Online Intellectual Property in
the Age of MOOCs
Rosemary Talab,
Professor, K-State
talab@ksu.edu
Slideshare
Disclaimer
Opinions are my own
Audience participation requested
Audience survey
Overview
MOOC Landscape
Ownership Issues
Intellectual Property
Copyright Basics
Bills/Lawsuits
Faculty Guidelines
Overview
MOOC Landscape
Ownership Issues
Intellectual Property
Copyright Basics
Bills/Lawsuits
Faculty Guidelines
MOOC Landscape
3.17 million students
196 countries (Outsell, 2013)
edX self-sustaining
Coursera & Udacity commercial
...
MOOC Landscape
Bill Gates (2013):
“Decoupling” of degree from knowledge
acquisition
Use of alternate evidence (badges,
...
MOOC Landscape
 EU Mooc Production Fellowship (2013)
 Uses iversity
 Fellows - 25,000 Euros and assistance
 Fellows re...
MOOC Landscape
Online courses time-consuming
Merit, tenure/promotion variable
Online use more university resources
Mul...
Ownership Issues
Growth of course “production values”
Result is increased use of institutional
resources
Shutterstock -...
MOOC Landscape
Decreased tenured faculty
Increased adjunct faculty
Increased costs/tuition
Decreased federal/state sup...
Overview
MOOC Landscape
Ownership Issues
Intellectual Property
Copyright Basics
Bills/Lawsuits
Course Guidelines
Ownership Issues
Who owns a course?
Who decides?
Who gets what in MOOC licensing?
Is there a MOOC IP model?
Do old IP...
Ownership Issues
University owns/wants to own online IP
Instructional design
Technical/infrastructure investment
Perso...
Ownership Issues
Overview
MOOC Landscape
Ownership Issues
Intellectual Property
Copyright Basics
Bills/Lawsuits
Course Guidelines
Intellectual Property
Michigan/Coursera contract
Revenue bulk to host/provider
Substantial university investment
 “Mult...
Overview
MOOC Landscape
Ownership Issues
Intellectual Property
Copyright Basics
Bills/Lawsuits
Course Guidelines
Copyright Basics
Make a copy
Make a derivative work
Distribute copies
Perform work in public on website
(videos)
Disp...
Copyright Basics
Faculty Own:
Negotiated IP (“life of course”, alterations,
etc.)
Syllabus – copyright
Original materi...
Copyright Basics
Faculty must know:
Federal law, state, institutional policies
Contract law supersedes copyright law
De...
Contract Law
K-State – “written statement…from…
unit leader concerning level of use of …
support/facilities…”
Extra comp...
Substantial Use
K-State – “creator received staff, salary
or material support beyond that normally
provided to the creato...
Substantial Use
“Substantial resources”:
Used for many distance courses
 Institution as owner
Also depends on:
Platfo...
Work for Hire
K-State owns:
Rights associated with works produced
as ‘works made for hire’ or
Works that make "substanti...
Overview
MOOC Landscape
Ownership Issues
Intellectual Property
Copyright Basics
Bills/Lawsuits
Course Guidelines
Bill/Lawsuits
 California SB 520:
Grants for high demand courses to be
offered online
 Arizona State professors’ lawsui...
Overview
MOOC Landscape
Ownership Issues
Intellectual Property
Copyright Basics
Bills/Lawsuits
Faculty Guidelines
Faculty Guidelines
Know Applicable IP policies
State Board of Regents or other
Institution
Pertinent sections (work fo...
Faculty Guidelines
Creative Commons approach
Faculty committees
Purdue MOOC RFP Committee
Online Course Committees
IP...
Faculty Guidelines
Rutgers Advisory Council
Credit bearing guidelines
Non-credit bearing guidelines
MOOC offered throu...
Summation
Carly Nelson (former AAUP President)
"If we lose the battle over intellectual property,
it's over”
"Being a pr...
Summation
Do faculty want compensation based on
intellectual property rights or collective
bargaining?
Will tenured facu...
Fini
Fair Use Resources
Visual Resources Association:
http://www.arl.org/pp/ppcopyright/codefairuse/index.shtml
Visual Resourc...
References
 Purdue MOOC proposal
https://www.distance.purdue.edu/
 Rutgers Statement on MOOCs
 http://senate.rutgers.ed...
References
 BerkeleyX (3-year MOOC development)
 https://www.edx.org/school/uc%20berkeleyx/allcourses
 MITx
http://web....
References
 Bart, M. (2010). Intellectual Property, Copyright, and
Harassment: Navigating the Murky Legal Waters of
Onlin...
References
 Rivard, R. (2013). Who owns a MOOC?
http://www.insidehighered.com/news/2013/03/19/u-c
 E-Literate. (2013). C...
References
 Porter, J. (2013). MOOCs, outsourcing and
restrictive ip licensing
 http://aims.muohio.edu/2013/02/26/moocs-...
References
 Voss, B. (2013). Massive Open Online Courses
(MOOCs): A Primer for University and College Board
Members. Asso...
References
 Talab, R. (2008). Using digital materials in
online courses: A cautionary tale of Georgia
State University. T...
References
 Talab, R. (2007). Faculty distance courseware
ownership and the “Wal-Mart” approach to
higher education. 5(51...
Upcoming SlideShare
Loading in …5
×

Talab c2c i_pand_moocs

118 views

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
118
On SlideShare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
1
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Talab c2c i_pand_moocs

  1. 1. Online Intellectual Property in the Age of MOOCs Rosemary Talab, Professor, K-State talab@ksu.edu Slideshare
  2. 2. Disclaimer Opinions are my own Audience participation requested Audience survey
  3. 3. Overview MOOC Landscape Ownership Issues Intellectual Property Copyright Basics Bills/Lawsuits Faculty Guidelines
  4. 4. Overview MOOC Landscape Ownership Issues Intellectual Property Copyright Basics Bills/Lawsuits Faculty Guidelines
  5. 5. MOOC Landscape 3.17 million students 196 countries (Outsell, 2013) edX self-sustaining Coursera & Udacity commercial Spinoffs – MITx, Berkeleyx, etc.
  6. 6. MOOC Landscape Bill Gates (2013): “Decoupling” of degree from knowledge acquisition Use of alternate evidence (badges, certificates, etc.) “Global phenomenon” http://tinyurl.com/musst8v
  7. 7. MOOC Landscape  EU Mooc Production Fellowship (2013)  Uses iversity  Fellows - 25,000 Euros and assistance  Fellows retain all rights to content https://moocfellowship.org/info  Coursera in Canada and Australia  Udacity has 606 communities worldwide
  8. 8. MOOC Landscape Online courses time-consuming Merit, tenure/promotion variable Online use more university resources Multi-national/multi-campus universities Territory?
  9. 9. Ownership Issues Growth of course “production values” Result is increased use of institutional resources Shutterstock - art and photographs online 27 million images Jon Oringer is billionaire  Forbes, June 2013 http://tinyurl.com/p9m7v7b
  10. 10. MOOC Landscape Decreased tenured faculty Increased adjunct faculty Increased costs/tuition Decreased federal/state support Rise of online for-profits (Capella, Walden, U of Phoenix, etc.)
  11. 11. Overview MOOC Landscape Ownership Issues Intellectual Property Copyright Basics Bills/Lawsuits Course Guidelines
  12. 12. Ownership Issues Who owns a course? Who decides? Who gets what in MOOC licensing? Is there a MOOC IP model? Do old IP models apply?
  13. 13. Ownership Issues University owns/wants to own online IP Instructional design Technical/infrastructure investment Personnel Faculty MOOC IP ownership varies Various MOOC license models
  14. 14. Ownership Issues
  15. 15. Overview MOOC Landscape Ownership Issues Intellectual Property Copyright Basics Bills/Lawsuits Course Guidelines
  16. 16. Intellectual Property Michigan/Coursera contract Revenue bulk to host/provider Substantial university investment  “Multi-media content”  “High-production-value”  Disabilities, badges, etc. (Chronicle, 2012, p. 2) Course IP - Instructor/University decision
  17. 17. Overview MOOC Landscape Ownership Issues Intellectual Property Copyright Basics Bills/Lawsuits Course Guidelines
  18. 18. Copyright Basics Make a copy Make a derivative work Distribute copies Perform work in public on website (videos) Display work (still image, each copyrighted) Section 101, Title 17 U.S.C.
  19. 19. Copyright Basics Faculty Own: Negotiated IP (“life of course”, alterations, etc.) Syllabus – copyright Original materials Derivative works Ideas Presentation
  20. 20. Copyright Basics Faculty must know: Federal law, state, institutional policies Contract law supersedes copyright law Definitions: Substantial use Work for hire Definitions vary by institution/state
  21. 21. Contract Law K-State – “written statement…from… unit leader concerning level of use of … support/facilities…” Extra compensation IP protection
  22. 22. Substantial Use K-State – “creator received staff, salary or material support beyond that normally provided to the creator” Instructor-initiated or otherwise Institution-provided support (technical/monetary/other)
  23. 23. Substantial Use “Substantial resources”: Used for many distance courses  Institution as owner Also depends on: Platform requirements Contract IP policy
  24. 24. Work for Hire K-State owns: Rights associated with works produced as ‘works made for hire’ or Works that make "substantial use of institutional resources”
  25. 25. Overview MOOC Landscape Ownership Issues Intellectual Property Copyright Basics Bills/Lawsuits Course Guidelines
  26. 26. Bill/Lawsuits  California SB 520: Grants for high demand courses to be offered online  Arizona State professors’ lawsuit Violated the ABOR Intellectual Property Policy Appropriated course Used former prof’s syllabus, assignments, name and image
  27. 27. Overview MOOC Landscape Ownership Issues Intellectual Property Copyright Basics Bills/Lawsuits Faculty Guidelines
  28. 28. Faculty Guidelines Know Applicable IP policies State Board of Regents or other Institution Pertinent sections (work for hire, etc.) Claim rights to original materials Claim rights to class lectures and course materials Negotiate a reasonable approach
  29. 29. Faculty Guidelines Creative Commons approach Faculty committees Purdue MOOC RFP Committee Online Course Committees IP discussions
  30. 30. Faculty Guidelines Rutgers Advisory Council Credit bearing guidelines Non-credit bearing guidelines MOOC offered through Rutgers approved through Rutgers curricular review regardless of format Time is now to voice concerns Finding a balance helps everyone
  31. 31. Summation Carly Nelson (former AAUP President) "If we lose the battle over intellectual property, it's over” "Being a professor will no longer be a professional career or a professional identity” Faculty will find themselves in "a service industry”  http://chronicle.com/article/article-content/139743/
  32. 32. Summation Do faculty want compensation based on intellectual property rights or collective bargaining? Will tenured faculty IP rights be reduced? Will institutions become courseware Walmarts? Will research universities will be separated?
  33. 33. Fini
  34. 34. Fair Use Resources Visual Resources Association: http://www.arl.org/pp/ppcopyright/codefairuse/index.shtml Visual Resources Association Statement on Images http://www.vraweb.org/organization/pdf/VRAFairUseGuidelines Fair Use Evaluator http://librarycopyright.net/resources/fairuse
  35. 35. References  Purdue MOOC proposal https://www.distance.purdue.edu/  Rutgers Statement on MOOCs  http://senate.rutgers.edu/ICAConMassiveOpenOnlin
  36. 36. References  BerkeleyX (3-year MOOC development)  https://www.edx.org/school/uc%20berkeleyx/allcourses  MITx http://web.mit.edu/newsoffice/2013/oeit-joins-office-of-digital-  UC Irvine prof replaced https://chronicle.com/blogs/wiredcampus/professor-leaves-a- /
  37. 37. References  Bart, M. (2010). Intellectual Property, Copyright, and Harassment: Navigating the Murky Legal Waters of Online Teaching. Faculty Focus. Retrieved from http://www.facultyfocus.com/articles/online-education/intellec  Chronicle of Higher Education. (2012). The U. of Michigan's Contract With Coursera. Retrieved from http://chronicle.com/article/Document-Examine-the-U-of/1330
  38. 38. References  Rivard, R. (2013). Who owns a MOOC? http://www.insidehighered.com/news/2013/03/19/u-c  E-Literate. (2013). California’s Online Education Bill SB 520 Passes Senate.  http://mfeldstein.com/californias-online-education-bi
  39. 39. References  Porter, J. (2013). MOOCs, outsourcing and restrictive ip licensing  http://aims.muohio.edu/2013/02/26/moocs- outsourcing-and-restrictive-ip-licensing/  Berkeley Resource Center for Online Education. UC Berkeley. Berkeleyx. http://online.berkeley.edu/moocs/berkeleyx
  40. 40. References  Voss, B. (2013). Massive Open Online Courses (MOOCs): A Primer for University and College Board Members. Association of Governing Boards of Universities and Colleges. http://agb.org/sites/agb.org/files/report_2013_MOOCs.pdf  Kolowich, S. (2013). Harvard professors call for greater oversight of MOOCs. Wired Campus. http://tinyurl.com/ojbgr7o  Schmidt, P. (2013). AAUP sees moocs as spawning new threats to professors' intellectual property. Chronicle of Higher Education. http://chronicle.com/article/article-content/139743/
  41. 41. References  Talab, R. (2008). Using digital materials in online courses: A cautionary tale of Georgia State University. TechTrends, 4(52), (in press).  Talab, R. (2007). Distance education, public domain, free and “fair use” resources: A webliography. TechTrends, 4(51), pp. 9+.  Talab, R. (2003). An initial look at the TEACH Act. TechTrends 2(47), pp. 2+.
  42. 42. References  Talab, R. (2007). Faculty distance courseware ownership and the “Wal-Mart” approach to higher education. 5(51), TechTrends, pp. 9+.  Talab, R., & Butler, R. (2007). Shared electronic spaces in the classroom: Copyright, privacy, and guidelines. TechTrends 1(51), pp. 12+.  Talab, R. (2003). An initial look at the TEACH Act. TechTrends 2(47), pp. 2+.

×