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    <title>Slideshows by User: martinwalsh</title>
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    <pubDate>Sat, 26 Sep 2009 12:54:40 GMT</pubDate>
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      <title>MLB Online - Mini Case Study</title>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/mlbonlinecasestudy-090926075453-phpapp01-thumbnail-2?1255786671" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> This is a brief overview of MLB.com including some key stats and facts, most recently related to mobile applications. I currently view MLB as the single leader at monetising sport through digital channels and I prepared this overview for some work with Australian Rugby Union and Cricket Australia.]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/mlbonlinecasestudy-090926075453-phpapp01-thumbnail-2?1255786671" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> This is a brief overview of MLB.com including some key stats and facts, most recently related to mobile applications. I currently view MLB as the single leader at monetising sport through digital channels and I prepared this overview for some work with Australian Rugby Union and Cricket Australia.]]>
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      <pubDate>Sat, 26 Sep 2009 12:54:40 GMT</pubDate>
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        <media:description type="plain">This is a brief overview of MLB.com including some key stats and facts, most recently related to mobile applications. I currently view MLB as the single leader at monetising sport through digital channels and I prepared this overview for some work with Australian Rugby Union and Cricket Australia.</media:description>
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      <title>Search Engine Marketing Digital Readiness Training V4</title>
      <link>http://www.slideshare.net/martinwalsh/search-engine-marketing-digital-readiness-training-v4</link>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/searchenginemarketingdigitalreadinesstrainingv4-090921203218-phpapp02-thumbnail-2?1253591485" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> This is a training presentation deck I developed for educating our internal marketers and external agencies on Search Engine Marketing (SEO and SEA etc).]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/searchenginemarketingdigitalreadinesstrainingv4-090921203218-phpapp02-thumbnail-2?1253591485" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> This is a training presentation deck I developed for educating our internal marketers and external agencies on Search Engine Marketing (SEO and SEA etc).]]>
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      <pubDate>Tue, 22 Sep 2009 01:32:15 GMT</pubDate>
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        <media:title>Search Engine Marketing Digital Readiness Training V4</media:title>
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        <media:description type="plain">This is a training presentation deck I developed for educating our internal marketers and external agencies on Search Engine Marketing (SEO and SEA etc).</media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/searchenginemarketingdigitalreadinesstrainingv4-090921203218-phpapp02-thumbnail-2?1253591485&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; This is a training presentation deck I developed for educating our internal marketers and external agencies on Search Engine Marketing (SEO and SEA etc).</media:text>
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      <title>Monologue to Dialogue Social Media And Digital Marketing MWalsh</title>
      <link>http://www.slideshare.net/martinwalsh/monologue-to-dialogue-social-media-and-digital-marketing-mwalsh-1759244</link>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/lampmonologue2dialoguesocialanddigitalmarketingmwalsh-090723094342-phpapp01-thumbnail-2?1251335703" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> This is the detailed Digital and Social Media Marketing PowerPoint deck I have shared with the LAMP @ AFTRS Social Media seminar attendees. It is a general summary of some of the strategic development I have done over the past 36-48 months across digital marketing, social influence marketing, digital PR, measurement and analytics etc. I have much more material (and of course knowledge) on each subject contained in this deck. This deck is meant to provide newcomers some insight and guidance into a global enterprise level digital marketing and social influence marketing approach. **Some slides are not converting properly so I have reverted to a .PDF file. If you want a copy of the PowerPoint version please contact me.]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/lampmonologue2dialoguesocialanddigitalmarketingmwalsh-090723094342-phpapp01-thumbnail-2?1251335703" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> This is the detailed Digital and Social Media Marketing PowerPoint deck I have shared with the LAMP @ AFTRS Social Media seminar attendees. It is a general summary of some of the strategic development I have done over the past 36-48 months across digital marketing, social influence marketing, digital PR, measurement and analytics etc. I have much more material (and of course knowledge) on each subject contained in this deck. This deck is meant to provide newcomers some insight and guidance into a global enterprise level digital marketing and social influence marketing approach. **Some slides are not converting properly so I have reverted to a .PDF file. If you want a copy of the PowerPoint version please contact me.]]>
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      <pubDate>Thu, 23 Jul 2009 14:43:25 GMT</pubDate>
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        <media:title>Monologue to Dialogue Social Media And Digital Marketing MWalsh</media:title>
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        <media:description type="plain">This is the detailed Digital and Social Media Marketing PowerPoint deck I have shared with the LAMP @ AFTRS Social Media seminar attendees. It is a general summary of some of the strategic development I have done over the past 36-48 months across digital marketing, social influence marketing, digital PR, measurement and analytics etc. I have much more material (and of course knowledge) on each subject contained in this deck. This deck is meant to provide newcomers some insight and guidance into a global enterprise level digital marketing and social influence marketing approach. **Some slides are not converting properly so I have reverted to a .PDF file. If you want a copy of the PowerPoint version please contact me.</media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/lampmonologue2dialoguesocialanddigitalmarketingmwalsh-090723094342-phpapp01-thumbnail-2?1251335703&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; This is the detailed Digital and Social Media Marketing PowerPoint deck I have shared with the LAMP @ AFTRS Social Media seminar attendees. It is a general summary of some of the strategic development I have done over the past 36-48 months across digital marketing, social influence marketing, digital PR, measurement and analytics etc. I have much more material (and of course knowledge) on each subject contained in this deck. This deck is meant to provide newcomers some insight and guidance into a global enterprise level digital marketing and social influence marketing approach. **Some slides are not converting properly so I have reverted to a .PDF file. If you want a copy of the PowerPoint version please contact me.</media:text>
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        <![CDATA[<div style="width:425px;text-align:left" id="__ss_1759244"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" href="http://www.slideshare.net/martinwalsh/monologue-to-dialogue-social-media-and-digital-marketing-mwalsh-1759244" title="Monologue to Dialogue Social Media And Digital Marketing MWalsh">Monologue to Dialogue Social Media And Digital Marketing MWalsh</a><object style="margin:0px" width="425" height="355"><param name="movie" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=lampmonologue2dialoguesocialanddigitalmarketingmwalsh-090723094342-phpapp01&stripped_title=monologue-to-dialogue-social-media-and-digital-marketing-mwalsh-1759244" /><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed src="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=lampmonologue2dialoguesocialanddigitalmarketingmwalsh-090723094342-phpapp01&stripped_title=monologue-to-dialogue-social-media-and-digital-marketing-mwalsh-1759244" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object><div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;">View more <a style="text-decoration:underline;" href="http://www.slideshare.net/">documents</a> from <a style="text-decoration:underline;" href="http://www.slideshare.net/martinwalsh">Martin Walsh</a>.</div></div>]]>
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      <title>Events 2.0 And Digital Marketing Presentation V3</title>
      <link>http://www.slideshare.net/martinwalsh/events-20-and-digital-marketing-presentation-v3</link>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/events2-0anddigitalmarketingpresentationv3-090720204536-phpapp01-thumbnail-2?1256015273" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Here is the companion PowerPoint deck to go with my draft discussion paper which I prepared to initiate change of how physical events are developed and executed in this era of digital marketing, social media marketing and Web 2.0.]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/events2-0anddigitalmarketingpresentationv3-090720204536-phpapp01-thumbnail-2?1256015273" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Here is the companion PowerPoint deck to go with my draft discussion paper which I prepared to initiate change of how physical events are developed and executed in this era of digital marketing, social media marketing and Web 2.0.]]>
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      <pubDate>Tue, 21 Jul 2009 01:45:29 GMT</pubDate>
      <guid>http://www.slideshare.net/martinwalsh/events-20-and-digital-marketing-presentation-v3</guid>
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        <media:title>Events 2.0 And Digital Marketing Presentation V3</media:title>
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        <media:description type="plain">Here is the companion PowerPoint deck to go with my draft discussion paper which I prepared to initiate change of how physical events are developed and executed in this era of digital marketing, social media marketing and Web 2.0.</media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/events2-0anddigitalmarketingpresentationv3-090720204536-phpapp01-thumbnail-2?1256015273&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; Here is the companion PowerPoint deck to go with my draft discussion paper which I prepared to initiate change of how physical events are developed and executed in this era of digital marketing, social media marketing and Web 2.0.</media:text>
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        <![CDATA[<div style="width:425px;text-align:left" id="__ss_1746210"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" href="http://www.slideshare.net/martinwalsh/events-20-and-digital-marketing-presentation-v3" title="Events 2.0 And Digital Marketing Presentation V3">Events 2.0 And Digital Marketing Presentation V3</a><object style="margin:0px" width="425" height="355"><param name="movie" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=events2-0anddigitalmarketingpresentationv3-090720204536-phpapp01&stripped_title=events-20-and-digital-marketing-presentation-v3" /><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed src="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=events2-0anddigitalmarketingpresentationv3-090720204536-phpapp01&stripped_title=events-20-and-digital-marketing-presentation-v3" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object><div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;">View more <a style="text-decoration:underline;" href="http://www.slideshare.net/">presentations</a> from <a style="text-decoration:underline;" href="http://www.slideshare.net/martinwalsh">Martin Walsh</a>.</div></div>]]>
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      <title>Digital Marketing And Events 2.0 Draft Ver6</title>
      <link>http://www.slideshare.net/martinwalsh/digital-marketing-and-events-20-draft-ver6</link>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/digitalmarketingandevents2-0draftver6-090720204421-phpapp02-thumbnail-2?1256015445" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Here is a draft discussion paper I prepared to initiate change of how physical events are developed and executed in this era of digital marketing, social media marketing and Web 2.0.]]>
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      <content:encoded>
        <![CDATA[<img src="http://cdn.slidesharecdn.com/digitalmarketingandevents2-0draftver6-090720204421-phpapp02-thumbnail-2?1256015445" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> Here is a draft discussion paper I prepared to initiate change of how physical events are developed and executed in this era of digital marketing, social media marketing and Web 2.0.]]>
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      <pubDate>Tue, 21 Jul 2009 01:44:09 GMT</pubDate>
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        <media:title>Digital Marketing And Events 2.0 Draft Ver6</media:title>
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        <media:description type="plain">Here is a draft discussion paper I prepared to initiate change of how physical events are developed and executed in this era of digital marketing, social media marketing and Web 2.0.</media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/digitalmarketingandevents2-0draftver6-090720204421-phpapp02-thumbnail-2?1256015445&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; Here is a draft discussion paper I prepared to initiate change of how physical events are developed and executed in this era of digital marketing, social media marketing and Web 2.0.</media:text>
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        <![CDATA[<div style="width:477px;text-align:left" id="__ss_1746208"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" href="http://www.slideshare.net/martinwalsh/digital-marketing-and-events-20-draft-ver6" title="Digital Marketing And Events 2.0 Draft Ver6">Digital Marketing And Events 2.0 Draft Ver6</a><object style="margin:0px" width="477" height="510"><param name="movie" value="http://static.slidesharecdn.com/swf/ssplayerd.swf?doc=digitalmarketingandevents2-0draftver6-090720204421-phpapp02&stripped_title=digital-marketing-and-events-20-draft-ver6" /><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed src="http://static.slidesharecdn.com/swf/ssplayerd.swf?doc=digitalmarketingandevents2-0draftver6-090720204421-phpapp02&stripped_title=digital-marketing-and-events-20-draft-ver6" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="477" height="510"></embed></object><div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;">View more <a style="text-decoration:underline;" href="http://www.slideshare.net/">documents</a> from <a style="text-decoration:underline;" href="http://www.slideshare.net/martinwalsh">Martin Walsh</a>.</div></div>]]>
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      <title>Social CRM Definition By Martin Walsh</title>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/socialcrmdefinitionbymartinwalsh-090705195009-phpapp02-thumbnail-2?1256015574" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> This is a draft document to try and explain the concept of Social CRM, it&rsquo;s benefits and how it fits into the overall marketing discipline.

This is still a work in process so please feel free to contact me with suggestions!]]>
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        <![CDATA[<img src="http://cdn.slidesharecdn.com/socialcrmdefinitionbymartinwalsh-090705195009-phpapp02-thumbnail-2?1256015574" alt ="" style="border:1px solid #C3E6D8;float:right;" /><br> This is a draft document to try and explain the concept of Social CRM, it&rsquo;s benefits and how it fits into the overall marketing discipline.

This is still a work in process so please feel free to contact me with suggestions!]]>
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      <pubDate>Mon, 06 Jul 2009 00:50:04 GMT</pubDate>
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        <media:title>Social CRM Definition By Martin Walsh</media:title>
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        <media:description type="plain">This is a draft document to try and explain the concept of Social CRM, it&amp;rsquo;s benefits and how it fits into the overall marketing discipline.

This is still a work in process so please feel free to contact me with suggestions!</media:description>
        <media:text type="html">&lt;img src=&quot;http://cdn.slidesharecdn.com/socialcrmdefinitionbymartinwalsh-090705195009-phpapp02-thumbnail-2?1256015574&quot; alt =&quot;&quot; style=&quot;border:1px solid #C3E6D8;float:right;&quot; /&gt;&lt;br&gt; This is a draft document to try and explain the concept of Social CRM, it&amp;rsquo;s benefits and how it fits into the overall marketing discipline.

This is still a work in process so please feel free to contact me with suggestions!</media:text>
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