Slideshows by User: leslieann44

Slideshows by User: leslieann44 http://www.slideshare.net/ http://www.slideshare.net/images/logo.gif Slideshows by User: leslieann44 http://www.slideshare.net/ Thu, 05 Nov 2009 19:01:30 GMT SlideShare feed for Slideshows by User: leslieann44 How to Engage Bloggers http://www.slideshare.net/leslieann44/how-to-engage-bloggers-2431871
This is a series of blogger engagement case studies -- and learnings -- that I shared with the attendees of DMAW’s Social Media Day. I focused on Twitter placements, creating good assets like the C-SPAN Convention & Debate Hubs, Save the Children’s "Mission: Pneumonia" and Tropicana’s "An Orange America" (all of which were concepted by New Media Strategies in conjunction with design / development agency JESS3). Event: DMAW Social Media Day Panel: "Blogger PR: The Dos and Don’ts, Success Stories & Pitfalls" Date: 11.5.09 Host: Direct Marketing Association of Washington (DMAW) Panelists: - Leslie Bradshaw, New Media Strategies - Danielle Brigida, National Wildlife Federation - Dan Riehl, RiehlWorldView]]>
This is a series of blogger engagement case studies -- and learnings -- that I shared with the attendees of DMAW’s Social Media Day. I focused on Twitter placements, creating good assets like the C-SPAN Convention & Debate Hubs, Save the Children’s "Mission: Pneumonia" and Tropicana’s "An Orange America" (all of which were concepted by New Media Strategies in conjunction with design / development agency JESS3). Event: DMAW Social Media Day Panel: "Blogger PR: The Dos and Don’ts, Success Stories & Pitfalls" Date: 11.5.09 Host: Direct Marketing Association of Washington (DMAW) Panelists: - Leslie Bradshaw, New Media Strategies - Danielle Brigida, National Wildlife Federation - Dan Riehl, RiehlWorldView]]> Thu, 05 Nov 2009 19:01:30 GMT http://www.slideshare.net/leslieann44/how-to-engage-bloggers-2431871 leslieann44@slideshare.net(leslieann44) How to Engage Bloggers leslieann44 This is a series of blogger engagement case studies -- and learnings -- that I shared with the attendees of DMAW’s Social Media Day. I focused on Twitter placements, creating good assets like the C-SPAN Convention & Debate Hubs, Save the Children’s "Mission: Pneumonia" and Tropicana’s "An Orange America" (all of which were concepted by New Media Strategies in conjunction with design / development agency JESS3). Event: DMAW Social Media Day Panel: "Blogger PR: The Dos and Don’ts, Success Stories & Pitfalls" Date: 11.5.09 Host: Direct Marketing Association of Washington (DMAW) Panelists: - Leslie Bradshaw, New Media Strategies - Danielle Brigida, National Wildlife Federation - Dan Riehl, RiehlWorldView <img src="http://cdn.slidesharecdn.com/lesliebradshaw-dmawbloggerengagementpanel-11-3-09-091105130137-phpapp02-thumbnail-2?1257447773" alt ="" style="border:1px solid #C3E6D8;float:right;" /> This is a series of blogger engagement case studies -- and learnings -- that I shared with the attendees of DMAW’s Social Media Day. I focused on Twitter placements, creating good assets like the C-SPAN Convention & Debate Hubs, Save the Children’s "Mission: Pneumonia" and Tropicana’s "An Orange America" (all of which were concepted by New Media Strategies in conjunction with design / development agency JESS3). Event: DMAW Social Media Day Panel: "Blogger PR: The Dos and Don’ts, Success Stories & Pitfalls" Date: 11.5.09 Host: Direct Marketing Association of Washington (DMAW) Panelists: - Leslie Bradshaw, New Media Strategies - Danielle Brigida, National Wildlife Federation - Dan Riehl, RiehlWorldView How to Engage Bloggers

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How to Use Social Media as a Female Legislator http://www.slideshare.net/leslieann44/how-to-use-social-media-as-a-female-legislator
This is a presentation that I developed for the National Foundation for Women Legislators. The goal is for their members to be able to use social media to engage their constituents, manage their personal brands and extend their campaigns. Based on my work in the private and public sector, as well as personal projects and volunteer work, this is a collection of "best practices," stats and "big ideas" for how to use social media as an elected female (and, of course, these lessons apply more broadly as well). Girl power!]]>
This is a presentation that I developed for the National Foundation for Women Legislators. The goal is for their members to be able to use social media to engage their constituents, manage their personal brands and extend their campaigns. Based on my work in the private and public sector, as well as personal projects and volunteer work, this is a collection of "best practices," stats and "big ideas" for how to use social media as an elected female (and, of course, these lessons apply more broadly as well). Girl power!]]> Wed, 28 Oct 2009 21:36:50 GMT http://www.slideshare.net/leslieann44/how-to-use-social-media-as-a-female-legislator leslieann44@slideshare.net(leslieann44) How to Use Social Media as a Female Legislator leslieann44 This is a presentation that I developed for the National Foundation for Women Legislators. The goal is for their members to be able to use social media to engage their constituents, manage their personal brands and extend their campaigns. Based on my work in the private and public sector, as well as personal projects and volunteer work, this is a collection of "best practices," stats and "big ideas" for how to use social media as an elected female (and, of course, these lessons apply more broadly as well). Girl power! <img src="http://cdn.slidesharecdn.com/lesliebradshaw-personalbrand-nationalfoundationforwomenlegislators-10-29-09-091028163702-phpapp01-thumbnail-2?1256765943" alt ="" style="border:1px solid #C3E6D8;float:right;" /> This is a presentation that I developed for the National Foundation for Women Legislators. The goal is for their members to be able to use social media to engage their constituents, manage their personal brands and extend their campaigns. Based on my work in the private and public sector, as well as personal projects and volunteer work, this is a collection of "best practices," stats and "big ideas" for how to use social media as an elected female (and, of course, these lessons apply more broadly as well). Girl power! How to Use Social Media as a Female Legislator

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Social Media for Family Physician Advocacy and Recruitment http://www.slideshare.net/leslieann44/social-media-for-family-physician-advocacy-and-recruitment-2337843
This is a presentation that I gave to the Florida Academy of Family Physicians in Jacksonville, Florida on October 24, 2009. The content is a general introduction to social media theory, with an emphasis on how the elements of community, authenticity, family and intimacy found in social media directly correlate to family physicians. Additionally, FAFP has been engaging younger doctors through their Facebook page and are looking to take this to the next level.]]>
This is a presentation that I gave to the Florida Academy of Family Physicians in Jacksonville, Florida on October 24, 2009. The content is a general introduction to social media theory, with an emphasis on how the elements of community, authenticity, family and intimacy found in social media directly correlate to family physicians. Additionally, FAFP has been engaging younger doctors through their Facebook page and are looking to take this to the next level.]]> Sat, 24 Oct 2009 21:47:32 GMT http://www.slideshare.net/leslieann44/social-media-for-family-physician-advocacy-and-recruitment-2337843 leslieann44@slideshare.net(leslieann44) Social Media for Family Physician Advocacy and Recruitment leslieann44 This is a presentation that I gave to the Florida Academy of Family Physicians in Jacksonville, Florida on October 24, 2009. The content is a general introduction to social media theory, with an emphasis on how the elements of community, authenticity, family and intimacy found in social media directly correlate to family physicians. Additionally, FAFP has been engaging younger doctors through their Facebook page and are looking to take this to the next level. <img src="http://cdn.slidesharecdn.com/socialmediaforfamilyphysicianadvocacyandrecruitment-floridaacademyoffamilyphysicians-jacksonville10-24-09-091024164740-phpapp01-thumbnail-2?1256422191" alt ="" style="border:1px solid #C3E6D8;float:right;" /> This is a presentation that I gave to the Florida Academy of Family Physicians in Jacksonville, Florida on October 24, 2009. The content is a general introduction to social media theory, with an emphasis on how the elements of community, authenticity, family and intimacy found in social media directly correlate to family physicians. Additionally, FAFP has been engaging younger doctors through their Facebook page and are looking to take this to the next level. Social Media for Family Physician Advocacy and Recruitment

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From Anonymity to Translucency: From Where We’ve Been to Where We’re Going – How We Have and Will Engage Online http://www.slideshare.net/leslieann44/from-anonymity-to-translucency-from-where-weve-been-to-where-were-going-how-we-have-and-will-engage-online-2060751
These are a few slides that I developed over the summer of 2009 that map out the way we have and (potentially) will engage as human beings, with one another and with brands, concepts, issues and politicians, online. These thoughts have been made possible by inspiration from my work at New Media Strategies and JESS3, thanks to my discussion on these topics at Transparency Camp in DC (Feb / Mar ’09), through my personal journey from online IP enforcer at Arent Fox, to my own digital presence as /LeslieBradshaw and via many conversations and campaigns with co-workers, chief among them, Bill Beutler.]]>
These are a few slides that I developed over the summer of 2009 that map out the way we have and (potentially) will engage as human beings, with one another and with brands, concepts, issues and politicians, online. These thoughts have been made possible by inspiration from my work at New Media Strategies and JESS3, thanks to my discussion on these topics at Transparency Camp in DC (Feb / Mar ’09), through my personal journey from online IP enforcer at Arent Fox, to my own digital presence as /LeslieBradshaw and via many conversations and campaigns with co-workers, chief among them, Bill Beutler.]]> Thu, 24 Sep 2009 15:46:52 GMT http://www.slideshare.net/leslieann44/from-anonymity-to-translucency-from-where-weve-been-to-where-were-going-how-we-have-and-will-engage-online-2060751 leslieann44@slideshare.net(leslieann44) From Anonymity to Translucency: From Where We’ve Been to Where We’re Going – How We Have and Will Engage Online leslieann44 These are a few slides that I developed over the summer of 2009 that map out the way we have and (potentially) will engage as human beings, with one another and with brands, concepts, issues and politicians, online. These thoughts have been made possible by inspiration from my work at New Media Strategies and JESS3, thanks to my discussion on these topics at Transparency Camp in DC (Feb / Mar ’09), through my personal journey from online IP enforcer at Arent Fox, to my own digital presence as /LeslieBradshaw and via many conversations and campaigns with co-workers, chief among them, Bill Beutler. <img src="http://cdn.slidesharecdn.com/abriefhistoryofonlinetransparency-9-24-09-090924104655-phpapp02-thumbnail-2?1253809172" alt ="" style="border:1px solid #C3E6D8;float:right;" /> These are a few slides that I developed over the summer of 2009 that map out the way we have and (potentially) will engage as human beings, with one another and with brands, concepts, issues and politicians, online. These thoughts have been made possible by inspiration from my work at New Media Strategies and JESS3, thanks to my discussion on these topics at Transparency Camp in DC (Feb / Mar ’09), through my personal journey from online IP enforcer at Arent Fox, to my own digital presence as /LeslieBradshaw and via many conversations and campaigns with co-workers, chief among them, Bill Beutler. From Anonymity to Translucency: From Where We’ve Been to Where We’re Going – How We Have and Will Engage Online

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Social Media Crash Course for NLC’s "Internet, Politics & Technology" Weekend // Leslie Bradshaw // 4.18.09 http://www.slideshare.net/leslieann44/social-media-crash-course-for-nlcs-internet-politics-technology-weekend-leslie-bradshaw-41809
I had the honor and privilege to present this deck to the Fellows of the DC Chapter of the New Leaders Council at the New Media Strategies offices in Arlington, VA. It’s my hodge-podge of slides that give an overview of social media -- for personal and organizational use. Gems about NLC’s weekend training can be found by searching #nlc-dc on Twitter. More about NLC here: http://www.newleaderscouncil.org/]]>
I had the honor and privilege to present this deck to the Fellows of the DC Chapter of the New Leaders Council at the New Media Strategies offices in Arlington, VA. It’s my hodge-podge of slides that give an overview of social media -- for personal and organizational use. Gems about NLC’s weekend training can be found by searching #nlc-dc on Twitter. More about NLC here: http://www.newleaderscouncil.org/]]> Sat, 18 Apr 2009 21:48:56 GMT http://www.slideshare.net/leslieann44/social-media-crash-course-for-nlcs-internet-politics-technology-weekend-leslie-bradshaw-41809 leslieann44@slideshare.net(leslieann44) Social Media Crash Course for NLC’s "Internet, Politics & Technology" Weekend // Leslie Bradshaw // 4.18.09 leslieann44 I had the honor and privilege to present this deck to the Fellows of the DC Chapter of the New Leaders Council at the New Media Strategies offices in Arlington, VA. It’s my hodge-podge of slides that give an overview of social media -- for personal and organizational use. Gems about NLC’s weekend training can be found by searching #nlc-dc on Twitter. More about NLC here: http://www.newleaderscouncil.org/ <img src="http://cdn.slidesharecdn.com/lesliebradshaw-internetpoliticstechnology-socialmediatraining-4-18-09-090418164858-phpapp01-thumbnail-2?1240091425" alt ="" style="border:1px solid #C3E6D8;float:right;" /> I had the honor and privilege to present this deck to the Fellows of the DC Chapter of the New Leaders Council at the New Media Strategies offices in Arlington, VA. It’s my hodge-podge of slides that give an overview of social media -- for personal and organizational use. Gems about NLC’s weekend training can be found by searching #nlc-dc on Twitter. More about NLC here: http://www.newleaderscouncil.org/ Social Media Crash Course for NLC's "Internet, Politics & Technology" Weekend // Leslie Bradshaw // 4.18.09

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How to Build and Sustain Buzz Online http://www.slideshare.net/leslieann44/how-to-build-and-sustain-buzz-online-presentation
I gave this presentation to Jeff Bieber’s American University COMM 567 class (which is focused on "Communications and Social Change"). The class is in the progress of mapping out a sexual assault awareness/prevention campaign targeted to the American University campus and is having a variety of guest speakers join them on their journey. As someone always interested and previously very active with this issue, the experience could have not been more meaningful. Social Media is absolutely a tool in the tool belt for Social Change.]]>
I gave this presentation to Jeff Bieber’s American University COMM 567 class (which is focused on "Communications and Social Change"). The class is in the progress of mapping out a sexual assault awareness/prevention campaign targeted to the American University campus and is having a variety of guest speakers join them on their journey. As someone always interested and previously very active with this issue, the experience could have not been more meaningful. Social Media is absolutely a tool in the tool belt for Social Change.]]> Wed, 28 Jan 2009 15:03:41 GMT http://www.slideshare.net/leslieann44/how-to-build-and-sustain-buzz-online-presentation leslieann44@slideshare.net(leslieann44) How to Build and Sustain Buzz Online leslieann44 I gave this presentation to Jeff Bieber’s American University COMM 567 class (which is focused on "Communications and Social Change"). The class is in the progress of mapping out a sexual assault awareness/prevention campaign targeted to the American University campus and is having a variety of guest speakers join them on their journey. As someone always interested and previously very active with this issue, the experience could have not been more meaningful. Social Media is absolutely a tool in the tool belt for Social Change. <img src="http://cdn.slidesharecdn.com/nms-american-university-comm-567-leslie-bradshaw-12709-1233154746243021-3-thumbnail-2?1233327890" alt ="" style="border:1px solid #C3E6D8;float:right;" /> I gave this presentation to Jeff Bieber’s American University COMM 567 class (which is focused on "Communications and Social Change"). The class is in the progress of mapping out a sexual assault awareness/prevention campaign targeted to the American University campus and is having a variety of guest speakers join them on their journey. As someone always interested and previously very active with this issue, the experience could have not been more meaningful. Social Media is absolutely a tool in the tool belt for Social Change. How to Build and Sustain Buzz Online

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Leslie Bradshaw // Online News Association // 9.13.08 http://www.slideshare.net/leslieann44/leslie-bradshaw-online-news-association-91308-presentation
In September 2008, I spent the morning training and learning from about 40 journalists at the Online News Association’s annual conference. Topic du jour? How to use Twitter to live blog (as a journalist/reporter). At times, I fancy myself as both and have had a few great successes (WHCD, ISEF, et al.) Check it out and enjoy!]]>
In September 2008, I spent the morning training and learning from about 40 journalists at the Online News Association’s annual conference. Topic du jour? How to use Twitter to live blog (as a journalist/reporter). At times, I fancy myself as both and have had a few great successes (WHCD, ISEF, et al.) Check it out and enjoy!]]> Tue, 16 Dec 2008 18:35:36 GMT http://www.slideshare.net/leslieann44/leslie-bradshaw-online-news-association-91308-presentation leslieann44@slideshare.net(leslieann44) Leslie Bradshaw // Online News Association // 9.13.08 leslieann44 In September 2008, I spent the morning training and learning from about 40 journalists at the Online News Association’s annual conference. Topic du jour? How to use Twitter to live blog (as a journalist/reporter). At times, I fancy myself as both and have had a few great successes (WHCD, ISEF, et al.) Check it out and enjoy! <img src="http://cdn.slidesharecdn.com/ona-twitter-presentation-leslie-bradshaw-slideshare-91308-1229457117767336-1-thumbnail-2?1229454417" alt ="" style="border:1px solid #C3E6D8;float:right;" /> In September 2008, I spent the morning training and learning from about 40 journalists at the Online News Association’s annual conference. Topic du jour? How to use Twitter to live blog (as a journalist/reporter). At times, I fancy myself as both and have had a few great successes (WHCD, ISEF, et al.) Check it out and enjoy! Leslie Bradshaw // Online News Association // 9.13.08

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NMS & JESS3 // BarCampDCII // C-SPAN Hubs 10.18.08 http://www.slideshare.net/leslieann44/nms-jess3-barcampdcii-cspan-hubs-101808-presentation
Working with C-SPAN, New Media Strategies, along with JESS3, helped create and maintain 6 hubs during the Conventions and Debates. A few of us who worked on the project presented in October 2008 for the BarCamp community in Washington, DC.]]>
Working with C-SPAN, New Media Strategies, along with JESS3, helped create and maintain 6 hubs during the Conventions and Debates. A few of us who worked on the project presented in October 2008 for the BarCamp community in Washington, DC.]]> Tue, 16 Dec 2008 17:42:08 GMT http://www.slideshare.net/leslieann44/nms-jess3-barcampdcii-cspan-hubs-101808-presentation leslieann44@slideshare.net(leslieann44) NMS & JESS3 // BarCampDCII // C-SPAN Hubs 10.18.08 leslieann44 Working with C-SPAN, New Media Strategies, along with JESS3, helped create and maintain 6 hubs during the Conventions and Debates. A few of us who worked on the project presented in October 2008 for the BarCamp community in Washington, DC. <img src="http://cdn.slidesharecdn.com/nms-and-jess3-cspan-hubs-barcampdc-101808-slideshare-1229456307015094-2-thumbnail-2?1229449656" alt ="" style="border:1px solid #C3E6D8;float:right;" /> Working with C-SPAN, New Media Strategies, along with JESS3, helped create and maintain 6 hubs during the Conventions and Debates. A few of us who worked on the project presented in October 2008 for the BarCamp community in Washington, DC. NMS & JESS3 // BarCampDCII // C-SPAN Hubs 10.18.08

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Leslie Bradshaw // NMS // Generator Forum 12.11.08 http://www.slideshare.net/leslieann44/nms-generator-forum-121108-presentation
In December 2008, I presented this to an audience of folks involved in school choice and education reform at the "Generator Forum." Many thanks to the Friedman Foundation for hosting the event (and for inviting me!)]]>
In December 2008, I presented this to an audience of folks involved in school choice and education reform at the "Generator Forum." Many thanks to the Friedman Foundation for hosting the event (and for inviting me!)]]> Tue, 16 Dec 2008 16:45:31 GMT http://www.slideshare.net/leslieann44/nms-generator-forum-121108-presentation leslieann44@slideshare.net(leslieann44) Leslie Bradshaw // NMS // Generator Forum 12.11.08 leslieann44 In December 2008, I presented this to an audience of folks involved in school choice and education reform at the "Generator Forum." Many thanks to the Friedman Foundation for hosting the event (and for inviting me!) <img src="http://cdn.slidesharecdn.com/nms-generator-forum-121108-slideshare-1229452901054547-2-thumbnail-2?1229448927" alt ="" style="border:1px solid #C3E6D8;float:right;" /> In December 2008, I presented this to an audience of folks involved in school choice and education reform at the "Generator Forum." Many thanks to the Friedman Foundation for hosting the event (and for inviting me!) Leslie Bradshaw // NMS // Generator Forum 12.11.08

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]]> http://cdn.slidesharecdn.com/profile-photo-leslieann44?1232665612 I am snow-grown, farm-raised, Chicago-educated and DC-living. www.lesliebradshaw.com http://cdn.slidesharecdn.com/lesliebradshaw-dmawbloggerengagementpanel-11-3-09-091105130137-phpapp02-thumbnail?1257447773 leslieann44/how-to-engage-bloggers-2431871 How to Engage Bloggers http://cdn.slidesharecdn.com/lesliebradshaw-personalbrand-nationalfoundationforwomenlegislators-10-29-09-091028163702-phpapp01-thumbnail?1256765943 leslieann44/how-to-use-social-media-as-a-female-legislator How to Use Social Medi... http://cdn.slidesharecdn.com/socialmediaforfamilyphysicianadvocacyandrecruitment-floridaacademyoffamilyphysicians-jacksonville10-24-09-091024164740-phpapp01-thumbnail?1256422191 leslieann44/social-media-for-family-physician-advocacy-and-recruitment-2337843 Social Media for Famil...