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Social Media for Development, Part 4
Social Media for Development, Part 4
Social Media for Development, Part 4
Social Media for Development, Part 4
Social Media for Development, Part 4
Social Media for Development, Part 4
Social Media for Development, Part 4
Social Media for Development, Part 4
Social Media for Development, Part 4
Social Media for Development, Part 4
Social Media for Development, Part 4
Social Media for Development, Part 4
Social Media for Development, Part 4
Social Media for Development, Part 4
Social Media for Development, Part 4
Social Media for Development, Part 4
Social Media for Development, Part 4
Social Media for Development, Part 4
Social Media for Development, Part 4
Social Media for Development, Part 4
Social Media for Development, Part 4
Social Media for Development, Part 4
Social Media for Development, Part 4
Social Media for Development, Part 4
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Social Media for Development, Part 4

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My implementation of the Social Media for Development course developed by Emmanuel Lallana, PhD for the UN AP-CICT.

My implementation of the Social Media for Development course developed by Emmanuel Lallana, PhD for the UN AP-CICT.

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  • 1. Social Media for Development Day 2:August 8, 2013 National Computer Institute Ruben Canlas Jr Based on materials originally developed by Emmanuel Lallana, PhD for UN AP-CICT 1Wednesday, August 14, 13
  • 2. 4. Social Media as a Development Tool 2Wednesday, August 14, 13
  • 3. Objectives After the 2-day workshop, participants will be able to: 1. Explain what social media are and how they evolved. 2. Discuss various existing and potential issues and applications of social media for promoting development 3. Demonstrate the actual use of social media using various tools to run and monitor campaigns. 4. Outline the principles for an effective agency policy and strategy towards the use of social media. 3Wednesday, August 14, 13
  • 4. Day 1:Agenda • Introduction to Social Media • Social Media are Transforming Society • Social Media as a Development Tool • Group Homework 4Wednesday, August 14, 13
  • 5. Day 2:Agenda • Presentations of Group Work • Governance by Social Media • Public Communications through Social Media 5Wednesday, August 14, 13
  • 6. Group Work Presentations • Report on how a government agency (preferably your agency) uses social media. • Identify 3 key strengths • Identify 3 key limitations or potential uses • 3 Slides only • Restrictions and Options • MMDA not included (too popular) • Agencies in other countries are allowed Reporting (10 min per group) 6Wednesday, August 14, 13
  • 7. Individual Work • Do any 3 of the following: • Facebook: Create an advertisement (go through the steps but don’t pay). • Twitter: find tips on how to improve your effectiveness on Twitter. If you don’t have an account yet, open one. • Read about Hootsuite. Sign up and try it out. Demonstrate what it could do. What insights did you have? 7Wednesday, August 14, 13
  • 8. FB Ads and Hootsuite demo 8Wednesday, August 14, 13
  • 9. 4. Governance by Social Media 9Wednesday, August 14, 13
  • 10. Citizen participation used to be limited only to voting every 4 years Image: www.mundoelectoral.com 10Wednesday, August 14, 13
  • 11. Used to be only for technocrats Used to be only for law- and policy-makers 11Wednesday, August 14, 13
  • 12. 12Wednesday, August 14, 13
  • 13. 13Wednesday, August 14, 13
  • 14. Unfortunately, the wiki was shut down after the act was passed. It would’ve been nicer of them to simply lock the wiki, [and] leave it in situ... http://laurelpapworth.com/nz-policegovernmentthe-case-of/ 14Wednesday, August 14, 13
  • 15. "Wikipedia for spies" -- Time Magazine 15Wednesday, August 14, 13
  • 16. Image Source: Wikipedia 16Wednesday, August 14, 13
  • 17. 17Wednesday, August 14, 13
  • 18. 18Wednesday, August 14, 13
  • 19. Diplopedia cost much less than other government platforms for KM. It used Wikimedia, the free wiki engine that powers Wikipedia. Knowledge is iterative 19Wednesday, August 14, 13
  • 20. March 5, 2013 # of Tweets: 182,650 # of Followers: 1,234,543 August 7, 2013 # of Tweets: 218, 201 # of Followers: 1,456,832 20Wednesday, August 14, 13
  • 21. 21Wednesday, August 14, 13
  • 22. OPAPP uses Facebook and Twitter to spread information about the peace process. 22Wednesday, August 14, 13
  • 23. @opapp_peace 23Wednesday, August 14, 13
  • 24. • slideshare.net/rubencanlas • Email: rcanlas@alumni.cmu.edu • Twitter: @cryptonomikon 24Wednesday, August 14, 13

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