Less Talk, More Action: How to get more stuff done (SheerB2B 2013)

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Darryl Adie of Ampersand Commerce talks to SheerB2B about how retailers can be more innovative by not just following their ecommerce platform's roadmap, integrating vertically, and partnering with a great team of technologists.

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Less Talk, More Action: How to get more stuff done (SheerB2B 2013)

  1. 1. HelloSheerLuxe.
  2. 2. ampersand.ampersandcommerce.com@AmpersandHQ
  3. 3. Darryl Adie.darryl.adie@ampersandcommerce.com@DarrylAdie
  4. 4. We help enterprise customersdevelop and improve theirecommerce operations usingopen source software.
  5. 5. We help enterprise customersdevelop and improve theirecommerce operations usingopen source software.
  6. 6. Ecommerce as a commodity.
  7. 7. All innovation in technologyis (eventually) copied.
  8. 8. Therefore agility andinnovation must be cultural.
  9. 9. Platforms build their coreproduct roadmaps aroundutilitarian principles.
  10. 10. High growth retailers drivetheir own innovation nottheir platform’s roadmap.
  11. 11. The fastest growingretailers invest >33% of theirIT budgets in innovation.Source: Eccomplished, April 2013
  12. 12. Source: Eccomplished, April 2013
  13. 13. Keeping up or innovating.
  14. 14. Vertically integratedecommerce players arewinning.
  15. 15. More innovation.Unique product.Fewer diseconomies of scale.
  16. 16. Funded Examples.Nasty GalWarby ParkerIndochinoStella DotChloe & IsobelFrank & OakJulepBeachmintShoedazzleModclothEverlaneBonobos>$1bnSource: TechCrunch, September 29th 2012
  17. 17. Traditional retailers areintegrating vertically, too.
  18. 18. Own brand launch.
  19. 19. What does innovation meanfor your technology partners.
  20. 20. More integration.More touch points.More change.
  21. 21. Platforms must simplyintegrate with all necessarysystems for innovation.
  22. 22. A brief case study oninnovation.
  23. 23. £9m
  24. 24. How Why we (have to) getmore done.
  25. 25. Technology partners have tofacilitate retailer innovations.
  26. 26. The most innovative retailersare masters of their owndestiny.
  27. 27. To work in partnership ornot to work in partnership,that is the retailer’s question.
  28. 28. ThankYouTweet us @AmpersandHQLearn more ampersandcommerce.com

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