over 20 billion Tweets
  5. 5. BUSINESS TWITTER STRATEGY
  6. 6. FOLLOW > <ul><li>Industry related people and leaders </li></ul><ul><li>People who talks about similar products </li></ul><ul><li>Influential personalities </li></ul><ul><li>News and media </li></ul>
  7. 7. CREATE > <ul><li>Industry related content with personality </li></ul><ul><li>Company news and media </li></ul><ul><li>Events and happenings </li></ul><ul><li>Promotions and Sales </li></ul>
  8. 8. CREATE >
  9. 9. ENGAGE > <ul><li>Meaningful and enthusiastic responses </li></ul><ul><li>Listen and reply </li></ul><ul><li>Help out and support </li></ul><ul><li>Become an industry leader </li></ul><ul><li>Support industry related causes </li></ul><ul><li>Build long lasting real relationship </li></ul>
  10. 10. ENGAGE >
  11. 11. TWITTER DO’S AND DON’TS What and what Not!
  12. 12. DO’s <ul><li>Be transparent </li></ul><ul><li>Respect </li></ul><ul><li>Think before you direct message </li></ul><ul><li>Be fun and spontaneous </li></ul><ul><li>Value to your followers </li></ul><ul><li>Spread the word http://twitter.com/USERNAME </li></ul>
  13. 13. DON’Ts <ul><li>DON’T push ads or brand messaging </li></ul><ul><li>DON’T babble </li></ul><ul><li>DON’T be boring! </li></ul><ul><li>DON’T panic </li></ul><ul><li>DON’T Tweet anything private </li></ul>
  14. 14. TWITTER TOOLS The Jack of most trades
  15. 15. Twitter Tools for Business <ul><li>TweetDeck (Track, monitor and converse) </li></ul><ul><li>HootSuite (Track, monitor, engage and incorporate multiple users) </li></ul><ul><li>CoTweet (Track, monitor, incorporate multiple users) </li></ul>
  16. 16. THANK YOU EVERYONE Twitter.com/ ruhanirabin Ruhani.Rabin @ MOL.com

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